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Is Your Mission Customer-Focused, or an Empty Promise?

Experience Investigators by 360Connext

Consider these examples: The company is a leading content, commerce and technology company that provides customers easy and convenient access to books, magazines, newspapers and other content across its multi-channel distribution platform.- More Posts - Website Follow Me: The post Is Your Mission Customer-Focused, or an Empty Promise?

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Is Your Customer Experience Technology Helpful or Creepy?

Experience Investigators by 360Connext

As some of you who follow this blog may know, I took the CXI® magnifying glass with me to South By Southwest Interactive this month to scout for customer-focused themes within the latest tech trends. Location-based apps were another year’s IT technology. The technology itself becomes secondary to the purpose.

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Be Warned! Technology Isn’t Everything

Beyond Philosophy

But many others look to technology. If customers just had a gadget that could do more or electronic kiosks they could play with in the store, or a virtual reality app – well, then the customer experience would be great. But technology alone is never the answer. Digital technology can enhance the customer experience.

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The Impact of Technology on the Customer Experience

ReviewTrackers

Technology has advanced tremendously since the first mobile phone was used in 1973. While technology has opened up new opportunities to measure the customer experience, it has also created a new challenge for companies. You have to completely change the way you run your business because customers have the power of technology.

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NPS Best Practices: Be a Leader not a Laggard

InMoment XI

Remember, customer feedback is a goldmine of actionable data that can steer your business towards delivering exceptional experiences and fostering lasting customer loyalty. Even if you have established listening posts and a customer-focused culture, poor execution will hinder your progress. Take The Lead!

NPS 260
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5 Habits of Highly Customer Focused Companies

CSM Magazine

” That is true in customer focused companies and not in others. Habit #4: The customer experience is researched and measured, and then the data is applied. Compare the above strategies to one $20 billion retailer who spends a few million dollars each year on customer surveys and mystery shops, but has failed to improve.

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Leveraging Unstructured Data Analytics: The Key to Unlocking Hidden Customer Insights

InMoment XI

However, through the application of advanced technologies like Natural Language Processing (NLP), voice analytics, and predictive customer analytics , companies can now unlock the hidden potential of unstructured data, gaining deeper customer insights and improving decision-making processes.