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The Power of Perception: Leveraging Reputation Management for Brand Success 

InMoment XI

This article delves deep into the critical role that reputation management plays in determining a brand’s success. A well-managed reputation not only fosters consumer trust but also encourages positive word-of-mouth marketing , which can be a powerful driver for brand success in today’s competitive market.

Brands 260
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Take Our CX Change Agent Survey

Experience Investigators by 360Connext

Customer experience work is challenging when the goals are ill-defined and success is never really measured. But the good news is our quick little survey is just 3 questions! That’s why we’re curious…how did your CX objectives go this year? What’s your biggest objective for next year?

2024 143
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5 Challenges Facing Your Customers and Brands, and What They Mean for Your CX Program

InMoment XI

A great deal of customers and the brands that serve them are facing unprecedented uncertainties; understanding them is key to organizational success, delivering Experience Improvement (XI), and ensuring that your customer experience (CX) program is operating optimally. All of these obstacles affect both customers and brands to some extent.

Brands 529
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How to Overcome Declining Survey Response Rates

InMoment XI

However, while these problems frequently pop up in survey design, the good news for brands that encounter them is that survey length and invitation design are fairly addressable challenges. Click here to read my full-length point of view document on data sources and to take the next step in your data collection journey.

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Community KPIs: Easier Than You Think!

Speaker: Carrie Melissa Jones

Community measurement can be complex and polarizing, but while many people argue that community cannot and should not be measured, the reality is that you must demonstrate your community's success to continue to secure investment.

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5 Things Great CEOs Understand About Customer Experience

Experience Investigators by 360Connext

Your CEO understands how important customer experience is to the success of your organization. Without action , customer experience becomes a nice platitude, but not a path to greater success. Success is really about customer experience management. Free Resource] CX Success Statement Workbook. That’s right.

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How to Craft Compelling Stories to Unlocking True Customer Engagement

Beyond Philosophy

We can’t get enough of stories and look for them everywhere, from news to conversations to the commercials we can’t avoid on TV. Examples of successful brand storytelling like how Ikea helps us buy their assemble-it-yourself furniture because it’s far more affordable that way. Stories are an essential part of the human experience.