ShepHyken

SEPTEMBER 15, 2017

This week we feature an article by Lindsay Tjepkema who writes about how artificial intelligence marketing (AIM) is becoming more important to our success in engaging with customers. Additional research shows that AI marketing will, in fact, be a dominant marketing trend this very year. Better Ad Optimization.

Customer Engagement 194

Customer Engagement Blog Engagement Marketing 194

CSM Magazine

JUNE 27, 2023

Businesses and groups may now use events to interact with their target audience, build brand recognition, and leave a lasting impression. By fostering, an integrated and immersive experience, branding and identity are essential to attaining these goals. After then, think about the emotions and associations you wish to arouse.

Events 52

Events Brands Management Seminar 52

BirdEye

NOVEMBER 21, 2023

In some ways, the transformative process of gem cutting is similar to the journey of jewelry store marketing. You must get clear on who you’re marketing to, win their trust, and convince them to purchase. Table of contents What is jewelry store marketing? The tricky part is that there’s no “right” way to do it.

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Marketing Social Media Advertising Events 109

BirdEye

NOVEMBER 21, 2023

Amidst these challenges, the last thing you want to waste your time on is unrealistic and time-consuming digital marketing strategies that give you no results. This blog stands apart as a non-overwhelming guide, no-fluff, just actionable insights, offering a streamlined approach to interior design marketing.

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Marketing Social Media Advertising Workshop 109

Optimove

OCTOBER 5, 2023

As Halloween looms closer, there are some chilling challenges lurking that can send shivers down the spines of marketers — but fear not – there are solutions as well. Many were uncovered in our 2023 Marketer’s survey that are below. Respondents included 221 executives at companies, and included CEOs, CMOs, and SVPs of marketing. Others

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Marketing 2023 Loyalty Consumers 119

BirdEye

MARCH 11, 2024

Well, Facebook, the OG of social media platforms, offers a highly engaged community that reaches 3.3 This is a golden opportunity for multi-location businesses to use virtual events as a powerful tool to engage with local communities and enhance brand reputation. Where will your Facebook event photo appear?

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2024 Events Social Media Demo 57

CSM Magazine

FEBRUARY 8, 2022

Event-led Engagement Platform, Airmeet , raises $35M USD Series B from Prosus Ventures, Sistema, Sequoia Capital India, RingCentral Ventures, and others. Event-led engagement platform Airmeet , today announced that it has raised $35M USD in Series B funding.

Events 52

Events Engagement Multi-Channel Webinar 52

Alida

AUGUST 12, 2016

If there‰’s one generation that marketers can‰’t stop talking about, it’s the Millennials. Brands of all sizes around the globe are trying to engage Millennials and understand what motivates them and drives their attitudes and behaviors. How can marketers best engage with millennials? How do I recruit millennials?

Customer Insights 189

Customer Insights Insights Engagement Marketing 189

Blueshift

SEPTEMBER 14, 2022

What does a modern marketer look like? Is she a creative storyteller who crafts engaging arcs in everything from emails, ads, podcasts, and TikTok shorts? What I learned from the speakers and attendees at Blueshift Engage San Francisco last month, is that the modern marketer is all of the above – and more.

Marketing 52

Marketing Engagement 2022 Omnichannel 52

Retently

APRIL 5, 2024

Because in a market brimming with choices, the way customers feel about your business can set you apart. Now, let’s cut to the chaise to uncover practical strategies that create such engaging retail experiences that foster loyalty and repeat business. What sets an exceptional retail customer experience apart?

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Retail Engagement Customer Experience Loyalty Programs 78

Joe Rawlinson

JANUARY 22, 2024

Building local brand awareness is just as important as creating a strong online identity. Local brand awareness is particularly important for smaller businesses that are trying to grow in their chosen industries. However, it’s something that every brand can benefit from and should think about.

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Brands Events Sports Social Media 78

BirdEye

MAY 10, 2023

You need to master the art of finding new clients and engaging existing customers for repeat business. That’s where a great marketing strategy comes into play. In this blog post, we’ll share 12 marketing strategy examples to help get your creative juices flowing. Table of contents What is a marketing strategy?

Marketing 98

Marketing Social Media Advertising Reference 98

BirdEye

MAY 3, 2023

The choice of the right marketing channel can make or break a campaign. Choosing the most effective marketing channel can make sure that your efforts bring results. Table of contents Understanding marketing channels (what is it?) These marketing communication channels are pivotal in reaching your target audience.

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Marketing Social Media B2C Multi-Channel 98

Beyond Philosophy

APRIL 25, 2024

Today, we examine why storytelling is a powerful tool in a marketer’s toolbox. That’s a part of the storytelling that creates emotional connections with a brand. That understanding will help you feel more emotionally connected to the brand. A brand that uses this tactic is Ikea. A story can help here. Be relatable.

Customer Engagement 78

Customer Engagement Engagement 2002 Workshop 78

BirdEye

JANUARY 25, 2024

Reviews can also be repurposed for various channels and become one of your best marketing tools. In this post, we’ll cover how automating your review sharing can help you generate buzz for your brand across social networks. This dilutes brand recognition and risks confusing followers. Why automate social sharing of reviews?

Social Media 109

Social Media Brands Multi-Channel Demo 109

Oracle

APRIL 3, 2019

The omnichannel approach to sales is redefining how marketers approach their audience. But, what if brands didn’t have to rely so heavily on a mass message, and instead tried personalizing their approach to individual consumers? Enter customer engagement marketing (CEM). What is CEM?

Customer Engagement 99

Customer Engagement CEM Engagement Marketing 99

BirdEye

APRIL 28, 2023

If so, then effective insurance marketing strategies are the way to go. Social media marketing Consumers generally prefer to choose brands they trust and can obtain reliable information about online. In fact, 75% of online users take to social media to research a brand or product.

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Insurance Marketing Social Media Loyalty Programs 98

BirdEye

JULY 5, 2023

And that is done with relationship marketing. This blog helps you grow your business with relationship marketing. Table of contents What is relationship marketing? Why does relationship marketing work? Why does relationship marketing work?

Marketing 98

Marketing Social Media Loyalty Programs Customer Retention 98

CSM Magazine

MAY 14, 2024

This programme opens CommBox’s market-leading technology to the broader customer service ecosystem, offering new revenue streams, faster time-to-value, and a more diversified client portfolio. Coupled with the platform’s omnichannel core, CommBox has helped brands digitise their customer service operations for over a decade.

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Connections Marketing 2013 Omnichannel 52

GetFeedback

FEBRUARY 25, 2019

In this article, we’re going to share some ways to re-engage your inactive subscribers. Best practices for re-engagement email marketing. But before you get started with using email marketing for re-engagement, there are a couple of best practices to follow. 10 types of emails you can send to re-engage.

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Engagement Marketing E Commerce Customers 199

Experience Investigators by 360Connext

MARCH 16, 2015

More special events this month: Customer Experience Summit Chicago. Jeannie will be leading a roundtable discussion about understanding microinteractions and how they can lead to increased loyalty, brand advocacy, and an overall improved customer experience. . Need a customer-focused speaker for your next event? Register today!

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Events Customer Experience Webinar Telecommunications 223

BirdEye

NOVEMBER 30, 2023

But law firm marketing requires different skills — brand building, digital savviness, and a deep understanding of client needs and perceptions. If you’re new to the world of law firm marketing, we’ve got you covered. In this article, we’re sharing a step-by-step guide to successfully marketing your firm.

Marketing 109

Marketing Social Media Workshop Events 109

Hallmark Business Connections

MARCH 9, 2021

If you’re a brand marketer, that meant pivoting your strategy to account for the “new normal,” tossing out (or heavily revising) now-defunct messaging, and collaborating with teammates over Zoom rather than in person. How to Market Across Generations During a Pandemic. Avoid stereotypes and assumptions. Have you found it yet?

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Marketing Brands 2020 2021 97

BirdEye

NOVEMBER 29, 2023

From the latest trends shaping the industry to practical tips on enhancing your brand and the essential tips and tools to amplify your reach – this blog equips you with strategic steps to elevate your furniture store marketing. Table of contents What is furniture store marketing? How to market a furniture store?

Marketing 57

Marketing 2024 Advertising Social Media 57

Optimove

JUNE 22, 2023

Beacon Technology Using beacon technology – small, battery-powered devices (beacons) that communicate with nearby mobile devices through Bluetooth low energy (BLE) signals – is a relatively quick and low-investment way for brands to connect with customers in their brick-and-mortar locations.

Technology 98

Technology Customer Engagement Engagement Loyalty Programs 98

CSM Magazine

AUGUST 21, 2023

Customer engagement has become one of the most critical success factors for retailers looking to drive sales, loyalty, and overall business growth. However, with the increasing complexity and diversity of today’s retail environment, engaging with customers has become a more challenging task.

Retail 52

Retail Customer Engagement Engagement Social Media 52

Experience Investigators by 360Connext

JANUARY 23, 2015

It’s often viewed as a channel for marketing and service and seen as something that might happen, but isn’t really the main driver. Social Customer Care: Best Practices for Major Engagement. Social Customer Care: Best Practices for Major Engagement. Are you ready to engage with customers on social media?

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Customer Care Social Media Marketing Webinar 299

Joe Rawlinson

OCTOBER 20, 2022

And a dedicated event management integrated ticketing system helps you keep the event in sync throughout the process as a central hub that can control various aspects of the event and provide directions and everything needed in one place. . All of which should be essential aspects of your event marketing strategy.

Events 78

Events Sales User Experience Social Media 78

Optimove

MARCH 14, 2024

See the difference control groups make in this guide Download Now Why it Matters: With past major sporting events yielding double the revenue compared to the off-season, the Euro 2024 is a marketer’s golden ticket to success and presents a significant opportunity for operators worldwide.

2024 52

2024 Marketing Sports Multi-Channel 52

Optimove

JUNE 15, 2023

Are you a plan-it-all-out, ship-at-regular-intervals kinda SMS marketer? Or a hell-bent on ensuring your customers are continually engaged – aka ‘scheduled’ SMS marketer? If your KPIs are all about engagement, retention, and maximizing ROI (and let’s face it, whose aren’t? You’re a growing finance brand.

Marketing 98

Marketing Return on Investment E-support Events 98

BirdEye

OCTOBER 30, 2023

Local social media marketing is a game-changer for small business owners. A strong local presence means easy yet powerful word-of-mouth marketing , positioning you as the most trusted brand. Looking for a quick and actionable answer on leveraging local social media marketing? Organize local events 10.

Social Media 57

Social Media Marketing Events Advertising 57

BirdEye

MAY 8, 2023

Marketing is a profession that constantly challenges you and motivates you to level up every single day. Being a marketer today is one of the most exciting and demanding professions anybody can choose. Marketers in the digital age have to be highly flexible and adapt quickly to an ever-changing landscape.

Marketing 98

Marketing Social Media Multi-Channel Leadership 98

SurveySensum

APRIL 1, 2024

Trust in a brand is not merely beneficial; it is crucial for a startup’s survival and growth. Research indicates a customer trust directly correlates with brand loyalty. And loyal customers make purchases 90% more often and are inclined to spend more during each transaction, contributing to better cash flow for the brand.

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Brands Social Media Feedback Loyalty 52

BirdEye

DECEMBER 28, 2023

Geofencing marketing works similarly – It’s like setting up invisible storytelling corners around a business. This digital marketing method ensures that the right message reaches the right person at just the right spot. This digital marketing method ensures that the right message reaches the right person at just the right spot.

Marketing 57

Marketing Advertising Social Media Events 57

ReviewTrackers

JULY 28, 2021

Social media marketing for insurance is experiencing major growth. While providers recognize that insurance social media marketing is essential to future growth, many struggle to keep up with the pace and drive real results from their efforts. Social Media Marketing for Insurance: The Challenge. Insurance and Social Media.

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Social Media Insurance Marketing 2007 175

CSM Magazine

FEBRUARY 15, 2024

In the world of digital communication, music sensation Taylor Swift has carved a unique and dynamic path to engage her fans. million on Twitter, Swift uses these platforms to unmask the magic of her music career, unveil exclusive content and connect with fans in exciting live streams and engaging Q&A sessions.

Engagement 52

Engagement Entertainment Events Connections 52

BirdEye

NOVEMBER 10, 2023

Marketing for roofing companies often becomes an afterthought. Roofing business marketing is key to a steady stream of leads throughout the year. It ensures that you have a strong market reputation and gain a competitive edge with ease. It ensures that you have a strong market reputation and gain a competitive edge with ease.

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Marketing Social Media Advertising Books 57