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Building a Better Loyalty Program (and the Reward for Getting It Right)

BlueOcean

loyalty programs on average. If, for example, you’re a member of Nordstrom’s loyalty program, Nordy Club, you’re among a group of customers who are likely to spend three to five times more than non-members, and are consequently driving two-thirds of Nordstrom’s sales. The Downlow on Loyalty: Reciprocity is Key.

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Guest Post: How Next-Generation Loyalty Programs Elevate Customer Experiences

ShepHyken

This week, we feature an article by Zsuzsa Kecsmar, CMO and Head of Partnerships of Antavo , a software company that manages brand loyalty and retention programs. She writes about next-generation loyalty programs and how they can enhance customer experience.

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How Hong Kong’s top brands lead with relationships

Alida

At Customers for Life, a recent Vision Critical event in Hong Kong, we immediately felt the grandeur, magnificent presence and ambience of the flagship Mandarin Oriental (MO) hotel in Central Hong Kong as soon as we stepped in. Here are some key takeaways from this exclusive event.

Brands 124
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Retail Customer Experience: Strategies for Keeping Shoppers Engaged and Loyal

Retently

Understanding Retail Customer Experience Customer experience in retail refers to the perception and sentiment of shoppers toward a brand throughout their journey – from the first point of contact to post-purchase interactions. In-store events and demonstrations can also create memorable experiences that can’t be replicated online.

Retail 78
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5 Awesome Customer Loyalty Program Ideas You Should Try

Comm100

So what’s the best, most direct way to show customers your commitment, and inspire loyalty in return? A solid customer loyalty program. If you want to build the loyalty program your customers deserve, this post will give you customer loyalty program ideas to turn everyday shoppers into loyal fans.

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Top 8 Ways in Which Metaverse Technology Has Transformed Businesses

CSM Magazine

Metaverse technology has conquered domains like gaming and entertainment, travel and tourism, events and conferencing, real estate, healthcare, content creation, and more. Examples of metaverse virtual spaces where brands can engage customers include Voxels, Decentraland, Sorare, Roblox, and Fortnite.

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15 Effective Ways to Improve Retail Customer Engagement

CSM Magazine

Technology can also help to reduce wait times, improve order accuracy, and make it easier for customers to communicate with your brand. By understanding your customers’ preferences and behavior, you can build stronger relationships and increase their loyalty to your brand.

Retail 52