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How to Improve Customer Centricity in Hospitality

C3Centricity

After all, the hospitality industry should be highly customer centric, as it relies on satisfying its guests. However, it can learn a lot from consumer packaged goods (FMCG/CPG), as I shared with industry experts at a Faculty Day of one of the leading hospitality schools in Switzerland. Brand #Marketing #Engagement Click To Tweet.

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What is your brand hospitality score ?

John Paul

Brand hospitality implies an entirely client-centric focus where the product is simply the point of departure towards a much wider and enriched brand experience. This results in long-term brand equity. Watch the video to understand how we can tailor our Digital Concierge app to YOUR brand’s colors and look & feel.

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Reputation Study Finds that Hospitality Consumer Journey is Centered on Digital Reputation

CSM Magazine

The study dives into what consumers want in a brand’s online presence, revealing the ten most important pieces of information for consumers in the digital journey, which include: Menus. Brands can set themselves apart by ensuring that their website, Google listings, rating sites and social media profiles are accurate and engaging.

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Introducing Anthropology & Ethnography to your Customer Room: An Inside Look with St. Jude Children’s Research Hospital

Customer Bliss

Jude Children’s Research Hospital which I visited a few weeks ago. Jude Children’s Research Hospital. Because @StJude is such a beloved brand, applied anthropology and ethnography help them get an accurate picture of their donor journeys. Jude Children’s Research Hospital, visit stjude.org. .

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Hospitality loyalty: 3 predictions that will change the industry

Currency Alliance

Here are three predictions of how loyalty programs must evolve in hospitality. 3: The unavoidable requirement to partner with complementary brands. It’s time for hotel operators to re-evaluate how well their ace in the hole – their loyalty program – is enabling every function of their business to deliver more value.

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Beyond the Hotel: Earning Guest Loyalty with Hospitality Tech

Currency Alliance

The Resolution Foundation, a UK-based research organization, recently published data showing that 11% of the market for “hotels and similar accommodation” was owned by the top 5 brands in the sector in 2016; a drop of three percentage points from 2004[i]. Restive guests: understanding hospitality loyalty. the luxury traveler.

Hotels 40
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Three awards, three brands prioritizing customer experience

Hero Digital

No matter the industry, investing in digital experience can make an organization’s touchpoints more meaningful for their audiences. The self-service tools and patient-first resources now available on UHS’s hospital websites are industry-leading. Acquia Engage Awards.

Brands 52