2021 Consumers Social Media Touchpoint 
InMoment XI
FEBRUARY 3, 2022
That’s why we put a magnifying glass over these emerging consumers and employees in our recent 2022 Experience Trends report , to give you the intelligence you need to create a positive impact with Gen Z, whether you’re trying to convince them to become loyal customers or recruit them to be engaged employees. Check it out for free here!
TechSee
MAY 19, 2021
COVID-19 has resulted in a further increase in demand for service, with a January 2021 survey indicating that 65% of U.S. consumers required assistance during the pandemic. view of customers by accumulating data from the various touchpoints that a customer may use to contact a company.
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delighted
JUNE 3, 2021
Consumer spending plunged amidst lay-offs and shelter-in-place orders. Niche and boutique stores without an online presence suffered the most, as consumers migrated to big box stores and online shopping to satisfy all their shopping needs in fewer trips. However, this decrease in spending did not affect all retailers equally.
Optimove
OCTOBER 20, 2022
With inflation continuing to run at 40-year high levels, consumers are more careful about getting the most out of their dwindling purchasing power. Any consumers with variable interest rate debt, such as a home equity line, have seen their monthly payments increase in line with the rising interest rates. Less confidence, less spending.
Comm100
FEBRUARY 23, 2021
While the Covid storm still isn’t over, it’s more important than ever that small businesses create mindful, strategic approaches to customer service in 2021. Making it easy for your customers to reach you across different channels is vital, especially in 2021. – Use social media as a key customer service channel.
SurveySparrow
JUNE 20, 2021
73% of consumers prefer to do business with brands that use their personal information to make their experiences more relevant to them. And 64% of consumers expect you to offer them access to real-time support no matter what channel they use, according to research. Respond on Social Media. Provide Omnichannel Support.
Kustomer
JANUARY 7, 2022
The same report finds that 43% of consumers are expecting fast and free shipping. Furthermore, 70% of consumers expect the curbside pickups or pay in-store with home delivery options facilitated through self-service expected. In addition, social media platforms have been an increasingly popular channel for consumers.
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