Experience Investigators by 360Connext

APRIL 23, 2024

The landscape of consumer expectations is constantly evolving, and understanding the value of customer experience has emerged as a cornerstone for businesses aiming to sustain growth and maintain a competitive advantage. It’s up to CX leaders to clearly communicate about these connections for their organization.

ROI 260

ROI CEM Net Promoter Score Customer Experience 260

NetBase

MARCH 20, 2020

With no real end of the Coronavirus, aka Covid-19 in sight, how will companies and brands reach sports fans on their couches, when so much of their regular advertisements are typically tied up in live sports? Next Generation AI-powered consumer and marketing intelligence reveals all, including some options for brands to pursue.

Sports 67

Sports Advertising Social Media Consumers 67

Avaya

APRIL 9, 2019

Sports marketing, sponsorship, fan engagement, player tech, these are all things that have come on heavy in recent years. Previously, sports were simply about the main media networks, the prime times, the most popular sports, and the players. But now… the business of sports has grown infinitely and means so much more.

Sports 51

Sports Entertainment Contact Center 2019 51

Maru Group

MARCH 16, 2021

But a focus on television broadcasting obscures the fact that the way people interact with sports is changing, with people embracing video highlights and moving away from watching entire games. Maru recently partnered with Variety magazine to produce an in-depth look into how people relate to sports. But its popularity is enduring.

Sports 52

Sports Innovation Events Social Media 52

NetBase

MAY 2, 2019

For brands, netnography – also known as audience segmenting – can bring you just as close to consumers. If “just as close” sounds like an exaggeration, you’ve just uncovered what you’re missing in your engagement efforts – which impact your ability to convert via social media. Here’s how. Look Below the Surface. Find Your Pack Leaders.

2019 71

2019 Engagement Entertainment Sports 71

Oracle

SEPTEMBER 27, 2019

From market research and original data to visuals, brands use several tools to craft messages to consumers. But too many brands talk at consumers rather than connect with them. Case in point: NBC Sports. NBC Sports employed a similar strategy for the social content it produced during the 2018 Winter Olympics.

Engagement 63

Engagement Sports Multi-Channel Return on Investment 63

Maru Group

MAY 14, 2020

As nearly every major global sporting event has been canceled or suspended because of the coronavirus, sports fans are having to adapt and find new ways to channel their energy. One thing is clear, when live sports resume, it will bring with it an increasingly tech savvy fan base, eager for inclusion.

Sports 52

Sports 2020 Entertainment Events 52

Oracle

MAY 23, 2019

While on location at Oracle Modern Customer Experience 2019 in Las Vegas from March 19-21, the SmarterCX team met with Jennifer Storms, CMO & EVP at NBC Sports, who tells us about her work and discusses how data plays a role in how quickly Olympic athletes go from ordinary to extraordinary, and in a matter of minutes become household names.

Sports 40

Sports 2019 2020 Social Media 40

SurveySparrow

APRIL 28, 2023

As a business owner or marketer, it’s essential to understand the psychology behind consumer buying behavior. Understanding consumer behavior is crucial for businesses to create effective marketing strategies that appeal to potential customers and lead to increased sales.

Consumers 52

Consumers E Commerce Advertising Social Media 52

BlueOcean

DECEMBER 13, 2022

Salesforce research says consumers like us belong to 4.3 According to Salesforce, almost three-quarters of consumers have chosen to switch brands at least once in the last 12 months, even when they belong to a loyalty program—and they’re doing it for access to better deals, better quality, or better customer service.

Loyalty Programs 177

Loyalty Programs Loyalty Social Media Rewards Programs 177

Avaya

MAY 8, 2019

On any given day, contact center agents at C3i Solutions may field inquiries regarding sports drinks, tires, or pharmaceuticals, just to name a few. Consumers expect to engage wherever, whenever, and however they prefer,” said Michael Dean, CTO. “We

Innovation 74

Innovation Customer Engagement Engagement Contact Center 74

Optimove

APRIL 15, 2024

Embracing a position-less mindset allows marketers to effectively meet evolving consumer needs, outpace competitors, and drive better business outcomes in today’s dynamic marketing environment. This sentiment reflects a trend towards versatility in a sport. “We’re more than one profession, aren’t we?”

Marketing 59

Marketing Sports Multi-Channel Download 59

Eptica

AUGUST 11, 2015

Date: Wednesday, August 12, 2015 The importance of emotion to customer engagement. Similarly, Steve Peters , a high profile sports psychiatrist and author of The Chimp Paradox , has identified the importance of managing emotional parts of the human ego to support performance in everyday life as well as sport.

Customer Engagement 88

Customer Engagement Engagement Social Media Sports 88

Kustomer

APRIL 25, 2022

More so than ever before, consumers are invested in making conscious purchase decisions, thoroughly researching the product, and receiving above and beyond customer service. In fact, among surveyed consumers, Kustomer found that 79% believe customer service is extremely important in deciding where to shop. Sales and marketing.

E Commerce 98

E Commerce E-support Net Promoter Score Sports 98

ShepHyken

APRIL 24, 2023

Top Takeaways: When an organization makes customers feel special by getting something that appears to be hard to get, they endear customers to the company and make them feel connected to the brand. This episode of  Amazing Business Radio with Shep Hyken  answers the following questions and more: What is scarcity in consumer behavior?

Customer Experience 62

Customer Experience Sports Customer Relationships Consumers 62

Oracle

MARCH 30, 2020

Many brands are incorporating storytelling into their customer experience as a way to reach consumers in creative and compelling ways, and boost customer engagement. We asked consumers to provide their favorite brand storytelling examples, and here are 6 of them. Exceptional Brand Storytelling #4: Human connection.

Brands 99

Brands Social Media Travel Sports 99

CSM Magazine

FEBRUARY 6, 2024

In the high-stakes world of sports and entertainment, the right technology can turn game day into an unforgettable experience. That’s where Oracle Cloud EPM comes into play, providing a level of agility stadium operators require to keep up with the dynamic nature of sports and entertainment events.

Entertainment 52

Entertainment Sports Financial Events 52

Kustomer

JUNE 2, 2023

WhatsApp Business allows businesses to reach consumers via messaging, and WhatsApp API is a paid-for integration for CRM that’s designed to help larger businesses achieve a similar goal. It sports a strong feature suite for businesses, who have recognized its ability to make reaching customers as easy as texting. What Is WhatsApp?

Customer Retention 91

Customer Retention Omnichannel Sports Customers 91

Optimove

SEPTEMBER 20, 2022

If you’ve been here before, you know only too well that when the world’s biggest sporting event takes place, the passion, excitement, and undeniable frenzy that accompanies it presents unparalleled opportunities to tap into the magic of the moment and reap the rewards that at any other time would be a distant dream. If you’re a first-timer?

2022 52

2022 Retail Sports Events 52

Alida

DECEMBER 14, 2017

In a recent webinar , Darrell Beneker, director of consumer insights at Aurora Health Care, shared how the company uses ongoing insight to inform customer experience (CX) initiatives that create a seamless end-to-end patient journey. The success of Aurora Health Share has also influenced the creation of employee engagement community.

E-support 100

E-support Sports Webinar Healthcare 100

CSM Magazine

JUNE 5, 2018

In fact, 72% of consumers claimed to have donated to charity during their purchase, despite the 44% saying they did not know anything about the cause itself. In fact, 77% of employees feel a deeper connection to purpose-driven businesses. The best way to seek out potential opportunities is to engage both employees and the community.

Customer Engagement 40

Customer Engagement Engagement Sports 2016 40

C Space

FEBRUARY 12, 2020

When we internalize the essence of a brand as a part of who we are and what we want to project to the world — the brand and the consumer become one in vision and values. The brands who get it right are building a sense of connection that’s deeply based on self-expression and values. It connects on an individual level.

Brands 52

Brands Marketing Sports Net Promoter Score 52

Chadwick Martin Bailey

JANUARY 31, 2020

Key Takeaways from The Media Insights & Engagement Conference. The Media Insights & Engagement conference was held this week in New Orleans, and we heard some consistent themes that are impacting the media industry. Consumers desire something that resonates with them, even at the detriment of production quality.

Sports 52

Sports Entertainment Presentation Consumers 52

NetBase

MAY 7, 2020

To answer this, we must view consumer readiness through the lens of COVID-19 – and against the backdrop of how this is progressing in Europe. Higher digital engagement. Knowing how to proceed and advertise in uncharted waters, brands need to be prepared for the unpredictable as consumers have grown selective during this self-isolation.

Retail 71

Retail Consumers Social Media Government 71

BirdEye

DECEMBER 8, 2022

Let’s say you’re a business-to-consumer (B2C) company selling retail products. About: Social networking sites are designed to connect people in a shared online space. Social networking sites also encourage people to engage and communicate with the brands and businesses they know and love. Examples: Facebook, LinkedIn.

Social Media 98

Social Media Brands Entertainment Connections 98

Kustomer

OCTOBER 22, 2020

While we all strive to deliver the best possible experience to our consumers, and use that as a differentiator, sometimes creating an effortless experience , versus “wowing” the customer, can drive just as much brand loyalty. What ESPN fans wanted during the pandemic, was to talk sports. We are fellow fans in the stands.

Sports 96

Sports 2021 2020 Loyalty 96

SurveySparrow

JULY 4, 2021

The truth is when you connect with a brand on an emotional level; it’s difficult to switch them. But, they alone can’t make your product memorable to the consumers. . Brand engagement goes up when you’re using emotions behind them. Your customers want to connect with your product.

Brands 52

Brands Social Media Advertising Connections 52

Avaya

JULY 27, 2016

I recently attended the Sports and Entertainment Alliance in Technology Conference in Las Vegas. The peer-to-peer consortium brought together over 700 sports clubs, stadium operators, vendors, and top-tier technology providers to discuss and share knowledge, lessons learned, best practices and strategies for the future. Connectivity.

Sports 41

Sports Entertainment Connections Social Media 41

BirdEye

APRIL 18, 2023

The more often you post, the more you’ll learn what type of content your followers want to engage with. Customers expect businesses to have a solid social media presence , as it builds trust and draws engagement. Connect and partner with local influencers Influencer marketing isn’t only for the top brands.

Advertising 98

Advertising Social Media Events Magazine 98

Michel Falcon Experience

MARCH 17, 2023

If you’re looking to connect with me online, I am at Michele Falcon everywhere, whether it’s LinkedIn or Instagram, Twitter so connect with me there. I don’t need to talk about the local sports team, if they’re doing well. Now, do not write these customers off as not engaged. I truly appreciate it.

Hospitality 60

Hospitality Customer Experience Banking Sports 60

Eptica

DECEMBER 18, 2015

Whether it is watching sport on satellite TV, downloading the latest music, streaming catch-up TV or Skyping distant relatives, more and more activities rely on telecoms networks. However, a significant number (nearly a fifth for many operators), were around how the consumer’s complaint was actually dealt with.

2015 61

2015 Social Media Sports Contact Center 61

Think Customers

DECEMBER 11, 2020

There’s no doubt the COVID era is reshaping the consumer goods industry, possibly forever. Consumers’ shift to digital, which had been steadily gaining momentum prior to the pandemic, has ratcheted into overdrive during this time of social distancing and stay-at-home orders.

Sales 52

Sales Return on Investment 2020 Sports 52

ViiBE Blog

JANUARY 25, 2021

Zendesk is designed to foster great customer relations, and to do so provides software addressing customer support, sales, and customer engagement. ViiBE’s technology enables Zendesk users to engage in visual, AR remote assistance communication with their customers and/or technicians. Simply put, Zendesk is a CRM catch-all.

Net Promoter Score 52

Net Promoter Score NPS Technology Customer Satisfaction 52

C Space

NOVEMBER 28, 2018

We invited more than 1,000 consumers from Hatch — our proprietary mobile platform that allows consumers to answer critical business questions and engage with leading brands — to take a picture of something they think won’t exist in five years’ time, explaining why they think so and what they think will replace it.

Wireless 45

Wireless Sports Healthcare Consumers 45

NetBase

NOVEMBER 13, 2019

Followed by Shelina Taki, Director of Strategic Intelligence at We Are Third Ear sharing insight around the importance of understanding relevant trends, particularly sports – and specifically, soccer: Michael Leis, Chief Content Strategy Officer, of Digitas Health shared strategy and examples of how brands tell stories worth sharing.

Sports 40

Sports Social Media Presentation Workshop 40

NetBase

MARCH 16, 2020

Understanding how to authentically connect with consumers and move them along your purchase path to ultimately convert, is complicated. These folks, who have something to say that these consumers just have to hear, see or learn more about, are worth their weight in likes when they’re authentic.

2020 56

2020 Download Sports Social Media 56

Ann Michaels and Associates

DECEMBER 12, 2018

In today’s digital world, people are spending more time online as screens become larger, web connections faster, and more people own smartphones. With so many online businesses vying for a customer’s attention, brands need to focus more than ever on making meaningful connections to stand out. Definitely not. Conclusion.

Customer Experience 56

Customer Experience Multi-Channel Apparel Retail 56