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Your Guide to Mastering Brand Reputation Management

InMoment XI

That’s why maintaining a positive brand reputation is crucial for business success. Consumers today rely heavily on online information and reviews, making brand reputation management a top priority. What is Brand Reputation Management? These tools are essential for understanding how your customers are talking about your brand.

Brands 378
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Brand Equity: What It Is, the Benefits, and How to Build It

InMoment XI

For example, if a customer is looking for a quick OTC pain reliever, they may turn to Tylenol over a drugstore generic alternative because they know the brand and trust it. That is the essence of brand equity. The better your brand equity, theoretically the better your company will perform in sales and public perception.

Brands 492
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How Connecting with Gen C Can Help Your Brand Grow

2020 Research

Providing channels for open dialogue is crucial for organizations looking to connect with Gen C authentically. Looking to connect with a Gen C audience? Learn how As Gen Cers continue to enter adulthood over the next seven years, brands should not assume they’ll follow the stereotype of young adults spending frivolously.

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4 Innovations Enabling Truck Roll Optimization

TechSee

But new innovations in technology have shown that the time is right to explore alternate options to the ubiquitous truck roll. . Four Truck Roll Optimization Innovations. The number of electronic devices connected to the Internet of Things (IoT) has skyrocketed, and the trajectory is expected to continue. billion devices.

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The Health of the Contact Center: Are You Ready for 2019?

A survey of 1,000 contact center professionals reveals what it takes to improve agent well-being in a customer-centric era. This report is a must-read for contact center leaders preparing to engage agents and improve customer experience in 2019.

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[Experience Action Podcast] Strategically Addressing Low-Volume Customer Concerns

Experience Investigators by 360Connext

” Discover the paramount importance of empathy in crafting a brand’s reputation and fostering unwavering customer loyalty, especially through the delicate handling of unique customer issues.

Download 162
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How Emotion-Driven Innovation Increases Customer Loyalty

Customer Bliss

Emotional understanding of customer experiences is often what leads these companies to their most innovative practices. So, practice emotion-driven innovation. Make-Mom-Proud companies strive for innovations starting with the emotions customers are having. 2 Best-in-Class Brands That Design with Emotions in Mind.