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Guest Post: Employee Engagement and CX: 5 Strategies to Build Synergy

ShepHyken

This week, we feature an article by Tarek Kamil, CEO and Founder of Cerkl, an internal communication software that helps teams connect. The reality is that the connection (or lack thereof) between employee engagement and customer experience can seriously impact business performance.

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The Importance of Communication to the Omnichannel Experience

CX Journey

The difference here is that a true omnichannel experience is interconnected and seamless throughout the entire customer journey, whereas multichannel simply means you have multiple customer touchpoints but fail to connect data across channels to enhance the experience. People like to communicate in different ways.

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Four of the Most Successful Employee Engagement Strategies Also Drive Customer Experience

CX University

In 2009, survey data supported that in government organizations, the level of employee engagement (or disengagement) in an organization depends on how effectively that organization does the following: 1. clearly communicates goals to all employees and links individual goals to corporate goals.” 1, (Spring 2009): 54-58.

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As Consumers Tighten Wallets, Marketers Can Tighten Customer Relationships

Optimove

The bottom line is that four words sum up how to make deep connects: “start with the customer.” A VOC program will also reveal which communication channels your customers prefer. The Great Recession of 2007-2009 was spurred by the housing bubble in the U.S. 5 ways to tighten customer relationships. A new era of marketing.

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Live Chat for Higher Education – The Ultimate 101 Guide

Comm100

Benefits of live chat in higher ed Higher education live chat use cases Best live chat for higher education Live chat for higher education is a tool that sits on websites that lets students communicate in real-time with support agents using a chat window similar to messaging apps. of blended learners and 90.4% of blended learners and 9.6%

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4 Powerful Rules to Create Employee and Customer Word-of-Mouth Programs That Work

Beyond Philosophy

Informal communication programs can work, if and because both stakeholder groups feel they are getting information and advice from individuals and entities they know and trust. Be both strategic and tactical. Seek to leverage and influence, not control.

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How NPS was pioneered at Intuit & Sprint, with Brian Andrews – CB46

Customer Bliss

While at Intuit, Brian won CEO Leadership Awards in 2007 and 2009, as well as Scott Cook Innovation Awards in 2006 and 2008. NPS needed to be connected to business growth immediately to be seen as successful. The first 30 days were about connections, data, and getting grounded in the operational principles of Sprint.

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