Reshaping retail: 3 innovation strategies for the e-commerce era
Alida
APRIL 4, 2017
Brick-and-mortar is making a comeback , but many retailers struggle to drive sales. In these precarious times, both established and new retail players need to focus on customer needs. Today’s fickle customers don’t want aisle after aisle of redundant merchandise; they want to be a part of a brand experience.
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