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Master the Market: A Deep Dive into Competitive Analysis

InMoment XI

In today’s cut-throat market, differentiating your brand is more important than ever. Competitive analysis offers you this lens. This article will walk you through how to conduct an effective competitive analysis, interpret the results, and turn those insights into actionable strategies. Why is this important?

Marketing 260
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Your Guide to Mastering Brand Reputation Management

InMoment XI

Doing this allows you to cultivate a strong and recognizable presence in the market. Analyzing competitor strategies and market perceptions provides valuable insights for refining your own brand positioning. Let’s explore how cultivating thought leadership can be a game-changer in your brand reputation management strategy.

Brands 378
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Defining the Value of Customer Experience: A Guide for Creating CX ROI in A Constantly Changing World

Experience Investigators by 360Connext

The landscape of consumer expectations is constantly evolving, and understanding the value of customer experience has emerged as a cornerstone for businesses aiming to sustain growth and maintain a competitive advantage. A strategic outcome in any area of business is to get ahead (and stay ahead) of the competition.

ROI 260
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Is Your Organization’s Customer Experience Success Intentional?

Experience Investigators by 360Connext

However, many customer experience (CX) initiatives fall short of achieving their desired outcomes due to a lack of proactive leadership and strategic planning. It demands proactive leadership that understands the importance of customer experience as a strategic imperative. “We’re going to be customer-centric !

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InMoment (integrated) Experience: Changing The Game

InMoment XI

In the rapidly changing consumer market, the highest customer-rated Integrated CX company, InMoment, took a bold and proactive approach. On Thursday, January 25th, we hosted the “Changing The Game” event in Austin, TX—a crucible for innovative ideas and game-changing strategies to address the consumer market in 2024 and beyond.

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Four of the Most Successful Employee Engagement Strategies Also Drive Customer Experience

CX University

We look at four case studies of some of today’s most successful organizations, analyzing how they achieve these cornerstones through engagement, in all cases finding the same, ineluctable linkage between leadership, employees and market environment. Four Employee Engagement Strategies that Deliver Competitive Advantage.

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Organizational Transformation

Horizon CX

Understanding Organizational Transformation Transformation goes beyond incremental improvements; it entails fundamentally altering an organization’s structure, processes, culture, and mindset to adapt to evolving market dynamics and customer expectations. It requires vision, strategic alignment, and relentless execution.