Beyond Philosophy

APRIL 4, 2019

Brands are everywhere. Everybody feels like they understand what brands are. However, when we ask the fundamental questions of “What is a brand?” Branding is a critical topic in Customer Experience. We discussed where branding and Customer Experience interact and prioritize in a recent podcast.

Loyalty 130

Loyalty Brands Insurance Call Center 130

InMoment XI

FEBRUARY 14, 2024

However, all your customers want the same thing: to be able to interact with their brand on their terms. This approach ensures that customers can interact with a business or brand consistently regardless of whether they are using a website, a mobile app, social media, a physical store, or any other channel.

Omnichannel 260

Omnichannel Customer Experience Social Media E Commerce 260

Currency Alliance

APRIL 15, 2024

Many people assume that operating a loyalty program necessarily implies issuing your own loyalty points or miles. The optimal points to offer mostly depends on the frequency of engagement your brand has with target customers. Points and miles are a dominant and popular form of loyalty value. This actually is not true.

Loyalty Programs 52

Loyalty Programs Loyalty Airlines Banking 52

Talkdesk

DECEMBER 17, 2020

As revealed in a new report by Talkdesk Research, customer loyalty is on the line at every touchpoint. Financial services and insurance institutions are left to balance delivery against customer expectations with the challenge of multiple legacy applications and new digital touchpoints. The challenging news is that it’s hard to do.

Insurance 106

Insurance Financial Contact Center Touchpoint 106

InMoment XI

JANUARY 18, 2022

InMoment’s Strategic Insights Team collected data from both consumers and employees of brands across North America from 11 different industries including retail, financial services, entertainment, grocery, healthcare, hospitality, insurance, restaurants, and more. How can brands meet their needs?

2022 493

2022 Measurement Entertainment Hospitality 493

inQuba

FEBRUARY 7, 2023

Helping customers achieve their goals so that you can too As an insurance professional you spend a lot of time thinking about your policy holders’ journeys, especially in a business environment that has completely transformed. As an insurer, your two overarching challenges are policy holder acquisition and retention.

Insurance 52

Insurance 2023 2027 Customer Journey 52

InMoment XI

AUGUST 2, 2023

What we can Learn From the top Brands in the UK One size doesn’t fit all, but knowing essential NPS best practices that can fit any program is a great place to start. By engaging with those who use your products or services, you gain unparalleled access to the truth about your brand’s perception and the experience you deliver.

NPS 260

NPS Customer Centricity Culture Automotive 260

Hallmark Business Connections

SEPTEMBER 2, 2021

But if your customers don’t feel a connection with your brand, they’ll leave. However, they’re growing increasingly discerning about where they put their money, right down to the health insurance they choose. Health insurance is an extremely competitive industry. How to Increase Empathy in Health Insurance.

Insurance 72

Insurance Healthcare 2021 Connections 72

inQuba

FEBRUARY 21, 2023

Where can insurers search for growth in an increasingly competitive Property and Casualty (P&C) insurance market? Insurers are facing strong competition from inside and outside industry, including digital competitors, insurtechs, and vertical integration of ecosystems. Nowhere is that truer than for insurance.

Insurance 52

Insurance Multi-Channel Download Reference 52

InMoment XI

MARCH 27, 2024

A well-crafted automotive reputation management strategy is essential for any auto brand looking to build trust, foster customer loyalty, and thrive in a competitive market environment. brands must recognize that the ability to manage their digital channels and digital reputation is a crucial success factor. .

Automotive 260

Automotive Management Social Media 2024 260

Quadient

JANUARY 21, 2022

Four steps for improving insurance policyholder customer experience. Heightened competition, increased consumer expectations and declining customer loyalty are hurdles that many insurers are facing today. In fact, 88% of insurance customers demand more personalization from providers despite having more digital demands. .

Insurance 52

Insurance Customer Experience Customer Journey Mapping Touchpoint 52

Quadient

JANUARY 21, 2022

How insurers can user personalized video to improve customer experience. Heightened competition, increased consumer expectations and declining customer loyalty are hurdles that many insurers are facing today. In fact, 88% of insurance customers demand more personalization from providers despite having more digital demands. .

Insurance 52

Insurance Customer Experience Customer Journey Mapping Customer Centricity 52

Talkdesk

DECEMBER 17, 2020

As revealed in a new report by Talkdesk Research, customer loyalty is on the line at every touchpoint. Financial services and insurance institutions are left to balance delivery against customer expectations with the challenge of multiple legacy applications and new digital touchpoints. CX strongly influences customer allegiance.

Insurance 53

Insurance Financial Contact Center Touchpoint 53

Alida

MARCH 27, 2018

The action-packed, half-day meetup explored how leading brands in Asia are building emotion-rich brand experiences, while improving customer lifetime value and market share through customer relationships. “Customer loyalty comes from the heart, as opposed to the mind… you have an emotional bond with the customer.”

Brands 124

Brands Hotels Rewards Programs Insurance 124

GetFeedback

NOVEMBER 25, 2019

Health Insurance: 73%. Life Insurance: 80%. Property and Casualty Insurance: 81%. Learn how to use the CSAT metric, boost loyalty, and prove the ROI of your efforts. Financial Advisors: 80%. Fixed-Line Telephone Service: 70%. Food Manufacturing: 82%. Full-Service Restaurants: 81%. Gasoline Stations: 74%. Hospitals: 76%.

Customer Satisfaction 293

Customer Satisfaction Apparel Insurance Wireless 293

Bizagi

MARCH 11, 2020

Insurance used to be seen as a long, drawn-out, paper-heavy process. Thanks to digital transformation across other industries, customers now expect instantaneous responses from their insurers, whether they’re applying for a new policy or making a claim. But Digital Process Automation (DPA) is changing all that…. 2 – Underwriting.

Insurance 59

Insurance Document Omnichannel Technology 59

Talkdesk

MARCH 24, 2021

Insurers need to redesign business models to build their own digital transformation success story. Digital transformation has been top of mind in the insurance industry for quite some time now, but recent events have forced insurers to develop new ways of delivering value. The opportunity to reinvent policyholder service.

Insurance 53

Insurance Contact Center Multi-Channel Automotive 53

ShepHyken

SEPTEMBER 23, 2016

This week on our Friends on Friday guest blog post my colleague, Brie Tascione, writes about the importance of improving the customer experience in the healthcare industry to improve loyalty and reduce frustration. Massive shifts in the realm of healthcare customer service and loyalty won’t happen overnight. Shep Hyken.

Healthcare 127

Healthcare Loyalty Blog Insurance 127

Alida

SEPTEMBER 20, 2017

The research firm’s Customer Experience Index (CX Index) methodology measures how well a brand’s CX strengthens the loyalty of its customers, and is used to benchmark CX performance at 314 U.S. In fact, twice as many brand scores fell as rose. Eighty-nine percent plan to increase their spending with the brand.

Leadership 227

Leadership 2016 Insurance 2017 227

CSM Magazine

SEPTEMBER 24, 2019

Insurers are the least trusted companies in the UK and are unable to answer over half of routine questions successfully, according to research commissioned by digital customer experience technology provider, Eptica. Insurers still seem to be struggling to match customer expectations, although overall performance had risen by 10% from 2017.

Insurance 45

Insurance Customer Service Multi-Channel Fashion 45

Eptica

MARCH 21, 2019

Date: Thursday, March 21, 2019 Author: Olivier Njamfa - CEO & Co-Founder How does CX impact brand trust? Author: Olivier Njamfa - CEO & Co-Founder Trust is central to any brand’s relationship with its customers. The Eptica Digital Trust study aims to analyze just how successfully UK brands are achieving these fundamentals.

Brands 80

Brands 2019 Insurance Fashion 80

CSM Magazine

SEPTEMBER 29, 2020

Most employers offer attractive insurance plans for their employees in an attempt to attract the best calibers in the market. Health coverage is the most common type of group insurance that employers provide for their employees. Offering group benefits insurance carries a number of benefits for both the employees and employers alike.

Insurance 52

Insurance Government Healthcare Financial 52

Currency Alliance

DECEMBER 7, 2021

I heard it once, two weeks ago at a loyalty conference in London. Loyalty trends were being discussed, as well as what had been hot topics in prior years – some of which just faded away as fads. Most companies need to stay focused on what we call Loyalty Imperatives for this decade. The Loyalty Imperatives answer that question.

2030 52

2030 Loyalty 2022 Loyalty Programs 52

Quadient

AUGUST 7, 2019

How insurance companies can decide on which CX Metrics to use. Insurance companies can use them to: communicate the rationale for previous investments. Insurance companies can use them to: communicate the rationale for previous investments. 2. Customer Loyalty/Retention/Churn. 3. Advocacy/Reputation/Brand.

Insurance 52

Insurance Metrics Net Promoter Score Customer Journey Mapping 52

Forrester

APRIL 5, 2017

Have you ever thought about going to the doctor and questioned, even momentarily, "Hmm, I wonder if my insurance will cover this?" That is a 3X-magnitude difference in advocacy loyalty, which influences a company's potential incremental revenue generated by customer acquisition. Health Insurance. brand advocacy.

Insurance 67

Insurance Consumers Brands Loyalty 67

CloudCherry

JULY 25, 2018

For their purposes, an Iconic firm is one that maintains “the highest levels of customer experience and have world-leading brand recognition” and also possess other key distinctions from their counterparts, such as: Being omnichannel leaders. The report focuses on “Iconic firms” and contrasts them to those that are not iconic.

Technology 170

Technology Brands Customer Experience Omnichannel 170

Currency Alliance

DECEMBER 1, 2020

Apart from adapting to mobile apps and ditching plastic cards, the typical loyalty programs in 2020 still operate pretty much the same as they did at the turn of the century. Why hasn’t loyalty? The result is few loyalty initiatives have kept pace with the dramatic changes of customers and their behaviors.

Loyalty Programs 52

Loyalty Programs 2025 Loyalty Multi-Channel 52

InMoment XI

APRIL 18, 2023

All brands know that customer experience is important—delighting customers is the name of the game. For instance, the marketing team might focus on driving loyalty and retention. If you do a complete rehaul of multiple aspects, it might shift the brand promise, and cause customer confusion.

ROI 260

ROI 2023 Events Insurance 260

InMoment XI

SEPTEMBER 1, 2022

Support Teams Consistency: Identify fundamental customer needs and create customized value and benefits Formal Relationship Surveys: Create goal-oriented relationship surveys; look for churn warning signs specific to your business Leverage Loyalty Programs: Leverage your best customers to be your most outspoken advocates.

Customer Retention 260

Customer Retention Telecommunications Customer Journey Mapping Retail 260

SurveySensum

SEPTEMBER 27, 2023

It’s not just about resolving problems; it’s about creating memorable customer experiences , building customer loyalty, and turning occasional shoppers into lifelong advocates. As a result, this proactive approach contributes to improved customer retention rates for the brand.

Insurance 52

Insurance Competitive Advantage Automotive Retail 52

Ecrion

JUNE 18, 2018

If you work in the insurance industry, you’ve probably heard what some people think about you, with words such as “old,” “antiquated,” and “heartless” being some of the nicer things said. If you don’t make your customers happy, they will find an insurance company that does. This is why embracing insurance technology is so important.

Insurance 40

Insurance Technology Omnichannel Document 40

Ecrion

JUNE 18, 2018

If you work in the insurance industry, you’ve probably heard what some people think about you, with words such as “old,” “antiquated,” and “heartless” being some of the nicer things said. If you don’t make your customers happy, they will find an insurance company that does. This is why embracing insurance technology is so important.

Insurance 40

Insurance Technology Omnichannel Document 40

SurveySensum

MAY 25, 2023

As a dynamic sibling of the renowned Net Promoter Score (NPS), tNPS goes beyond traditional surveys and measures customer satisfaction and loyalty at every touchpoint along the customer journey. Here’s a great example of an insurance company. Luckily her car was insured, so she reached out to the insurance company.

Net Promoter Score 52

Net Promoter Score Insurance NPS Touchpoint 52

ShepHyken

SEPTEMBER 13, 2021

What Is Customer Loyalty and Retention (And 3 Tips for Improvement) by Scott Clark. CMSWire) Although the terms “customer loyalty” and “customer retention” are often used interchangeably, they actually refer to two different things. There’s a big difference.

Article 150

Article 2021 Customer Service B2C 150

Eptica

APRIL 29, 2016

Date: Friday, April 29, 2016 Insurers struggling to connect with customer service. Author: Neil Cox The internet and digital technology are transforming the UK insurance market. Greater competition and the rise of price comparison sites are impacting revenues and margins, while customer loyalty is a thing of the past.

Insurance 48

Insurance Connections Customer Service 2015 48

Retently

MARCH 23, 2023

Study the hacks used by brands like Apple , Amazon , and Netflix, and you’ll discover actionable tactics that can apply to your business. In industries with a low overall NPS, we’ve looked at consumer complaint data to learn which brands are the least likely to retain customers and earn positive feedback.

Net Promoter Score 113

Net Promoter Score NPS Insurance Airlines 113

GetFeedback

DECEMBER 21, 2018

Great customer experience is a major competitive advantage that drives new sales—and it’s predicted to overtake price and product as the primary brand differentiator for B2B sales by 2020. 32% of all customers would stop doing business with a brand they loved after one bad experience. ( American Express ). Forrester ).

Customer Retention 390

Customer Retention Net Promoter Score Poor Customer Service B2B 390