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What to Do When Customers Ignore You

CSM Magazine

Remember the days when people noticed good customer service, talked about it, and most importantly—rewarded you for it? Happy customers would return and spread the word. Fortunately, there are several easy things you can do that will enhance your service and boost your business which your customers will actually notice.

Books 52
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Your Guide to Mastering Brand Reputation Management

InMoment XI

What is Brand Reputation Management? But it may be easier than you might think. Creating a business reputation management strategy starts with defining who you are as a business, and then making sure you are acting in accordance with that. Consistency builds trust and recognition.

Brands 378
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Customer Journey Mapping Examples for Beginners

InMoment XI

A customer journey map is a diagram of all the places customers come into contact with your brand, online or off. The goal of journey mapping is to gain a deeper understanding of your customer, how they interact with your brand, and how each interaction affects your relationship. Customer Cartography: Where to Begin. “We

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Communicating CX: 15 Tips for Talking About Customer Experience

Experience Investigators by 360Connext

Customer experience is not a fad or a trend or a buzzy phrase. They hang a banner, then ignore it. Customer experience will happen whether or not you talk about. But proactively and intentionally designing and delivering a positive customer experience is all about leadership. of customer experience.

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Three Steps to Align Your CX Program Goals with Business Initiatives

InMoment XI

Has your customer experience (CX) program matured or just begun? And with the proper alignment, your company can drive better decisions that will positively impact your customers, employees, and bottom line. Okay, maybe you’ve been thinking, “this program’s been in the game for years, what do I do now?”

ROI 529
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I Buy, Therefore I Am: The Psychology Behind Why We Choose Our Favorite Brands

InMoment XI

What do the shoes you wear, the coffee you drink, and the car you drive say about you? In what ways do your favorite brands help create your personal brand? How do they contribute to fulfilling your individual needs? So, Why Do Customers Choose Their Favorite Brands?

Brands 493
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What a Customer Touchpoint Is (and Why Customer Experience Leaders Should Care)

Experience Investigators by 360Connext

Your relationship with customers is built one step at a time. Every interaction they have with your organization leaves an impression — and you want it to be a good one! Touchpoints’ have been a hot topic for marketing, sales, and customer experience teams for decades. But, what exactly is a touchpoint?