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The time is now for omnichannel retail: 2021 consumer trends

delighted

Consumer spending plunged amidst lay-offs and shelter-in-place orders. Niche and boutique stores without an online presence suffered the most, as consumers migrated to big box stores and online shopping to satisfy all their shopping needs in fewer trips. However, this decrease in spending did not affect all retailers equally.

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Boost your sales: Unlocking refer-a-friend program secrets

BirdEye

As a local business looking to improve sales, your marketing strategy has to include a refer-a-friend program. In fact, 88% of consumers trust suggestions from friends and family. Set clear objectives Like every other marketing or sales initiative, start by defining the goals of the refer-a-friend campaign. The main reason?

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How Visual Engagement Tools Can Streamline Online Banking Experience

CloudCherry

The clients’ needs for fast and efficient service are reevaluating the way banks handle their connections and communication with the client. Online banking uses Artificial Intelligence or AI that will gather information about their consumer to identify the customer’s needs better and to provide much better customer engagement.

Banking 267
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How Do Luxury Brands Meet The Needs of Consumers Right Now?

NetBase

Here, we’ll take a look at some of the some of the changes taking place in the market and what luxury brands are doing different to meet the needs of consumers right now. What luxury consumers really want from brands. Prior to the pandemic, luxury ecommerce accounted for only 10-12% of global sales. and European luxury markets.

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The Psychology of Consumer Buying Behavior: Understanding How and Why People Buy

SurveySparrow

As a business owner or marketer, it’s essential to understand the psychology behind consumer buying behavior. Understanding consumer behavior is crucial for businesses to create effective marketing strategies that appeal to potential customers and lead to increased sales.

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How Brazilian Fashion Retailer Passarela Uses Data for Better CX

Oracle

Here’s what we learned about Yasmini and the innovative work she and the Brazilian fashion retailer are doing in customer experience. In 2005 we’ve started Passarela.com, which was the first store to sell women’s fashion shoes in Brazil. It is one of the largest fashion ecommerce operations in the country.

Fashion 50
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Luxury Retailers Capture Consumer Love with Online Events

NetBase

Businesses and consumers are operating in a new reality as they pull together to fight the Coronavirus pandemic. How do companies stay on the consumers’ radar with business closures and mandated quarantines? Completing this, LV moved consultations and post-sale customer services online as well, doubling online sales from 2019.

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