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Driving Innovation

C Space

Driving Innovation. Rita Felder, Director, Mercedes-Benz Brand and Marketing Strategy. Our goal is to strengthen the long-term emotional connection to our brands by creating a holistic luxury experience across all touchpoints of the customer journey.”. How have these events affected your brand strategy??.

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Your Guide to Mastering Brand Reputation Management

InMoment XI

When your brand identity is cohesive and mirrors the values that matter most to your business, it becomes a powerful tool for connecting with consumers on a deeper level. Monitor Online Presence: Use tools to monitor mentions of your brand across various online platforms. Consistency builds trust and recognition.

Brands 378
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Meaning Teams up with Five9 Enabling Seamless Conversations and Improved Contact Center CX

CSM Magazine

“By leveraging Meaning and Five9 together, companies can seamlessly power meaningful conversations with customers in real time, fostering stronger brand value and more genuine experiences. Known for its easy-to-use, privacy- and ethics-focused approach, Meaning is changing the way we connect.

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Top 5 Customer Service & CX Articles for Week of April 29, 2024

ShepHyken

3 Trends That Will Likely Dominate Customer Loyalty Programs In 2024 by Zsuzsa Kecsmar (Forbes) Loyalty programs are often recognized as a way to retain customers and let companies showcase their brand values. Connect with Shep on LinkedIn. Yet, in the current economic landscape, the stakes are higher than ever.

2024 71
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How Contact Centers Shape And Enhance Your Brand Identity

CSM Magazine

Instead of being met with a robotic response, the agent acknowledges the customer’s feelings and assures them that they will do everything possible to resolve the issue, creating a human connection that reassures the customer and leaves them feeling valued by the brand.

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Are You Losing Customers and Hurting Your Brand Because of Poor CX?

Daniel Group

In today’s competitive business landscape, customer experience (CX) plays a pivotal role in shaping brand perception and customer loyalty. It’s time to assess whether your CX efforts align with your brand values and if they are positively impacting your business.

Brands 52
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Ethical Consumerism and the Path to Long-Term Brand Loyalty

CX University

Case in Point: Apple Apple has cultivated one of the most loyal brand followings, with 59% of iPhone users reporting “blind loyalty” to the brand. Case in Point: Starbucks Starbucks is known for its strong brand values, including a commitment to ethical sourcing, community engagement, and employee well-being.

Loyalty 52