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5 Things Brands Need to Know About the Gen Z Customer Experience (and Employee Experience)

InMoment XI

If we were to sum up what brands need to know about Gen Z customer experience preferences (and employee experience preferences) in a few words it would go something like this: they’re different. Gen Z’s first exposure to your brand is likely via social media, and more specifically, through social media influencers. Revolutionary even.

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7 New Technologies to Improve Customer Service in 2021

TechSee

Companies have invested in their customer service function to differentiate and personalize their brand and improve overall operational efficiency. COVID-19 has resulted in a further increase in demand for service, with a January 2021 survey indicating that 65% of U.S. consumers required assistance during the pandemic.

2021 159
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CX Day 2021: A Reflection on My Customer Experience Journey

BlueOcean

Over the course of my journey into better understanding the CXPA customer experience core competencies, I came away with some key learnings and real-world anecdotes that are especially relevant on the heels of CX Day 2021. Customer experience is the main differentiator for brands today. A New Age of Excellence. Let’s chat today.

2021 177
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3 Drivers of CX Success in 2021

Upstream Works

As the pandemic continues and businesses continue shifting focus to accommodate necessary changes, we’ve seen brand new drivers of customer experience (CX) success arise. The below three drivers of CX success will help to keep customer loyalty strong as we move into 2021. Supporting a Distributed Workforce.

2021 78
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5 Top Customer Service Articles of the Week 6-21-2021

ShepHyken

Do your rewards hit the “must-have” mark that turns casual customers into brand fans? CIO Insight) What is one way that brands can be more human in the age of artificial intelligence (AI)? To help brands market themselves in the age of AI, CIO Insight asked business owners and marketing managers this question for their best advice.

2021 81
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3 Tips Brand Marketers Can Use When Marketing During a Pandemic

Hallmark Business Connections

If you’re a brand marketer, that meant pivoting your strategy to account for the “new normal,” tossing out (or heavily revising) now-defunct messaging, and collaborating with teammates over Zoom rather than in person. In 2021, it isn’t just about who you want to buy your products or services, but who can. Have you found it yet?

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Why customer care centers are your competitive advantage in 2021

Hello Customer

Organizations have multiple touchpoints which define their level of customer centricity. We think of touchpoints such as digital channels and salespeople, but many often forget the one that is perhaps the most important, the contact center. To wrap up. And it won't disappear any time soon.