BirdEye

FEBRUARY 13, 2024

With nearly 50% of people being unclear about the benefits of chiropractic care, the importance of chiropractor marketing cannot be overstated. As more healthcare seekers go online first, chiropractors need to get their digital marketing strategy right. Table of contents Why do chiropractors need marketing?

Marketing 58

Marketing Social Media Healthcare Multi-Channel 58

BirdEye

JANUARY 17, 2024

Or, while certain types of content might perform well for one location, they might be irrelevant for another location. They ensure that content aligns with your overarching brand standards and messaging strategy and fits each social media channel’s specific tone. Let’s dive in.

Social Media 108

Social Media Multi-Channel Demo Feedback 108

BirdEye

SEPTEMBER 12, 2023

We live in times that demand every business to have some presence on at least 2-3 social media platforms. Table of contents Why is social media marketing important? Become accessible to younger customers such as Millennials and Gen Z, who prefer social media messaging over other forms of communication.

Social Media 105

Social Media Measurement Brands Leadership 105

Optimove

DECEMBER 14, 2023

Enhance your customer segmentation with our advanced guide Download Now Informed by our work with thousands of marketing experts representing 1,200+ brands and exclusive insights from our surveys of more than 2,000 consumers, here are the pivotal latest marketing trends we see shaping the landscape in 2024.

2024 72

2024 Marketing Consumers Download 72

Optimove

JANUARY 3, 2024

Take your customer segmentation to the next level with our advanced guide Download Now Why it Matters: Successful marketers always keep their eyes on the horizon. Stay in touch Be the first to know all about the latest Marketing tips & tricks, Industry special insights and more 1. All marketing should start with the customer. 

2025 59

2025 Marketing 2024 Customer Centricity 59

Magellan Solutions

AUGUST 23, 2023

The marketing landscape is changing due to the evolution of Artificial Intelligence (AI). AI has transformed marketing strategies and is a powerful tool. AI marketing tools are shaping the future of marketing. Initially, AI simplified tasks such as email marketing and social media scheduling.

Marketing 98

Marketing Social Media Advertising ROI 98

CSM Magazine

APRIL 11, 2024

Here are some critical steps to consider: Market Trends : Understand the current trends in the real estate market to gauge pricing and demand. Prioritize these aspects so you can communicate them effectively with the other party. Research Comparable Properties : Be aware of other options available in the market.

Social Media 52

Social Media Document Transportation Communication 52

Comm100

JANUARY 17, 2024

Lean into Automation – Transforming Customer Service with AI & Human-Bot Harmony In a world where immediacy and personalization have become the cornerstones of brand communication, the realm of customer service is undergoing a revolutionary transformation. Chapter 2 Why should you lean into automation? More on this in chapter 4.

Customer Service 74

Customer Service Technology Interaction Customers 74

BirdEye

OCTOBER 3, 2023

During our digital conference, Birdeye View, our VP of Product Marketing, Rebecca Colwell, sat down with Baer to discuss strategies for constructively handling negative customer feedback. Respond to every message on every channel 2. Analyze review content, not just ratings 4. Want to hear the full conversation?

Customer Experience 105

Customer Experience Social Media Feedback Loyalty 105

TechSee

OCTOBER 9, 2018

Key preferences to consider in Millennial generation customer service: Text me, I don’t like to talk: Millennials prefer to communicate over text messaging and rarely make phone calls. Show me, don’t tell me: Millennials prefer visual communications over all other forms of media. 5 Enabling technologies to reach Millennials.

Customer Service 359

Customer Service Virtual Agent Social Media Multi-Channel 359

Optimove

DECEMBER 21, 2023

Re-engage your churned customers with this guide Download Now Why it Matters: Marketing fatigue happens when consumers feel overwhelmed by generic and irrelevant messages. For brands, message relevancy and personalization are key to mitigating marketing fatigue. 11% of respondents will never open marketing emails.

2023 64

2023 Consumers Brands Marketing 64

SurveySensum

MARCH 21, 2024

63% of marketers create content based on customer personas to enhance their strategies! It is a surefire route to cracking the product-market fit! This increases the effectiveness of your business’s marketing efforts. Product Development: Customer personas can expedite the process of finding the right product-market fit!

Social Media 52

Social Media Competitive Advantage Retail Automotive 52

Optimove

DECEMBER 19, 2023

It forms the foundation of effective CRM strategies, guiding marketers to deliver precisely targeted, relevant messages to consumers at the right moment to drive desired actions. Demographic Segmentation Segmenting emails by demographic enhances relevance by tailoring content based on factors such as age, gender, location, and income.

E Commerce 59

E Commerce E-support Download Lifetime Customer 59

Optimove

DECEMBER 4, 2023

Email segmentation is a targeted marketing strategy that involves categorizing an email list into distinct segments based on specific criteria such as demographics, behavior, or preferences. It aims to deliver more personalized and relevant content to different groups within the audience. What is Email Segmentation?

Download 52

Download Metrics Definition Return on Investment 52

ShepHyken

DECEMBER 23, 2022

This week, we feature an article by Mitel , a company that works with teams by supporting their communications and technology needs so that they can provide the best customer experience possible. They share their top 5 unified communications predictions for 2023. Predictable. Our prediction? Top 5 UC Predictions for 2023.

2023 70

2023 Communication Contact Center Return on Investment 70

Optimove

FEBRUARY 13, 2024

Opti-X delivers real-time, personalized content recommendations, creating genuine and deep connections with a brand’s customers. This data-driven approach empowers marketers to build long-lasting customer relationships and consistently provide exceptional, personalized experiences. For instance, a cart/browse abandonment email.

Download 59

Download Return on Investment Loyalty ROI 59

BirdEye

MARCH 4, 2024

However, as businesses evolve, pivot, or undergo rebranding, the name that once seemed like a perfect fit might no longer reflect the company’s vision or the target market. Go to facebook.com Step 2. This social media statistic is not just a number; it highlights Facebook’s significant role in shaping consumer choices.

Social Media 63

Social Media Reference Brands 2024 63

SurveySensum

APRIL 1, 2024

It is these qualities, communicated effectively and honestly, that can elevate a startup to become a respected and successful brand in the eyes of its target audience. This loyalty is not just about repeat business; it also fosters a formidable defense against the fierce competition in the market.

Brands 52

Brands Social Media Feedback Loyalty 52

BirdEye

OCTOBER 11, 2023

Table of contents State of customer experience in the insurance industry Why is customer experience important in the insurance industry? IBM has shown that 50% of insurance customers prefer personalized digital communication to telephone- and postal-mail-based communication.

Insurance 110

Insurance Customer Experience Social Media Omnichannel 110

BirdEye

DECEMBER 8, 2022

Table of contents Choosing the right social media types for your business 1. Know your audience 2. Social networks 2. After doing your research, you can narrow down your social media platform options to those best suited for your target audience and create content relevant to them. Start groups to boost your community.

Social Media 98

Social Media Brands Entertainment Connections 98

Optimove

MARCH 14, 2024

See the difference control groups make in this guide Download Now Why it Matters: With past major sporting events yielding double the revenue compared to the off-season, the Euro 2024 is a marketer’s golden ticket to success and presents a significant opportunity for operators worldwide.

2024 52

2024 Marketing Sports Multi-Channel 52

BirdEye

AUGUST 15, 2022

So it’s not just important that your business take advantage of online marketing strategies — it’s imperative. With a solid online marketing strategy, you’ll be better able to connect with potential customers in your area and generate more leads for your business , no matter its size. Website optimization 2.

Marketing 98

Marketing Social Media Competitive Advantage Events 98

Optimove

MARCH 26, 2024

Take the next step with our CRM marketer evolution curve Download Now Why it Matters: Optimove Connect 2024 served as more than just a conference; it was a place for inspiration, collaboration, and transformation in the realm of marketing. Discover which level you are on and how you can move up.

2024 64

2024 Connections 2025 Download 64

BirdEye

OCTOBER 30, 2023

Local social media marketing is a game-changer for small business owners. A strong local presence means easy yet powerful word-of-mouth marketing , positioning you as the most trusted brand. Looking for a quick and actionable answer on leveraging local social media marketing? Understand your audience 2. Do you know why?

Social Media 58

Social Media Marketing Events Advertising 58

Retently

MARCH 11, 2024

Event success hinges on various factors like effective networking, content relevance, and the likelihood of attendees returning. By shedding light on attendee expectations and experiences, these surveys offer invaluable insights, from gauging the impact of your marketing efforts to assessing the program’s appeal.

Events 119

Events Feedback Insights Presentation 119

Magellan Solutions

AUGUST 18, 2023

Sales optimization is essential for businesses to flourish in a competitive market. AI tools for sales can predict sales performance by analyzing historical data and market trends. It can help them stay ahead of market dynamics while maintaining a competitive edge. It goes beyond attaining targets.

Sales 98

Sales Marketing Multi-Channel Competitive Advantage 98

Optimove

OCTOBER 5, 2023

As Halloween looms closer, there are some chilling challenges lurking that can send shivers down the spines of marketers — but fear not – there are solutions as well. Many were uncovered in our 2023 Marketer’s survey that are below. Respondents included 221 executives at companies, and included CEOs, CMOs, and SVPs of marketing. Others

Marketing 72

Marketing 2023 Loyalty Consumers 72

SurveySensum

NOVEMBER 8, 2023

CX automation involves leveraging technologies such as AI (artificial intelligence) and RPA (robotic process automation) to automate customer support and marketing campaigns, collect and analyze customer feedback, and personalize customer experience. These tools determine the underlying reasons behind customer contentment or discontent.

Customer Experience 52

Customer Experience NPS Customer Satisfaction Social Media 52

BirdEye

JANUARY 25, 2024

Google Messages adoption The adoption of Google Messages varies significantly across industries, indicating diverse approaches to customer communication. Calls from verified profiles Phone calls generated via Google Business Profiles underscore the platform’s importance in facilitating direct customer communication.

2024 58

2024 Insights Automotive Hospitality 58

SurveySparrow

OCTOBER 25, 2023

This is a perfect example of marketing the brand like a pro! Now, what exactly is brand marketing? It represents you in its entirety, forming your identity in the market. A powerful brand name can make your business memorable and help it stand out in a crowded market. What is Marketing? What is Brand Marketing?

Brands 52

Brands Marketing Social Media Connections 52

BirdEye

DECEMBER 28, 2023

Geofencing marketing works similarly – It’s like setting up invisible storytelling corners around a business. This digital marketing method ensures that the right message reaches the right person at just the right spot. This digital marketing method ensures that the right message reaches the right person at just the right spot.

Marketing 58

Marketing Advertising Social Media Events 58

SurveySparrow

JULY 4, 2023

Ever wondered what the future of AI in marketing automation holds? Imagine a world where marketing campaigns anticipate your every need, personalized messages reach you at just the right moment, and customer experiences are tailored to perfection. Is it the stuff of dreams or a glimpse into the future of marketing automation?

Marketing 52

Marketing Social Media Return on Investment Insights 52

BirdEye

APRIL 25, 2023

Whether you’re a battle-tested entrepreneur or just getting your feet wet, the no-nonsense, results-driven techniques below will show you how to advertise your business, skyrocket your brand visibility, and help you develop profitable relationships with your community. Table of contents 1. Create a website 2.

Seminar 98

Seminar Social Media Advertising Workshop 98

BirdEye

AUGUST 7, 2023

There used to be a quick answer to “What is auto repair marketing?” Below, we delve deeper into 13 auto repair marketing strategies to boost your business. Table of contents What is auto repair marketing? Why is marketing for the auto repair business important? But now, most customers start their search online.

Sales 52

Sales Marketing Social Media Loyalty Programs 52

CSM Magazine

FEBRUARY 29, 2024

In the growing market of mobile app development, providing top-notch customer service can be the deciding factor that makes your app stand out. Video Tutorials for Complex Features Another excellent way to bolster customer service is through educational content.

Customer Service 52

Customer Service Exceptional Customer Service Roadmap Feedback 52

Comm100

AUGUST 1, 2023

CHAPTER 2 Importance of personalized customer service Brands are increasingly recognizing the importance of personalization – 83% of marketers believe that personalization is a key differentiator from the competition. This is an invaluable effect because it effectively provides a brand with free marketing and advertising.

Customer Service 63

Customer Service Omnichannel Customer Satisfaction Consumers 63

BirdEye

DECEMBER 21, 2022

The app pioneered the short-form video content replicated by nearly every major social media platform, including YouTube Shorts and Facebook Reels. Some social media platforms will revolutionize how we communicate, while others are a passing trend. You’ll need to create video content if you want to find success on social media in 2023.

Social Media 97

Social Media 2023 2022 2026 97