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The State of Customer Engagement for Media and Entertainment Brands in 2023

Braze

Find out the top customer engagement strategies and priorities for media and entertainment brands, according to the 2023 Global Customer Engagement Review.

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The CMO’s 5-Step Guide to Boosting High-Quality Traffic and Customer Engagement

C3Centricity

The answer is that a business can benefit from technology in this digital age to attract high-quality traffic and engage customers effectively. This guide is for all executives who recognize the critical role that strategic, data-driven customer engagement plays in their company’s success.

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Taylor Swift: Redefining the Art of Fan Engagement

CSM Magazine

In the world of digital communication, music sensation Taylor Swift has carved a unique and dynamic path to engage her fans. million on Twitter, Swift uses these platforms to unmask the magic of her music career, unveil exclusive content and connect with fans in exciting live streams and engaging Q&A sessions.

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2022 Experience Trends: What Employees & Customers Think About Evolving COVID Safety Measures

InMoment XI

InMoment’s Strategic Insights Team collected data from both consumers and employees of brands across North America from 11 different industries including retail, financial services, entertainment, grocery, healthcare, hospitality, insurance, restaurants, and more. How can brands meet their needs?

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How Connecting with Gen C Can Help Your Brand Grow

2020 Research

Learn how As Gen Cers continue to enter adulthood over the next seven years, brands should not assume they’ll follow the stereotype of young adults spending frivolously. Gen C values transparency and authenticity, so brands should, too. For brands, ethical practices and personalized experiences aren’t optional.

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InMoment (integrated) Experience: Changing The Game

InMoment XI

The event brought in senior leadership from analytics, CX, insights, and VoC programs from 44 different brands, all with the common goal: sharing how integrated CX is making groundbreaking changes to their companies, customer experiences, and the market as a whole.

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Increasing member engagement: 4 effective strategies for online community growth

Alida

In particular, insight communities —private, online communities made up of carefully selected groups of customers who develop long-term relationships with brands—are now used by hundreds of customer-centric global brands. To get the most business value out of your online communities, you must work to keep members engaged.