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Make the Complicated Simple

ShepHyken

For example, 94% of the more than 1,000 consumers we surveyed said convenience is important, 87% of customers will recommend a convenient company or brand, and 70% will pay more for convenience. Siegel+Gale is a consulting firm that specializes in making brands simple. They’ve complicated their message.

2009 95
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And the Customers Tweeted Happily Ever After

Storyminers

More importantly, how do you turn your brand into a story? Americans are said to love underdogs—in the form of horses with long odds, sports franchises that upset favorites, and nimble brands that unseat lumbering giants. If your brand comes across as a David, you will be cheered in the marketplace. It’s remarkably sticky.

2009 105
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Amazing Business Radio: Jason Ten-Pow

ShepHyken

Shep Hyken interviews Jason Ten-Pow, CEO and President of ONR, the CX consulting firm he founded in 2009. What brands think their customers want has changed. This has created an area of friction between the brand and the customer. Only brands that handled digital transformation well can pivot effectively in times of crisis.”

2009 86
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Amazing Business Radio: Jason Ten-Pow

ShepHyken

Shep Hyken interviews Jason Ten-Pow, CEO and President of ONR, the CX consulting firm he founded in 2009. What brands think their customers want has changed. This has created an area of friction between the brand and the customer. Only brands that handled digital transformation well can pivot effectively in times of crisis.”

2009 79
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Amazing Business Radio: Jason Ten-Pow

ShepHyken

Shep Hyken interviews Jason Ten-Pow, CEO and President of ONR, the CX consulting firm he founded in 2009. What brands think their customers want has changed. This has created an area of friction between the brand and the customer. Only brands that handled digital transformation well can pivot effectively in times of crisis.”

2009 68
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Four of the Most Successful Employee Engagement Strategies Also Drive Customer Experience

CX University

In 2009, survey data supported that in government organizations, the level of employee engagement (or disengagement) in an organization depends on how effectively that organization does the following: 1. Conclusions: Create meaningful work with the employment brand. 1, (Spring 2009): 54-58. Which meaning is the right meaning?

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Guest Post: Employee Engagement and CX: 5 Strategies to Build Synergy

ShepHyken

In their 2009 meta-analysis presented by Gallup, Harter et al. The CX EX synergy that emerges from this approach creates a virtuous cycle where engaged employees drive improved customer interactions that lead to enhanced loyalty, brand advocacy, and, ultimately, business success.