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The Authenticity challenge: 25 marketing, CX and innovation takeaways from the 2016 Customer Intelligence Summit

Alida

Earlier this week, more than 400 professionals in marketing, customer experience, innovation and research gathered in Chicago for the 2016 Customer Intelligence Summit. Customers, especially Millennials , expect transparency and honesty—and they support companies they perceive to be truthful and real.

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Boosting E-Commerce Businesses: How Outsourcing Services Can Drive Growth and Efficiency

Magellan Solutions

E-commerce plays a vital role in business growth. Boosting e-commerce businesses through outsourcing can improve efficiency and the bottom line. Boosting e-commerce businesses is a great strategy to simplify processes. By utilizing specialized e-commerce outsourcing for technical aspects, businesses can achieve growth.

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The Art of Selling CX

Horizon CX

let’s explore a couple of real-world examples that illustrate the crucial link between CX and strategic goals: Amazon: Customer-Centric Innovation for Market Leadership Alignment with Strategic Goals: Amazon’s relentless focus on customer experience is tightly aligned with its strategic goals.

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How to Make Your CX Strategy Part of Every Team in Your Company

Kustomer

The heightened level of connection and engagement with customers also increases the trackability of interactions with your brand and the success of your marketing initiatives. The calculated results of a successful CX strategy are more than enough to constitute the transition from customer service to customer experience.

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What is Feedback Looping? Its Importance, Examples, and Impact

SurveySparrow

You see, it’s not just a one-time event but an ongoing conversation between your business and its environment, enabling you to adapt swiftly, innovate effectively, and meet the ever-changing demands of your audience. Many advanced tools are available in the market when it comes to data collection.

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Innovations in Performance Management: Verint’s Workforce Optimization

Natalie Petouhof

Armed with a brand new user experience and analytics, this latest release includes innovations in performance management to help organizations gain even greater insight into how employees are performing, how well goals are being met and how to better engage and take action on these insights.

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Optimizing The In-Platform Player Experience – Part II 

Optimove

Today, we’ll explore how personalized experiences can be reimagined through new interaction paradigms and interfaces, integrating search into the core of the experience and streamlining the player journey. Typically, products are taken from the same gaming suppliers, and player experience and personalization are often overlooked.