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InMoment (integrated) Experience: Changing The Game

InMoment XI

The event brought in senior leadership from analytics, CX, insights, and VoC programs from 44 different brands, all with the common goal: sharing how integrated CX is making groundbreaking changes to their companies, customer experiences, and the market as a whole.

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How to Improve Customer Centricity in Hospitality

C3Centricity

After all, the hospitality industry should be highly customer centric, as it relies on satisfying its guests. However, it can learn a lot from consumer packaged goods (FMCG/CPG), as I shared with industry experts at a Faculty Day of one of the leading hospitality schools in Switzerland. Brand #Marketing #Engagement Click To Tweet.

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Loyalty programs: should you issue your own points or miles?

Currency Alliance

Many people assume that operating a loyalty program necessarily implies issuing your own loyalty points or miles. The optimal points to offer mostly depends on the frequency of engagement your brand has with target customers. Points and miles are a dominant and popular form of loyalty value. This actually is not true.

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3 Best Practices for Travel and Hospitality brands to thrive in the new normal

Interactions

However, it’s impossible to know what these brands should expect. Not to mention, as consumers flock back to their regular vacation plans, brands have a key opportunity to create lasting loyalty for years to come. We put together three best practices to help guide brands as they navigate this transition period. .

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Hospitality loyalty: 3 predictions that will change the industry

Currency Alliance

It’s time for hotel operators to re-evaluate how well their ace in the hole – their loyalty program – is enabling every function of their business to deliver more value. Here are three predictions of how loyalty programs must evolve in hospitality. Yet like many hotels, most hotel loyalty programs are homogenous.

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How to Conduct Business Development for Hospital

Andrew Mcfarland

Employer-hospital partnerships. Employer-hospital partnerships have several benefits for both the hospital and its employees. For example, employer-hospital alliances can provide the employer with access to more health care services while lowering the costs associated with health care. Social and mobile marketing.

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2022 Experience Trends: What Employees & Customers Think About Evolving COVID Safety Measures

InMoment XI

InMoment’s Strategic Insights Team collected data from both consumers and employees of brands across North America from 11 different industries including retail, financial services, entertainment, grocery, healthcare, hospitality, insurance, restaurants, and more. How can brands meet their needs?

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