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15 Types of social media to help boost your brand

BirdEye

Using social media to grow your business’s presence online is a great start, but keeping up with new platforms can be challenging. There are more than a dozen types of social media with more popping up every day. Table of contents Choosing the right social media types for your business 1. Social networks 2.

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12 ways to leverage local social media marketing

BirdEye

Local social media marketing is a game-changer for small business owners. Looking for a quick and actionable answer on leveraging local social media marketing? Local social media marketing is a digital strategy that leverages social media platforms to target nearby potential customers for local businesses.

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How to Turn Social Media Customer Service into a Marketing Strategy

ShepHyken

Earlier this month I attended Social Media Marketing World , the largest conference on social media marketing in the world. Over the last few years, customer service has shifted from traditional phone support toward social media channels like Twitter, Facebook, Instagram, and others. Social Proof.

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The Reasons Behind Tesla’s High Net Promoter Score

Retently

To show you the bigger picture, this is more than 70 percent of annual sales for the leader in this market segment – Mercedes Benz C-Class. And it’s not just that they are electric; there are many other reasons why Tesla is innovative: Direct sales with no dealer network. They attach a deep emotional connection to the brand.

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Avoid These Professional Social Media Influencers Like The Plague

NetBase

Beware – some professional social media influencers are more aptly described as professional social media advertisers. Brands need influencers to have conversations about them – conversations that are authentic and create emotional, personal connections with consumers. Or let them graze elsewhere.

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Building a Better Loyalty Program (and the Reward for Getting It Right)

BlueOcean

If, for example, you’re a member of Nordstrom’s loyalty program, Nordy Club, you’re among a group of customers who are likely to spend three to five times more than non-members, and are consequently driving two-thirds of Nordstrom’s sales. Alternatively, think of Amazon and their sprawling presence across both retail and media.

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Sales Acceleration is Possible, Even in a Pandemic

Think Customers

Against this backdrop, the sales cycle continue to get faster, meaning companies looking to prioritize sales acceleration have to be smart – and quick – when it comes to devising and implementing strategies to boost sales. Successful companies are increasingly focusing on digital sales.

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