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How Cadillac drives customer centricity in the luxury market

Alida

Many people associate Cadillac with the yesteryears—back to the era of Marilyn Monroe and Elvis—but not with the innovation leaders of today. In the last few years, we’ve been rethinking our approach so that drivers become aware of our innovations and get behind the wheel of a Cadillac today and for years to come. At least not yet.

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Reshaping The Future of Digital Customer Service: 23 Influential Leaders to Watch in 2023

TechSee

This list is an homage to the business leaders and influencers pushing the envelope when it comes to innovation in customer experience and customer service. They are “the ones to watch” and we recommend you follow them on Linkedin, Twitter, or YouTube or try meeting them at key industry events.

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Customer-Centric Marketing: Align for Growth

ClearAction

Customer-Centric Marketing: Align for Growth Lynn Hunsaker. Customer-centric marketing has several layers of meaning. The most popular layer means personalization of communications, toward increasing customer lifetime value. First Layer: All Customer Touch-Points. Find customer insights about “the how”.

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The Authenticity challenge: 25 marketing, CX and innovation takeaways from the 2016 Customer Intelligence Summit

Alida

Earlier this week, more than 400 professionals in marketing, customer experience, innovation and research gathered in Chicago for the 2016 Customer Intelligence Summit. The two-day annual conference featured keynotes and presentations by some of the world’s leading customer-centric brands. broadcast still rocks!

2016 267
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Reshaping The Future Of Digital Customer Service: 22 Influential Leaders to Watch in 2022

TechSee

This list is an homage to the business leaders and influencers pushing the envelope when it comes to innovation in customer experience. Eric Esguerra, Vice President, Customer Service & Operations at Miele Canada Ltd. Steven Van Belleghem, Global Thought Leader in the field of Customer Experience.

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Building A Foundation For Better Customer Experiences

Experience Investigators by 360Connext

Discloser: This article uses affiliate links to LinkedIn Learning Most companies say they want to provide a great experience for their customers. They might even proclaim to put customers first or be customer-centric. An executive invested in the customer experience will inspire innovation and motivate their team.

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Guest Post: How Next-Generation Loyalty Programs Elevate Customer Experiences

ShepHyken

Recognizing these shortcomings is crucial for businesses to understand the need for next-generation loyalty programs that prioritize customer-centricity and enhanced experiences. These experiential rewards create memorable moments for customers, forging deep connections and generating positive word-of-mouth.