CSM Magazine

SEPTEMBER 8, 2023

But as the industry matures, so does the challenge of keeping customers loyal and engaged. Traditional marketing tools and retention tactics that might have worked a decade ago are now outdated in the eyes of the savvy digital consumer. It makes the experience fun, engaging, and, most importantly, rewarding.

E Commerce 52

E Commerce Loyalty Engagement Customer Engagement 52

Oracle

NOVEMBER 5, 2019

Retail innovation is constantly evolving, from established brands testing new customer experiences to the changing face of service delivery. What retail innovations are on the horizon for 2020? No matter where a retailer’s focused on immediately, the evolving last mile will be a key focus of retail innovation in 2020.

Retail 76

Retail 2020 Innovation Entertainment 76

Optimove

NOVEMBER 15, 2022

With Gen Z’ers taking control of the type of content they want to receive and engage with, it’s never been more critical to ensure that the mobile campaigns you’re shipping are hitting the sweet spot of this burgeoning demographic. Shorter attention spans and limited time to consume content that demands focus for longer than a few seconds.

Engagement 59

Engagement Marketing Social Media Entertainment 59

Oracle

APRIL 10, 2020

Over 60% of Millennials and Gen Z consumers stream video daily, according to a 2018 Deloitte study. Some of the world’s most popular streaming services include Netflix, iQiyi, Tencent Video, Youku, and Amazon Prime Video, and beyond these services, there’s plenty of video content at the fingertips of consumers.

2020 52

2020 Innovation Entertainment Social Media 52

CSM Magazine

APRIL 20, 2021

After the COVID-19 pandemic, consumer habits have transformed significantly. Social distancing and stay-at-home regulations have forced whole consumer segments to shop differently. A few months into COVID-19, consumer shopping online has increased across different sectors. What Are Consumer Insights?

Consumers 52

Consumers Insights E Commerce 2020 52

NetBase

JUNE 5, 2020

The time is ripe to innovate the way movies and TV are seen. In this trend analysis, we’ll share consumer and market intelligence around: Top shows shifting to meet consumer desires for varied experiences in entertainment. AT&T, HBO Max, Peacock, Hulu and Quibi offer ways for brands to reach more consumers.

Innovation 73

Innovation Brands Social Media Advertising 73

ReviewTrackers

MARCH 1, 2017

Automakers must now craft an engaging digital customer experience , throughout the entire customer journey, to stay relevant and competitive in today’s changing marketplace, according to professional service firm Ernst & Young. Ford is Creating an Engaging Experience. Ford is transforming itself into an auto and mobility company.

Automotive 90

Automotive Engagement Transportation Customer Experience 90

BirdEye

MAY 3, 2023

The right marketing channel: Allows you to reach diverse audiences Is ideal for promoting specific products and services Increases brand visibility Boosts audience engagement Builds online communities with loyal patrons for your brand Every marketing channel has its core demographics; businesses may need more than one to reach their target audience.

Marketing 98

Marketing Social Media B2C Multi-Channel 98

TechSee

AUGUST 7, 2018

Online retail has been revolutionized in recent years; creating ease for consumers while allowing retailers to track and influence the buying process, effectively reshaping how, where and when customers interact with their brand. Visual engagement accomplishes this goal through simplifying and personalizing the customer’s experience.

Sales 95

Sales E Commerce Engagement Retail 95

CSM Magazine

APRIL 4, 2024

This sector has experienced an amazing transformation over time, driven by shifting consumer demands and technology advancements. Due to these digital capabilities, clients could easily navigate the casino environment, from making reservations for meals and lodging to researching entertainment options and preferred games.

Customer Service 40

Customer Service Entertainment Exceptional Customer Service Hospitality 40

West Monroe

FEBRUARY 13, 2024

Don shares his journey from finance to founding Satisfi Labs, emphasizing the role of AI in personalizing fan engagements and the future of digital consumerism in sports. The Premier League, Six Nations Rugby, Formula 1, and NASCAR all engaging with streaming services have further broken down geographical barriers.

Sports 98

Sports Tourism Entertainment Events 98

CSM Magazine

APRIL 25, 2024

However, creating and maintaining an engaging online persona that consistently drives traffic and conversions can be challenging. Consistently delivering valuable content that educates, entertains, or informs your audience can help attract new customers and keep existing ones engaged.

Social Media 52

Social Media Multi-Channel Touchpoint Customer Centricity 52

Alida

OCTOBER 27, 2017

consumers are primarily online shoppers , according the National Retail Federation’s quarterly Consumer View. Seeing and touching merchandise is appealing to the consumer, as is the opportunity to engage with other people. Even in the era of Amazon, only about a fifth of U.S. Make it magical.

Retail 154

Retail E Commerce E-support Entertainment 154

CSM Magazine

FEBRUARY 6, 2024

In the high-stakes world of sports and entertainment, the right technology can turn game day into an unforgettable experience. That’s where Oracle Cloud EPM comes into play, providing a level of agility stadium operators require to keep up with the dynamic nature of sports and entertainment events.

Entertainment 52

Entertainment Sports Financial Events 52

Maru Group

MARCH 16, 2021

By Audra Priluck, Vice President, Media & Entertainment | March 16, 2021. While TV viewership is in a clear state of decline (though still sizable), younger fans are embracing new ways of engaging with leagues with decreasing importance placed on watching games live.” Sports are at a critical point,” writes Variety’s Gavin Bridge.

Sports 52

Sports Innovation Events Social Media 52

Currency Alliance

JUNE 16, 2020

While travel and retail brands have made a lot of progress in the last 24 months, the bulk of innovation has come from other consumer sectors – including media businesses, entertainment, and telecoms providers, which in recent years appeared to regard loyalty as a lost cause.

Magazine 52

Magazine Loyalty Innovation 2020 52

Strativity

MAY 25, 2023

With rising interest rates, inflation, and softening consumer spending, restaurateurs are facing challenges like those experienced during peak pandemic levels, but food delivery apps are no longer the boon they once were. Achieving success with your digital transformation requires staying in touch with your consumer.

Brands 52

Brands Loyalty Programs E-support 2022 52

Alida

DECEMBER 15, 2016

The reality, however, is that mergers don’t necessarily improve patient care or lower costs for consumers. The reality is that mergers don’t necessarily improve patient care or lower costs for consumers. Today’s health care consumers are more empowered than ever before —and they expect a seamless experience.

2013 138

2013 Airlines Hospitality 2005 138

Avaya

MARCH 13, 2017

The statistics make it clear: consumers’ expectations for services are climbing year over year. At the same time, hotels must empower employees with a certain level of architectural power and application functionality to make their jobs easier and more engaging.

Hospitality 56

Hospitality Innovation Hotels Guest Experience 56

ThriveableBiz

NOVEMBER 13, 2023

It’s also a friendlier word to engage non-researchers in the value of the results. For continuous improvements and creative innovations, to stay ahead of your competitors. It’s all about personal engagement, NOT mass, shouty-selling. Your content & ad campaigns are just like any entertainment brand. We all do it!

Insights 52

Insights Marketing Entertainment Social Media 52

Call Experts

FEBRUARY 12, 2024

While specific details remain under wraps until the big game day, we can expect a diverse array of brands vying for our attention with their innovative ad campaigns. The best Super Bowl commercials are those that seamlessly blend entertainment with brand messaging, leaving a lasting impression on viewers long after the game ends.

Advertising 52

Advertising 2023 2024 Automotive 52

Quadient

JANUARY 21, 2022

Heightened competition, increased consumer expectations and declining customer loyalty are hurdles that many insurers are facing today. Organizations engaging in personalized communications are seeing great results across the entire customer lifecycle; particularly, an increase in engagement. Fri, 01/21/2022 - 14:44.

Insurance 52

Insurance Customer Experience Customer Journey Mapping Touchpoint 52

TechSee

JUNE 12, 2018

Through new mobile technology, AR has emerged as an innovative tool that allows brands an almost unlimited opportunity to interact three-dimensionally with consumers on their mobile devices. Brands can incorporate a variety of AR experiences into their packaging, and offer the consumer an interactive visual experience.

Apparel 152

Apparel Customer Experience Retail Sales 152

Horizon CX

DECEMBER 1, 2023

let’s explore a couple of real-world examples that illustrate the crucial link between CX and strategic goals: Amazon: Customer-Centric Innovation for Market Leadership Alignment with Strategic Goals: Amazon’s relentless focus on customer experience is tightly aligned with its strategic goals.

Customer Centricity 52

Customer Centricity Automotive E Commerce Fashion 52

Alida

OCTOBER 18, 2016

By 2020, Generation Z will account for 40 percent of all consumers in the U.S. The report, The Everything Guide to Generation Z , provides statistics and insight for marketers, customer experience and innovation pros in all major industries. Also known as Gen Z, iGeneration (iGen) or Net Gen, this cohort is massive and influential.

Travel 279

Travel 2010 Fashion Hotels 279

Alida

JULY 28, 2016

More importantly, big data lacks actionable information with which marketers, insight professionals, customer experience leaders and innovators can make effective decisions that benefit their customers and their bottom line. Customer intelligence that involves more direct human-to-human interactions with consumers remains vital.

2010 160

2010 Social Media 2016 2013 160

Alida

DECEMBER 22, 2016

Consumers have less faith in brands than ever before. This new era in social sharing means companies must find ways to engage more authentically with the public—even if it means being less polished than they’re used to. Consumer goods giant PepsiCo is a great example. Impressive innovations in offline retailing.

2017 0

2017 E Commerce 2016 Social Media 0

SuiteCX

MAY 25, 2016

However, there is some finesse required to engage with customers in this era of full inboxes and time-starved days. True engagement requires a dialogue between customer and company. Several companies are getting it right when it comes to engaging with customers. Create compelling content. Personalize your communications.

Customer Engagement 40

Customer Engagement Engagement Customer Journey Mapping Travel 40

Eptica

MARCH 18, 2016

Transformed by the internet, new entrants and ever more demanding consumers, retailers cannot afford to rest on their laurels. Customers are pushing retailers to innovate and deliver new services , improved experiences at lower prices. Author: Pauline Ashenden Retail is one of the most competitive sectors in the economy.

Retail 49

Retail E Commerce Customer Service Entertainment 49

Magellan Solutions

MARCH 21, 2024

Data is essential for innovation, advertising, and collaboration. Data accuracy is vital to innovation and expansion for all data professionals. Keeping up With Ever-Evolving Data Data landscapes constantly change as consumer preferences shift, market trends emerge, and new products launch. Let’s get down to business!

Government 52

Government Financial Innovation 2012 52

Avaya

APRIL 9, 2019

Sports marketing, sponsorship, fan engagement, player tech, these are all things that have come on heavy in recent years. Sports are more exciting than ever with the attention being paid to fan engagement. Sports are more exciting than ever with the attention being paid to fan engagement. Providing fans #Experiences that Matter.

Sports 51

Sports Entertainment Contact Center 2019 51

Optimove

OCTOBER 4, 2022

Improved engagement? They get to deliver a superior UX to keep customers engaged, which cements loyalty. As more continue to explore innovative new ways to increase reach and build trust, we predict great things for PWAs in 2023. What we do know is that consumer interest remains high and shows no signs of slowing … yet.

2023 52

2023 2025 2024 Competitive Advantage 52

Chadwick Martin Bailey

JANUARY 31, 2020

Key Takeaways from The Media Insights & Engagement Conference. The Media Insights & Engagement conference was held this week in New Orleans, and we heard some consistent themes that are impacting the media industry. Consumers desire something that resonates with them, even at the detriment of production quality.

Sports 52

Sports Entertainment Presentation Consumers 52

Maru Group

MARCH 30, 2021

By Lesley Sloggett, Research Director, Consumer Goods & Services & Liz Miller, Vice President, Business Development | March 30, 2021. Not surprisingly the lack of travel and the ability to spend on in-door dining and entertainment has been a money saver. A HENRY – a High Earner who is Not Rich Yet.

Financial 52

Financial Travel Entertainment 2021 52

Currency Alliance

OCTOBER 12, 2020

This presentation is about driving customer engagement, and how the loyalty industry is transforming in order to engage with the mid-tail and long-tail customer. Loyalty programs must evolve to keep customers engaged. The way brands engage with customers will change dramatically in the next 2-3 years.

Loyalty 98

Loyalty Marketing Loyalty Programs Banking 98

Avaya

FEBRUARY 7, 2017

This without question includes the hospitality industry, where hoteliers are working overtime to stay ahead of today’s rapid pace of innovation. Build/embed custom communications into the CX: Hoteliers can tap into new engagement opportunities by creating or embedding custom, real-time communication capabilities into the customer experience.

Hotels 55

Hotels Guest Experience Hospitality Travel 55

Eptica

OCTOBER 30, 2015

Its survey found that consumers rated the public transport (including train operators), utility, insurance and broadband sectors, as worst for customer experience and service. Consumer expectations are always rising , and they will judge every sector against the best. These findings provide an important lesson.

Customer Experience 75

Customer Experience Transportation Insurance 2015 75