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Review Management: An Essential Component of Modern Marketing

InMoment XI

According to research, over 99.9% According to research, over 99.9% Boost your brand reputation: Research indicates that more than 50% of customers who have written reviews expect a response in 7 days or less. What is Review Management? of customers read reviews when looking for products and services online.

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Beyond discovery: AI and the future of the Web of Science

Clarivate

Learn about our generative AI-powered Web of Science Research Assistant, which will be available from September 2024. Last year, we announced our collaboration with the research community to bring a new generative-AI-powered capability to the Web of Science — the Web of Science Research Assistant.

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You Ask, We Tell: How Do I Increase Survey Response Rates? Should I Shorten My Survey?

InMoment XI

I’ve been looking back over my 20+ years of various research consulting roles and during that time, I’ve continuously fielded questions from clients and others within the industry. In this blog, I’m going to focus on one question that continues to come up in conversations with CX practitioners and data analysts and my answer may surprise you.

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Why Brand Perception Matters and How You Can Measure It

GetFeedback

Research shows that 45% of brand perception can be attributed to what a company says and how it says it. You just tell Google what keywords you’d like to monitor—like your company’s name, a specific product/service you offer, or competitive terms. Anytime those keywords appear online, Google will send you an email alert.

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9 Best Market Research Tools & Software in 2024

SurveySensum

Picture this : Company A and Company B both launched a similar type of product which makes them competitors. This is because before launching Company B decided to market research into its target audience, created customer personas, and launched their product only after understanding their audience and market dynamics. Why is that?

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How to Manage and Monitor Online Reviews: 7 Steps (2024)

SurveySparrow

Research the known names, but don’t ignore niche review sites or industry-specific sites either. Pro Tip: Research industry awards and recognition programs relevant to your business. Online reviews are like a digital mirror for your business – they reflect perceptions of your brand through the eyes of your customers.

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How to improve Google Shopping ranking: 10 top ways

BirdEye

The process for this is similar to other ads: you pick a keyword, bid for the spot, and run the ad. Work on title enhancements Use your primary keywords in the Google Shopping product titles. It may be hard to choose one specific keyword for titles but use the keywords that are closer to search intent and have high search volume.