Remove 2022 Remove Blog Remove Customer Base Remove Marketing
article thumbnail

As Consumers Tighten Wallets, Marketers Can Tighten Customer Relationships

Optimove

consumers surveyed* (35%) responded that they will spend less in the 2022 holiday season than in 2021. The results align with confidence about what they will budget for holiday shopping, with 39% “less confident” and 19% “more confident” about holiday spending when comparing 2021 to 2022. .

article thumbnail

Optimove Acquires Advanced Mobile Marketing Platform Kumulos. Here’s What’s In It for You

Optimove

If you’ve read our official press release from today (March 29th, 2022), you know that “Optimove, the leading CRM Marketing Platform, today announced its acquisition of Kumulos, a Dundee, Scotland-based provider of a personalized messaging platform for mobile applications.”. Which is 100% true. Again, this is perfectly accurate.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Pulse 2022: 15 Speakers You Don’t Want to Miss!

Gainsight

Erica Schultz and Roger Scott from Confluent Talk Go-to-Market Strategies. At Confluent, she drives global scale, revenue growth, customer success, and partner ecosystem maturity across industries and geographies. . They have enabled revenue teams to get clarity about customers and revolutionize the way they go to market.

2022 52
article thumbnail

Even With Stock Market Downturn, Net Revenue Retention Still = Valuation

Gainsight

But even though the stock market may be on an uncertain trajectory, it turns out one of the key metrics driving valuations in SaaS stocks remains the same: Net Revenue Retention (NRR). Whether it’s more users or additional features, it considers the amount a given company’s customer base is growing. What Is NRR?

article thumbnail

Hyper-Personalization: The Future of Customer Experiences

CX University

This cutting-edge strategy goes beyond traditional personalization techniques that you may be using now by leveraging advanced technologies to create highly individualized interactions that cater to the specific needs and preferences of each customer. Customer Retention. Market Share and Customer Success.

article thumbnail

“Starting With the Customer Means Understanding What They Like and Tailoring the Next Step Around That”

Optimove

“If you ask us, we have no doubt where 2022, and the entire foreseeable future of marketing, is headed” is how we started the blog summarizing last year’s Optimove Connect End of Year Forum. Since then, the marketing landscape has flipped on its head yet again. Feel free to laugh out loud. .

2023 52
article thumbnail

How Consumer Banks Will Survive This Recession

2020 Research

Schlesinger Group surveyed more than 3,000 customers of the 20 leading financial institutions in the U.S. Explore our five key findings from the 2022 US Banking Industry Loyalty Report, created in collaboration with Apex Scoring System. The main takeaway here is that, as a bank, you have a relationship with your customers.

Banking 52