article thumbnail

Marketing predictions CMOs need to consider in 2018

Alida

Marketers are always looking for new ways to create experiences that resonate with customers, and 2018 will be no different. Experts believe that in 2018, marketing leaders will be dealing with disruption and adapting emerging technologies that are starting to mature beyond their initial hype. Ad spend shakes up.

2018 0
article thumbnail

4 Key AI Innovations That Made a Splash in 2018

Oracle

As 2018 draws to a close, we’re looking back at the year’s biggest AI innovations. Here’s a closer look at key AI innovations that made a splash in 2018. Here’s a closer look at key AI innovations that made a splash in 2018. Chatbots take customer service to the next level.

2018 105
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Top Marketing Quotes of 2018

Oracle

2018 was a year of significant innovation within the marketing world. Marketing thinkers, practitioners, and business leaders shared great insights this year. As part of our year in review , here’s a closer look at some of the most inspiring and thought-provoking marketing quotes from 2018.

2018 93
article thumbnail

Designing The Customer Experience for Marketers

CloudCherry

Gartner reports from 2018 that 52% of marketers with CX responsibility expect their budgets to remain the same or decrease. So how do Marketers that assume CX responsibility address this with less budget without giving up important technology needed for other aspects of Marketing? Our customers are in control, not us.

Marketing 278
article thumbnail

Banking Trends That Are Going to Define 2018

CloudCherry

The retail banking industry has been dealing with massive upheaval for a while now, and things will continue in the same vein come 2018. However, FinTechs will also keep the pressure up on the industry due to their agility and constant innovation. Here are some of the trends that will define 2018 for the banking industry.

Banking 170
article thumbnail

4 Tech Trends Driving CRM Software in 2018

Oracle

It continues to evolve to incorporate new technology, features, and innovations to help organizations build and nurture personalized customer relationships. Here are four tech trends that are driving innovation in CRM in 2018, and helping organizations reach and engage their target audiences across channels. RESTful APIs.

2018 111
article thumbnail

3 CX Innovations You Can Expect from Streaming Services in 2018

Oracle

With millions of subscribers across the world and a breadth of data at their fingertips, streaming companies have started to make CX innovations and optimizations for end users. Let’s take a look at 3 customer experience innovations you can expect from video streaming services in 2018. billion by 2021. Airplane mode.

2018 81