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How & Why You Should Customize the NPS Follow-up Question

InMoment XI

NPS Follow-up Question Strategies. Start with one, test, and make your next move based on your results. Strategy #1: Use the Standard Question. Strategy #2: Customize the Question Based on Score. The NPS rating breaks down the respondents into three categories: Promoters. Strategy #3: Insert Your Brand Voice.

NPS 260
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Top 5 Customer Service & CX Articles for Week of March 11, 2024

ShepHyken

Drawing inspiration from my experiences and insights into the evolving dynamics of customer interactions, let’s explore five pivotal strategies that can elevate your small business from being good to unforgettable. My Comment: A self-service experience falls under at least two categories.

Article 77
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The Google Local Guide Program: How It Impacts Your Reputation Management Strategy

InMoment XI

While the impact of Local Guides on brand reputation management strategy is largely dependent on the quality and quantity of the contributions from the Guides, businesses can respond to these contributions and leverage the program to enhance their online presence and manage their reputation.

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Creating a Balanced Scorecard: What to Consider

COPC

Source: Global Benchmarking Series | CX Understanding and Strategy For example, if your goal is to be a low-cost outsourcer, efficiency metrics like average handle time (AHT) should be at the forefront of your scorecards. You should be able to view performance at the individual metric level and by the measured category (e.g.,

Metrics 71
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CustomerSure named as Finalist in the UK Customer Satisfaction Awards

customer sure

We’re delighted to announce that CustomerSure has been named as a finalist in the Trusted Quality Provider category at the Institute of Customer Service ‘UK Customer Satisfaction Awards’ for 2024. Implementation was very straightforward and we found the advice of CustomerSure was key to designing our survey strategy.

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Top 16 free advertising sites for your business in 2023

BirdEye

Embracing these innovative, solution-driven strategies to navigate the skyrocketing costs of traditional advertising can bypass the costly race to the bottom. Experimentation: Test different ads for effectiveness without huge cost implications. You can explore diverse categories for selling products or services.

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Email Segmentation

Optimove

Email segmentation is a targeted marketing strategy that involves categorizing an email list into distinct segments based on specific criteria such as demographics, behavior, or preferences. These email segmentation strategies empower you to create more personalized and engaging email campaigns. What is Email Segmentation?