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Social Media Audit Tools

NetBase

Spring is a great time to perform a social media audit , to check in and ensure your brand goals are on track for the next quarter – headed towards back-to-school campaigns and ultimately the holiday season. Which tools are best for assessing your social performance? Why perform a social audit?

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Social Media Influencers and Your Customer Experience

Michelli Experience

Once upon a time, brands purchased advertisements which effectively influenced prospective buyers. network television, radio, newspapers, and magazines). Thanks to social media, many brands have softened their traditional media buys and have focused instead on influencing purchasers through a variety of strategies.

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Reshaping The Future Of Digital Customer Service: 22 Influential Leaders to Watch in 2022

TechSee

By leveraging new technologies such as computer vision , virtual visits and self-service AI-driven solutions, companies have a huge opportunity to turn customers into brand advocates. He has 30 years of experience in inbound, outbound, chat, analytics, AI, and social media. Magazine, Forbes, U.S.

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19 essential marketing skills you need to master

BirdEye

Every major marketing channel today gives detailed analytics and knowing how to leverage them is definitely a big requirement for any marketer. Content calendars, project timelines, and social media activity are just a few items marketers need to know how to organize. Good marketing comes with a lot of moving parts.

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Top 13 marketing channels for your business

BirdEye

The choice of the right marketing channel can make or break a campaign. Choosing the most effective marketing channel can make sure that your efforts bring results. This blog post deals with everything you need to know to leverage the right channels and boost your business revenue.

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Loyalty Magazine Awards 2018: Tales of the (Mostly) Expected?

Currency Alliance

That’s been my feeling as I mull over this year’s Loyalty Magazine Awards, where Currency Alliance was proud to be Prime Sponsor. Brands are responding by offering immediate rewards to members. Diversification Across Channels. With clever tech, comes increasingly brighter hopes for multi-channel loyalty marketing.

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The Biggest Challenges For Businesses Wanting To Attract And Retain Customers

CSM Magazine

With the advent of digital technology and social media, customer expectations are higher than ever. Utilise surveys, focus groups, and social media analytics to gather insights into customer preferences and behaviours. Focus on Brand Storytelling Develop a compelling brand story that resonates with your target audience.