Beyond Philosophy

NOVEMBER 10, 2014

According to Marketing Metrics , you have a much higher probability to sell your existing customers than a new prospect, at 60 to 70% versus 5 to 20%, respectively. That’s a much bigger chance that you are going to get to yes if you have a loyal customer base to ask for the order. The Value of Customer Experience, Quantified.

Net Promoter Score 164

Net Promoter Score ROI Customer Experience 2014 164

Natalie Petouhof

AUGUST 20, 2015

So getting personalization right not only makes the customer feel like you know them, you care about what they care about, but also you are paying attention. Of course this can be difficult with large customer bases. Customers buy from those who make it easy to buy from them and easy to find what they need and want.

ROI 69

ROI Loyalty Brands Customer Experience 69

ShepHyken

JANUARY 20, 2017

This week on our Friends on Friday guest blog post my colleague, Jason Grills, writes about the importance of good customer support and the impact it can have on your business. Customer support agents must understand just how important their roles and responsibilities are to the customer experience. Shep Hyken.

Blog 86

Blog Contact Center Communication Brands 86

Totango

JUNE 28, 2022

But during an economic downturn , when companies are cutting costs and putting a halt on investing in new products, the CMO’s focus has to switch from facilitating growth through new customers to promoting growth via the company’s current customer base. . Maximize Your Return on Investments.

Return on Investment 74

Return on Investment Competitive Advantage ROI Communication 74

Beyond Philosophy

JANUARY 28, 2019

However, by adopting a renewed focus on the following five concepts in Customer Experience, you can overcome these challenges, and, perhaps more importantly, stay ahead of the competition. Focus on the ROI of CX improvement. A renewed focus on the ROI of your efforts is vital to the longevity of your CX program.

2019 139

2019 ROI Net Promoter Score Fashion 139

BirdEye

JANUARY 12, 2024

In this blog, you’ll learn what hyperlocal social media marketing is, why it’s so beneficial, and how to craft a hyperlocal social marketing strategy. This approach reduces the waste of resources on uninterested demographics and enhances ROI by targeting users with a higher propensity to respond to your local offerings.

Social Media 107

Social Media Marketing Events Advertising 107

Influitive

MAY 15, 2015

If you were to ask a group of community managers what keeps them up at night, you’d likely hear the same two or three concerns at the top the list: engagement , lack of resources and, of course, ROI. The problem is, many B2B community managers are unsure about how to get started. Define your goals and make a plan. Listen for silence.

ROI 61

ROI B2B Roadmap Download 61

BirdEye

APRIL 24, 2023

From the exciting growth of social media to the importance of data analytics and artificial intelligence (AI), today’s digital landscape presents an abundance of opportunities for marketers to connect with customers like never before. Channels: Inbound marketing primarily utilizes content marketing, blogs, and social media.

Marketing 93

Marketing Social Media B2C Advertising 93

Beyond Philosophy

FEBRUARY 10, 2020

Treating your customers well and giving them what they want is at the heart of every sales manager’s action and marketing department’s message. . However, business is also all about return on investment (ROI). Experience Growth: This type uses the Customer Experience to foster customer-base increases in the organization.

2020 172

2020 Hospitality Return on Investment Telecommunications 172

BirdEye

APRIL 20, 2023

Local lead generation is a great way to reach potential customers in your area and increase your revenue. In this blog, we’ll show you the best strategies for generating local leads that will help you get more revenue from your business. Then work to encourage customers to leave reviews.

Social Media 98

Social Media Multi-Channel Metrics Advertising 98

BirdEye

OCTOBER 27, 2023

Have gated content For a deeper dive into these strategies, read through our detailed blog. Table of contents What is customer acquisition? Why is customer acquisition important? How do you optimize customer acquisition? What is customer acquisition cycle? What is a customer acquisition strategy?

Social Media 57

Social Media Multi-Channel Advertising Customer Retention 57

BirdEye

DECEMBER 8, 2023

However, a robust and effective carpet cleaning marketing strategy is pivotal in making your business stand out and attract customers. This blog is all about that. Businesses can use this carpet cleaning marketing approach to directly share promotions, discounts, or limited-time offers with their customer base.

Marketing 57

Marketing Social Media Advertising B2B 57

Beyond Philosophy

DECEMBER 8, 2014

One of the several drivers of change for Carter Machinery was the realization their business model is changing as the result of more expansive product lines and an increasingly diverse customer base. The way we did business years ago with a small base of customers was one-on-one, face-to-face, and we knew them intimately.

Engagement 142

Engagement 2014 Employee Experience Customer Experience Management 142

Lithium

SEPTEMBER 29, 2022

Marketing in new channels to draw in new customers is a delicate dance. It's crucial that you stay relevant with the new customers but in a way that might alienate your current customer base. All of these turn directly into cost savings and higher ROI by deflecting calls to your contact center.

Hospitality 52

Hospitality Brands Travel Airlines 52

BirdEye

APRIL 25, 2023

Publish a blog or newsletter 5. Ask for customer reviews 8. Publish a blog or newsletter Consider advertising your business by publishing a blog or newsletter. Regularly update customers with enticing special offers, discounts, and updates about your products or services. Table of contents 1. Create a website 2.

Seminar 98

Seminar Social Media Advertising Workshop 98

Optimove

NOVEMBER 14, 2023

Now, AI capabilities have been expanded to assist from the very start of the marketing workflow, eliminating guesswork to kickstart customer analysis. Now, AI can analyze, identify, and segment customers based on their likelihood to purchase, convert, or any other KPI using Machine Learning models.

ROI 69

ROI Customer Base Marketing Customer Insights 69

ClientSuccess

FEBRUARY 8, 2023

Customer lifetime value : measuring the total lifetime contract value of a customer, including upsells, renewals, and expansions, is what keeps the value of your business trending upward over time. Outcomes : during the sales cycle, customers will outline specific goals they are trying to achieve with your solution.

Metrics 75

Metrics Customer Success Net Promoter Score E-support 75

CSM Practice

FEBRUARY 24, 2020

As a business leader , you can use these customer success team performance metrics to measure the ROI of the customer success team. Note, every customer success metric you can measure falls into one of these four categories: Customer Success Team Performance Metrics. Customer Financial Metrics.

Metrics 59

Metrics Net Promoter Score Effort Score NPS 59

NICE inContact

SEPTEMBER 20, 2019

In a recent market report , a key finding states “ Cloud contact centers have become a necessary step for companies to adopt a systematic approach that enhances performance, channels support and engagement, reporting and analytics to successfully support a customer base where customer preferences keep changing.”.

Contact Center 63

Contact Center Call Recording ROI Document 63

BirdEye

FEBRUARY 27, 2024

Whether you’re looking to boost brand awareness, fuel customer engagement, or turbocharge car sales , this blog post is the ultimate guide for your dealership brand to succeed in 2024. Leverage Birdeye Surveys and Insights to gather in-depth information about your customer base.

Advertising 62

Advertising 2024 Automotive Social Media 62

BirdEye

AUGUST 28, 2023

Discover why social reach matters and learn how to track and optimize it to boost your social media growth in this blog. This metric says: Who your content is reaching Whether it’s effective in the ROI What is nonsocial reach? These include blogs, news sites, forums, podcasts, and videos. likes, shares, comments, etc.)

Social Media 98

Social Media Metrics Measurement Multi-Channel 98

Optimove

FEBRUARY 13, 2024

Take your customer segmentation to the next level with our advanced guide Download Now Why it Matters: Valentine’s Day is a reminder to rekindle the love story between a brand and its customers. These magical tools help increase response rates, return on investment (ROI), customer engagement, loyalty, and retention.

Download 59

Download Return on Investment Loyalty ROI 59

SurveySparrow

APRIL 23, 2023

By targeting prospects more likely to become customers, you can allocate your resources more effectively, resulting in a better return on investment (ROI). Better Customer Relationships Generating quality leads and building demand involves understanding your target audience’s needs and pain points. Content marketing (e.g.,

B2B 52

B2B Marketing Social Media Advertising 52

CX University

MARCH 18, 2024

The company leverages AI and machine learning to create custom and targeted experiences for customers based on their unique preferences, browsing history, and purchase behavior Benefits of Hyper-Personalization The shift towards hyper-personalization offers benefits for both businesses and customers. Customer Retention.

Customer Experience 52

Customer Experience Retail 2023 2022 52

BirdEye

FEBRUARY 21, 2023

It’s especially important for local businesses looking to connect with their communities and grow their customer base. Second, having an organized strategy that is carried out on a regular basis ensures that your business has an active presence and stays top of mind with customers.

Social Media 98

Social Media Management Multi-Channel ROI 98

BirdEye

APRIL 7, 2023

Return on Marketing Investment ROI is a pretty standard marketing KPI that every business tracks. ROI = (Sales growth – marketing spend) ÷ Marketing spend Tracking the return on marketing investment may not give you an accurate picture if you have many active marketing campaigns.

2023 52

2023 Marketing Social Media Return on Investment 52

SmartKarrot

DECEMBER 4, 2020

Before customer success was introduced, companies used to spend massive funds in acquiring the customers only to see them finally go. But as customer retention became a major goal for these companies, customer success ROI started paying off. So, how can we quantify those returns generated by customer success?

ROI 10

ROI Measurement Customer Success Return on Investment 10

ClientSuccess

MARCH 20, 2019

We believe that customer success is not just a department, but a company mindset and culture. In this blog, I will cover the 4 high-level categories of customer success metrics. In the ‘customer success metrics’ blogs that will follow, I will dive deeper into each category with examples and formulas. Quick Ratio.

Metrics 61

Metrics Customer Success Measurement Net Promoter Score 61

Wootric

NOVEMBER 24, 2020

Whether you’ve been operating a web-driven business for years or recently made the transition, boosting customer engagement is a top priority. . This guide breaks down what every remote business needs to know about increasing engagement rates and building lasting customer relationships. Know Your Customer Base.

Customer Engagement 52

Customer Engagement Engagement Social Media E Commerce 52

BirdEye

NOVEMBER 21, 2023

In this blog, we’ll explore 18 proven jewelry store marketing strategies to capture attention, strengthen your brand, and drive sales. Increase ROI with Google Seller Ratings Google Seller Ratings showcase your business’s average rating alongside your text ads. The tricky part is that there’s no “right” way to do it.

Marketing 109

Marketing Social Media Advertising Events 109

GetFeedback

NOVEMBER 4, 2019

When you know what your highest value customers are saying, you can prioritize their biggest concerns over the free customers’ feedback. . Using the purchasing data from your CRM (such as LTV and customer happiness scores) can help paint a more holistic picture of what your customer base really thinks. .

B2B 150

B2B Multi-Channel Net Promoter Score NPS 150

Gravy Analytics

JULY 15, 2019

Location-based competitive intelligence tools might include advertising audiences as well as data on foot traffic to competitor locations, behavioral analytics for competitors’ custom bases, and competitive analytics. Location Data Can Improve Advertising ROI by Up to 600 Percent. Download the case study for more details.

Advertising 68

Advertising ROI Automotive Sports 68

ChurnZero

FEBRUARY 26, 2021

Generally, the [CSM’s] sentiment is ‘I don’t want to ask my customers for another favor. To bridge that gap and drive goodwill across the organization, Sana recommends incentivizing CSMs for not only driving ROI for their book of business but also for other internal functions. Blog: The SaaS Debate: Who Owns the Renewal and Upsell?

Customer Success 59

Customer Success Management Roadmap Feedback 59

Gainsight

DECEMBER 15, 2021

Of course, we know not everyone is as enthusiastic about the 10 New Laws of Customer Success. You’ve found the right blog that will explain it to you. Here are the five ways the 10 New Laws of Customer Success will add value for your business and help you reach your goals over the next 10 years. . Increased customer sentiment.

Customer Success 59

Customer Success ROI Metrics Chief Customer Officer 59

CSM Practice

FEBRUARY 24, 2020

As a business leader , you can use these customer success team performance metrics to measure the ROI of the customer success team. Note, every customer success metric you can measure falls into one of these four categories: Customer Success Team Performance Metrics. Customer Financial Metrics.

Metrics 52

Metrics Customer Success Net Promoter Score NPS 52

CSM Practice

FEBRUARY 24, 2020

As a business leader , you can use these customer success team performance metrics to measure the ROI of the customer success team. Note, every customer success metric you can measure falls into one of these four categories: Customer Success Team Performance Metrics. Customer Financial Metrics.

Metrics 52

Metrics Customer Success Net Promoter Score NPS 52

Optimove

JULY 20, 2020

As seen in the chart below, customers who have a low and mid return ratio have a higher average future value than customers with no returns: With Optimove, marketers used return data to create different campaigns to be sent to different segments of new customers based on their return ratio.

ROI 72

ROI Loyalty Brands Customer Base 72