Remove event-gamification
article thumbnail

Euro 2024: 5 Tips for A 5-Star Marketing Plan 

Optimove

See the difference control groups make in this guide Download Now Why it Matters: With past major sporting events yielding double the revenue compared to the off-season, the Euro 2024 is a marketer’s golden ticket to success and presents a significant opportunity for operators worldwide.

2024 52
article thumbnail

2022 World Cup Player Behavior Provides Insights for Euro 2024: What Makes New Players Tick?   

Optimove

Like every sporting mega event, Euro 2024 will attract a wave of new players. Key Takeaways: Mega-events draw in a surge of new and reactivated players, making it crucial for operators to focus on retaining and engaging them with tailored marketing strategies. It’s also a huge opportunity for operators.

2024 59
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Where Is Gamification Going? Some ‘New Rules’; Or, Stated Another Way….

Beyond Philosophy

Several years ago, one executive of a game design firm defined gamification as “a loyalty program on steroids, functional software that looks and plays like a game and a real world activity with feedback and challenges.” This example is consistent with some overall gamification trends.

article thumbnail

How to Apply The 5 Love Languages to Customer Success

Totango

Provide early access to a new educational resource or event. Quality time doesn’t have to mean taking your customer out for a nice meal or inviting them to a special event (which is much more difficult in our post-COVID world). Use gamification methods to encourage customers to use and engage with your product regularly.

article thumbnail

September 2023 Atlas Highlights

Lithium

Some blog areas are limited to Khoros customers only. Podcast] Gamification in the Wild: Giving back to build Brand Loyalty ​ We are very excited to be joined by the Head of Partner & Customer Engagement for Lyft Bikes, Scooters & Transit, who leads the smallest team with the biggest impact. Sign up today !

2023 52
article thumbnail

Atlas Highlights - January 2021

Lithium

As the events continue to unfold in Washington D.C. Some blog areas are limited to Khoros customers only. Organic & Paid Reporting in Khoros Marketing - This blog dives into the paid and organic data brought into the Social Marketing platform and how to report on it. Webinars & Events. January 21, 2021.

2021 52
article thumbnail

Cricket World Cup 2023: What Makes New Players Click? 

Optimove

Mega sporting event? Our data from Euro 2021 shows that in mega-event years, many first-time and newly reactivated depositors, that silent majority, turn off their invisibility cloak and dip their toes in the betting pool. Bet and flee players New players’ churn rate after mega events is higher than usual.

2023 52