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Best Thematic Analysis Software: How It Works & Why You Need It

Thematic

Or you could spend hundreds of thousands of dollars to buy expensive text analysis software that requires a lot of specialist work on the backend — without much actionable output. Enter thematic analysis software. What is thematic analysis? Thematic analysis vs. sentiment analysis.

NPS 84
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Here’s why Thematic analysis beats sentiment analysis

Thematic

Have you heard of Thematic analysis ? If you are working in insights or data analysis, you will have heard of Sentiment Analysis. Sentiment analysis is important because companies want their brand being perceived positively, or at least more positively than the brands of competitors.

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Introducing Thematic's Bold New Look: A Brand Refresh for the Future of Feedback

Thematic

As a leader in feedback management and analytics, Thematic has evolved tremendously since its inception in 2017. The Story Behind the Refresh Thematic was originally founded by Dr. Alyona Medelyan and Nathan Holmberg in 2017. Now, in 2023, we're thrilled to introduce our refreshed visual brand.

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How Greyhound reduces analytics time tenfold with Thematic Text Analytics

Thematic

A great example of a company who has transitioned from time-consuming, manual customer feedback analysis to AI-powered, fast text analytics, practically in no time, is Greyhound. Now, with Thematic, we have solved all of these issues”. Other solutions didn’t stand up to what Thematic could do”. Easy to miss problems arising.

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5 Text Analytics Approaches: A Comprehensive Review

Thematic

To take Thematic as an example, we analyze the free-text feedback submitted in customer survey forms, which was previously difficult to analyze, as companies spend time and resource struggling to do this manually. And for the past 3 years, in my role as the CEO of Thematic I‘ve learned a lot about what’s available in the market.

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Calculating the ROI of CX: Complete Guide 2019 [Includes Spreadsheets]

Thematic

This blog is a comprehensive guide that will tell you everything you need to know about calculating the ROI of Customer Experience (CX) to move from insights to action. Some companies run a driver analysis. At Thematic, we can identify drivers by showing how themes in customer feedback can impact NPS.). About the author.

ROI 123
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Focus on critical Voice of Customer issues – do more with less

Thematic

This is part 4 of our blog series from our webinar “5 practical ways to influence managers for Voice of Customer (VOC) success”, by myself and Dr. Alyona Medelyan. . This blog series gives you tips on how to make a strong case internally to get buy-in from stakeholders for your Voice of Customer (VOC) programme.