Brandwatch CX

FEBRUARY 1, 2019

The key to making the most of social media is listening to what your audience has to say about you, your competitors, and the market in general. Once you have the data you can undertake analysis, and finally, reach social business intelligence ; using all these insights to know your customers better and improve your marketing strategy.

Social Media 99

Social Media Metrics Demo Measurement 99

Experience Investigators by 360Connext

APRIL 23, 2015

If you travel a bit, as I do, this app can be a lifesaver. It organizes all your travel information in one place, so when I land in a strange airport, I can check the app on my phone to remember which hotel I booked and not rely on my memory. First, let me share my experience with TripIt the app. and the not so good. Think about it.

Social Media 218

Social Media Travel Rewards Programs Innovation 218

InMoment XI

OCTOBER 19, 2021

But also in a broader way to be able to connect unstructured and structured data sources to generate insights from within one platform. We also ask questions we should know the answer to, like “did you travel with us in the last 30 days?” We have agents on the phone, email, live chat, and social media messaging.

Customer Experience 295

Customer Experience Social Media Call Center Metrics 295

GetFeedback

FEBRUARY 15, 2019

Connect on an emotional level with your customers. Research shows that the best customer experiences stem from an employee developing an emotional connection with a customer. It’s also extremely important to monitor the social media conversation around your company. Focus on team training and development.

Customer Experience 322

Customer Experience Net Promoter Score Social Media Feedback 322

Interactions

MAY 22, 2019

As the weather heats up this time of year, vacation is the top thing on my mind and I start to book my summer travels. In my experience, the major problems with booking travel happen at the worst possible time. The survey that we conducted had more than 1,700 participants –both business and leisure travelers. Book flights?

Travel 61

Travel Hotels Hospitality Books 61

Up Your Service

MAY 3, 2017

This post makes the same point, but for the travel and hospitality – one of the most traditional “service” industries on the planet. Read on… Customer loyalty is a powerful marketing force that travel and hospitality businesses are always chasing. Good or bad, social media massively amplifies the word-of-mouth effect.

Hospitality 74

Hospitality Travel Brands Airlines 74

Eptica

JUNE 8, 2016

The state of UK travel customer experience. Author: James Gladwish The internet has transformed the way we buy our holidays and flights, with the majority of people now booking all or part of their travel online. Turning to social media things were not much better. Date: Wednesday, June 8, 2016 Unhappy holidays?

Travel 49

Travel Airlines Customer Experience Social Media 49

Russel Lolacher

DECEMBER 20, 2021

And it’s been well received… @TranBC @DriveBC thank you for your great social media presence. we see all your hard work, @DriveBC @TranBC social media leads. social has become a critical communication tool and is a part of our public infrastructure. this work is important! Context – the why.

Customer Care 98

Customer Care Transportation Social Media Government 98

Bold360

APRIL 27, 2017

Travel and tourism can be difficult areas for retaining customer loyalty, with websites set up exclusively to pit brands against one another on the best deals for hotels and rock-bottom prices on flights. Many businesses in the travel industry have tried out loyalty schemes and reward programs with varied success. engender loyalty!

Tourism 56

Tourism Travel Customer Service E-support 56

Tricia Morris

SEPTEMBER 2, 2016

In a survey of 5,000 consumers across Brazil, Germany, Japan, the United Kingdom and the US, 64% of consumers ages 18 – 34 said they view social media as an effective channel for customer service, compared to just 27% of consumers ages 55+. And if you think customers just go to social media to complain, think again.

Social Media 70

Social Media Customer Service 2016 Entertainment 70

NetBase

OCTOBER 15, 2018

If you’ve travelled via rail in the UK, you’ve likely interacted with service workers – and we’re not talking about the folks checking tickets. And this adds an extra, important layer to the art of customer service for rail representatives – social media monitoring skills. Revisiting Misguided Social Sentiment: Cairo and Beyond.

Social Media 40

Social Media Transportation Travel Demo 40

Interactions

MAY 22, 2019

As the weather heats up this time of year, vacation is the top thing on my mind and I start to book my summer travels. In my experience, the major problems with booking travel happen at the worst possible time. The survey that we conducted had more than 1,700 participants –both business and leisure travelers. Book flights?

Travel 48

Travel Hotels Hospitality Books 48

BlueOcean

DECEMBER 13, 2022

KPMG Global Sector Leader, René Vader, says, “If you’re trying to build brand loyalty today, an emotional connection is no longer a nice-to-have, it’s a need-to-have.” Of course, what that emotional connection looks like is highly dependent on your target audience, but there are some common factors that build the foundation of loyalty.

Loyalty Programs 177

Loyalty Programs Loyalty Social Media Rewards Programs 177

Experience Investigators by 360Connext

JANUARY 21, 2015

In the case of airlines, yes, they want to travel to a certain destination. If you cater to business travelers, for example, then go beyond the obvious like wifi access and business lounges. Consider them as whole people, who are traveling for business but aren’t robots who only talk business. They want it all!).

Customer Journey 283

Customer Journey Customer Journey Mapping Airlines Magazine 283

Beyond Philosophy

APRIL 13, 2023

Part of the reason FOMO has become a part of our vocabulary is because of social media. However, when we define it in terms of social media, it’s also a social phenomenon. So, we not only fear being excluded from the experience but also being excluded socially. The feeds are constantly rolling.

Social Media 78

Social Media Marketing 2021 Events 78

Experience Investigators by 360Connext

NOVEMBER 17, 2020

Employees wrote and tied hand-written thank you notes to baggage that travelers collected after their flight. Simple, but a really nice way to connect with customers in an unexpected way. What about when they complete a training process or post about your brand on social media? I love this example from Southwest Airlines.

Airlines 372

Airlines 2020 Social Media Hotels 372

Experience Investigators by 360Connext

JULY 13, 2015

We put the many prospects in the top, they travel willingly and orderly through the funnel, and POP! But customer experience travels on, past the prospecting and sales phase and well into the relationship with the customer. Customer journeys are often represented in the same way. The sales funnel is so simple, in theory.

Customer Journey 259

Customer Journey Customer Journey Mapping Social Media Travel 259

Experience Investigators by 360Connext

DECEMBER 15, 2014

Flyers who pay full-fare and travel several times per week are invited to enjoy special perks such as chauffeured rides to the airport and private check-ins. Such perks are out of reach for most of us, so we look longingly on at the way the special passengers travel. Herein lies the rub. Show the 99% they matter.

Loyalty Programs 268

Loyalty Programs Airlines Social Media Loyalty 268

BirdEye

NOVEMBER 8, 2023

Facebook Though it started as a social networking site, Facebook has become a social commerce platform, connecting businesses with customers worldwide. HomeAdvisor HomeAdvisor connects homeowners with service professionals for home improvement and repair services. Read our guide on how to do Facebook marketing correctly.

Travel 59

Travel Hotels Social Media Healthcare 59

BirdEye

MAY 3, 2023

A marketing channel is any platform that allows you to connect and communicate your brand’s message with your target audience. B2C marketing channels that help you sell to or connect with individuals are social media channels, paid ads, email marketing, SMS campaigns, direct mail, and mobile marketing.

Marketing 98

Marketing Social Media B2C Multi-Channel 98

Russel Lolacher

DECEMBER 20, 2021

And it’s been well received… @TranBC @DriveBC thank you for your great social media presence. we see all your hard work, @DriveBC @TranBC social media leads. social has become a critical communication tool and is a part of our public infrastructure. this work is important! Context – the why.

Customer Care 59

Customer Care Transportation Social Media Government 59

Experience Investigators by 360Connext

NOVEMBER 22, 2022

Employees wrote and tied hand-written thank you notes to baggage that travelers collected after their flight. Simple, but a really nice way to connect with customers in an unexpected way. What about when they complete a training process or post about your brand on social media? I love this example from Southwest Airlines.

Airlines 143

Airlines 2020 Social Media Hotels 143

Oracle

MARCH 30, 2020

Exceptional Brand Storytelling #4: Human connection. The videos are aired on their social media channels and paid advertisements on YouTube. The brand successfully established a human connection with the masses by showing expertly-filmed stories from real Jollibee fans through a reenacted video. Don’t stop there!

Brands 99

Brands Social Media Travel Sports 99

Experience Investigators by 360Connext

APRIL 7, 2015

We flew from Chicago’s O’Hare airport at the end of March with a connecting flight in Dallas and made it Puerto Vallerta without a problem. Since everything on our end was the same, including flight numbers, we assumed the airline had determined this was a comfortable amount of time to make the connection.

Airlines 307

Airlines Customer Experience Travel Books 307

SurveySensum

SEPTEMBER 21, 2023

Here’s how you can do it: Know Your Customers: Collect feedback on their purchase history, browsing habits, and social media interactions. Master Omnichannel Support: Engage customers through email, chat, and social media, meeting them on their terms. Encourage feedback and ensure customers can connect effortlessly.

Customer Retention 52

Customer Retention 2023 Loyalty Programs Travel 52

Lithium

FEBRUARY 28, 2023

Metaverses are narrative driven and hosted for connection between people, groups, and organizations. Avatars let people connect through body language, expressing themselves in real time. Avatars let people connect through body language, expressing themselves in real time.

Social Media 93

Social Media Fashion Entertainment Connections 93

Experience Investigators by 360Connext

MARCH 12, 2015

My hope this year, as I travel with my partner-in-chaos Lisa Diomede , is to find the glimmers of what’s next for customer experience. It’s where ideas like the importance of Net Neutrality and using neuroscience as a privacy hack are discussed in conference rooms and cocktail parties. Yes, there are parties. So what’s next?

2015 215

2015 Customer Experience Fashion Social Media 215

SurveySensum

JANUARY 26, 2024

Utilize storytelling to create an emotional connection with your audience. Ensuring a Positive Industry Reputation : Word of mouth travels fast, especially in the digital landscape. Scenario : Emily, a fitness enthusiast, stumbles upon an online advertisement for a new fitness app while browsing social media.

Customer Journey 52

Customer Journey Social Media Touchpoint Webinar 52

SurveySensum

DECEMBER 13, 2023

Highlighted Feature: “With the help of the integrated GPS in this device, you can find your location and get guidance while you are not connected. This is ideal for traveling, biking, and going hiking.” Moreover, this approach will improve overall user experience and strengthen your brand’s connection with its customers.

Feedback 52

Feedback Social Media Demo 2007 52

TechSee

JUNE 16, 2022

He has 30 years of experience in inbound, outbound, chat, analytics, AI, and social media. Due to his level of expertise, Jim has been featured in numerous publications, including CIO Review, Contact Center Pipeline, Connections Magazine, and was also listed as one of the ‘Top 20 Influential People to Follow’ on Twitter.

Customer Service 251

Customer Service Contact Center 2022 Magazine 251

Happy or Not

OCTOBER 24, 2023

Experiential retail Thanks to technology, retailers can now connect with consumers through traditional media channels and their day-to-day lifestyle activities. This means staying connected to customers as they travel, buy groceries, shop for clothing, or attend some kind of events like movies and concerts.

2024 36

2024 Retail E Commerce Multi-Channel 36

SurveySensum

APRIL 1, 2024

Through strategic efforts that range from forming authentic connections with clients to aligning products with consumer values, startups can position themselves as credible alternatives to the tried-and-tested giants of their industries. Community Involvement : Demonstrating engagement beyond business, emphasizing social responsibility.

Brands 52

Brands Social Media Feedback Loyalty 52

Magellan Solutions

MAY 10, 2021

Booking travel arrangements for weekend trips or vacations. Social Media Management. Many potential customers are going to notice and engage through social media. It is important to be able to connect with people while staying relevant. Post on social media, write a blog post, create a YouTube video.

Social Media 52

Social Media Advertising Loyalty Programs Blog 52

BirdEye

APRIL 13, 2023

Social media advertising has changed the marketing and advertising world by making it easier than ever for businesses to reach their target audience. With billions of active users across platforms, social media advertising offers a level playing field to reach a vast audience and build brand awareness.

Social Media 98

Social Media Advertising E Commerce Fashion 98

Inbenta

MAY 7, 2021

The best virtual phone systems are a boon for those who don’t have physical premises, as they can be used anywhere with an internet connection. Using VoIP systems allows your agents to take calls anywhere – particularly helpful for remote teams, or with sales agents who travel a lot. Use social media to your advantage.

Customer Service 116

Customer Service Social Media E Commerce E-support 116

Experience Investigators by 360Connext

JUNE 15, 2015

They were, for all purposes, a traveler’s cheques company. Jeannie Walters Jeannie Walters is the Chief Customer Experience Investigator™ and founder of 360Connext, a global consulting firm specializing in the cornerstones of customer experience: customer engagement, employee engagement and connections like social media.

2015 217

2015 Leadership Innovation 2014 217

Lithium

FEBRUARY 7, 2023

Hospitality Brands: Facing the Pressure with Digital Solutions + NEW AUDIBLE VERSION - It’s clear that travel brands need to expand their reach into new channels and customer engagement methods, but what might be the best path to accomplish this? Read or listen to find out!

2023 52

2023 Social Media Webinar Events 52