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Is Your Content Marketing Plan Sustainable? Probably Not, Says Mark Schaefer

Influitive

Two years ago, Mark Schaefer, a five-time best-selling author and Professor at Rutgers University, controversially wrote that most content marketing plans were not sustainable strategies.

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How Do You Write A Content Marketing Plan?

DemandJump

Writing a content marketing plan can seem intimidating and difficult, especially if writing doesn’t come easily to you. However, creating this vital marketing plan doesn’t have to be a painful process!

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Boost Your Social Media Presence Through These AI Tools

Magellan Solutions

When it comes to building a strong social media presence, it’s essential to have a solid digital marketing strategy. Consistency in scheduling and posting high-quality content that will hook your target audience is essential. Most marketers now use AI tools in social media to connect with their target audiences effectively.

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Decoding demographics: Best audience insights tools for maximum reach 

BirdEye

Are you tired of guessing your audience’s preferences and the keys to a successful marketing campaign? With audience insights tools, you gain a competitive advantage, ensuring you hit the bull’s eye with every piece of content you produce. Table of contents What is an audience insights tool?

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Social media best practices to leverage for success

BirdEye

Table of contents Why is social media marketing important? 20 social media best practices to implement FAQs about social media best practices Scale your social media across all locations with Birdeye Why is social media marketing important? But just posting content is often not enough. What do they care about?

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Post-Event Survey Questions to Elevate Your Next Event

Retently

Key Takeaways Post-event surveys are key to capturing attendee experience, gauging event success, and informing future event planning by offering insights into what aspects of the event were successful and what areas could be improved. These questions span from overall event satisfaction to specific logistical aspects.

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Euro 2024: 5 Tips for A 5-Star Marketing Plan 

Optimove

Start by adopting a strategic and player-centric approach beyond traditional marketing methods. Marketers need to start preparing for the mega-event, and to do so – they should divide their plans into three phases – pre-, during, and post-Euro 2024.

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