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Behind the Scenes of Government Social Media Customer Care

Russel Lolacher

In BC, I’m the public service director responsible for the government social media customer care for our ministry, but my dad still doesn’t understand what I do. I’m the Director of Web and Social Media Services for the Ministry of Transportation and Infrastructure in the BC Public Service.

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What is Involved in Social Customer Care for a 1 in 500 Year BC Flood

Russel Lolacher

A lot goes into providing social customer care during an emergency event considered a “once-in-500 year flood” As the team leading public engagement and digital communication for BC’s provincial transportation, it’s done with a process that prioritizes intentional effort, accessibility and empathy.

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Guest blog: On-Demand Economy – How to Pivot Customer Service Practices to Give Consumers What They Want

Comm100

The modern global consumer is impatient, specific about their needs, and more than willing to jump ship to go to another brand if you fail to impress them immediately. If you want your brand to thrive in the modern market , you’ll need to know how to pivot your customer service practices to give your target consumers what they want ASAP.

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Social Media Monitoring Skills: A Requirement for British Rail Workers

NetBase

Apparently, this mode of transportation is well known for its disappointing service and the anger it incites on a daily basis. And this adds an extra, important layer to the art of customer service for rail representatives – social media monitoring skills. Revisiting Misguided Social Sentiment: Cairo and Beyond.

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What is Involved in Social Customer Care for a 1 in 2000 Year BC Flood

Russel Lolacher

A lot goes into providing social customer care during an emergency event considered a “once-in-2000 year flood” As the team leading public engagement and digital communication for BC’s provincial transportation, it’s done with a process that prioritizes intentional effort, accessibility and empathy.

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Organisations Should Build on Pandemic Messaging to Retain Customer Trust

CSM Magazine

Organisations should build on pandemic CSR social media messaging to retain customer trust in times of crisis. The sample included 20 from the technology sector, 18 from medical and health, 15 from financial services, 13 from transportation and services, 11 from retailing and the remainder from a variety of other sectors.

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Powered by insights, Equifruit’s savvy sustainability battle is winning ground in the banana wars

Maru Group

While consumers are aware of some fair-trade products, such as coffee, many have no knowledge of the fruit industry. Bananas are part of a complex supply chain: produced in tropical climates, sold to large multinational corporations, transported over large distances to be sold in grocery chains or family shops. This is a say/do gap.