ShepHyken

FEBRUARY 4, 2024

Our customer service research finds that in 2024, the average consumer will give a company or brand two chances to make amends for a bad experience before moving on. How 6 Brands Could Change Loyalty Trends In 2024 by Jenn McMillen (The Wise Marketer) Loyalty marketing remains popular, but often is just the same-old, same old.

2024 60

2024 Article Customer Service B2B 60

ShepHyken

MARCH 4, 2024

Consumers Show Higher Brand Loyalty Than Global Average But Demand More In Return by Marigold (Adweek) Fast on the heels of its recently published global report, relationship marketing pioneer Marigold has filtered the results from that groundbreaking survey now with a dedicated focus on U.S. Connect with Shep on LinkedIn.

2024 59

2024 E Commerce Article Customer Service 59

Currency Alliance

JUNE 11, 2019

Many consumers now ‘multibank’[iii], keeping their traditional provider on-hand for the same reasons they always did, but branching out in search of enhanced value. In 2000, UK consumer bank Halifax launched a fairly successful marketing slogan: the people that give you extra [iv]. Actually, they do. Extra what?

Banking 40

Banking Loyalty Consumers Loyalty Programs 40

Qualtrics

NOVEMBER 16, 2021

Consumers want better experiences in 2022, and businesses are failing to respond – risking on average 9.5% Read on for top-level insights from our Global Consumer Trends 2022 report. We asked over 23,000 consumers across 23 countries about their experiences with brands in 2021, and what they’re looking for from businesses in 2022.

2022 49

2022 Consumers 2021 Download 49

Optimove

FEBRUARY 13, 2024

Take your customer segmentation to the next level with our advanced guide Download Now Why it Matters: Valentine’s Day is a reminder to rekindle the love story between a brand and its customers. These magical tools help increase response rates, return on investment (ROI), customer engagement, loyalty, and retention.

Download 59

Download Return on Investment Loyalty ROI 59

CSM Magazine

NOVEMBER 3, 2022

Recent research shows consumers believe there is a direct correlation between contact centres and brand loyalty. In the latest State of the Contact Centre Report the vast majority of consumers (97%) and contact centre managers (98%) agree that customer service interactions have an impact on customer loyalty.

Loyalty 52

Loyalty Brands E-support Consumers 52

Optimove

SEPTEMBER 25, 2023

In an era marked by constant connectivity and digital engagement, the average person interacts with their smartphone a staggering 2,617 times every day, according to research by Dscout. This statistic underscores a profound reality – consumers’ reliance on their mobile devices has evolved from convenience to a deep emotional attachment.

Marketing 97

Marketing Touchpoint Loyalty Social Media 97

Customer Bliss

AUGUST 29, 2019

In today’s digital age, never before have consumer journeys and expectations been so diverse. Consumers are more likely to share positive interactions with companies than negative ones. Consumers are attracted to companies who honor them. 88% of Consumers Trust Shopping Recommendations from People They Know.

Customer Experience 227

Customer Experience Consumers Travel Download 227

CSM Magazine

AUGUST 4, 2022

Over the past two years, retailers have invested a significant amount of time and money to create exceptional digital experiences as consumers embraced a new way of interacting with their favorite brands. Generational differences and channel preferences persist in this most recent report. Generational Differences in Shopping Preferences.

Consumers 59

Consumers Retail E Commerce Customer Satisfaction 59

CSM Magazine

OCTOBER 12, 2022

Despite a rise in digital interactions, the phone call still holds a special place in consumer hearts. Recently, Calabrio surveyed 250 consumers around the world and the results were impressive. At the same time, the proportion of British consumers happy to self-serve complaints has dropped to 28% in 2022, down from 34% in 2021.

Consumers 52

Consumers 2022 Social Media 2021 52

Lumoa

MAY 19, 2022

Through our ecommerce apps ebook, we aim to establish a connection between factors that impact the customer experience and the influence that these variables have on satisfaction levels. Mobile consumers prefer shopping for beauty and grocery products. Download the full shopping apps report to find out why.

2022 83

2022 Download Retail Customer Satisfaction 83

Optimove

DECEMBER 28, 2023

Enhance your customer segmentation with our advanced guide Download Now Why it Matters: From responsible AI use to journey orchestration, these are the places you should put your focus to elevate your CRM Marketing in the new year. Our research reveals that 63% of consumers say they can identify when marketing AI is at play.

Marketing 69

Marketing 2024 Social Media Download 69

ShepHyken

FEBRUARY 18, 2024

Exploring Customer Loyalty and Retention by Vijay Iyer (Total Retail) Effective customer retention extends beyond product or service quality, emphasizing ongoing customer engagement post-purchase. My Comment: Lately, I seem to be attracted to articles on loyalty programs. These are companies who also have significant brand loyalty.

2024 60

2024 Article Customer Service Net Promoter Score 60

ShepHyken

APRIL 25, 2022

Consumers Prefer Traffic Jams Over a Bad Customer Experience by Retail Customer Experience. Retail Customer Experience) More than half, 60%, of consumers would rather sit in a traffic jam than have a poor customer experience, according to a Telus International survey. Top 10 Signs Your Loyalty Program Needs Rehab by Dan Jurek.

Article 64

Article 2022 Customer Service Loyalty Programs 64

Experience Investigators by 360Connext

NOVEMBER 13, 2014

The latest Retail Customer Experience report, Retail Future Trends 2015 , highlights how both consumers and retailers are feeling about trends in retailing. The survey results from consumers highlighted what customers are really seeking. Want to appeal to consumers in retail? Loyalty: “What’s in it for me?”

Customer Confidence 279

Customer Confidence 2015 Retail Loyalty Programs 279

CSM Magazine

MAY 22, 2018

Brands are failing to create the positive, emotive experiences that drive customer loyalty. New research from NewVoiceMedia reveals that 42 percent of UK consumers left a business last year due to poor customer service. connection with a customer service agent, they’d be more likely to do business with that company again.

Poor Customer Service 53

Poor Customer Service Consumers Customer Service Social Media 53

Qualtrics

NOVEMBER 6, 2020

Find out how you can take advantage and connect with customers using a mobile app survey. As a result, improve conversion, increase spend and foster greater loyalty. But staying on top is harder than it sounds: 25% of the mobile apps downloaded worldwide in 2019 were used only once. billion apps will be downloaded in 2022.

Connections 44

Connections Feedback Net Promoter Score Download 44

ShepHyken

JUNE 14, 2021

MarTech Series) Harvard Business Review found that delighting your customers doesn’t build loyalty; reducing their effort—the work they must do to get their problem solved—does. AdAge) Personalization is now table stakes, and according to a new study by Twilio Segment of 3,000 businesses and consumers, 75% of businesses feel the same.

2021 93

2021 Article Customer Service Retail 93

Strativity

MAY 25, 2023

With rising interest rates, inflation, and softening consumer spending, restaurateurs are facing challenges like those experienced during peak pandemic levels, but food delivery apps are no longer the boon they once were. Achieving success with your digital transformation requires staying in touch with your consumer.

Brands 52

Brands Loyalty Programs E-support 2022 52

Hero Digital

NOVEMBER 18, 2020

It pushed consumers to do the same, with most welcoming the breakthrough and wondering why it had taken so long. To meet your patients where they are — and win their loyalty — re-evaluate what success in the new normal means for them, and re-design the customer experience around it. Stay connected from anywhere.

Customer Experience 98

Customer Experience Healthcare Download Roadmap 98

inmoment

OCTOBER 25, 2018

This time I’ll delve into the second theme: Loyalty. I’ve heard a lot of CX and marketing pros declare the old-school type of loyalty — “faithfulness to which one is bound by pledge or duty” according to Merriam-Webster — is dead. Consumers are loyal to what and where they find value.

Retail 75

Retail Loyalty 2018 Consumers 75

ENGAGE.cx

MARCH 19, 2017

Part 3 – Operationalizing Stickiness…Loyalty’s Holy Grail. Click to download The New Loyalty 3 part series. We’ve learned in the earlier posts that if you’re continuing to invest in traditional loyalty programs, you’re spending money on outdated techniques and, worse yet, you may be losing more customers than you gain.

Loyalty 40

Loyalty Measurement Brands ROI 40

Stella Connect

DECEMBER 7, 2021

For answers, our team at Stella Connect by Medallia commissioned a research study of more than 2,100 consumers in the US and UK to uncover key drivers of customer sentiment , behavior, preferences, and loyalty. Source: 2021 Stella Connect by Medallia survey of 2,100 consumers in the US and UK. #2:

Insights 99

Insights Customer Service 2022 Customer Satisfaction 99

Alida

JANUARY 19, 2017

Sales in athletic apparel rose 12 percent in 2016 , according to the market research firm NPD, as more consumers wear their workout clothes outside the gym. Here’s a look at the different tactics retailers are experimenting with—and why consumer insight needs to be part of the mix as companies try new ways of reinvigorating sales.

Retail 167

Retail Apparel E Commerce 2016 167

Kustomer

OCTOBER 20, 2022

And customer support is no different – the preferred channels and methods in which modern consumers now engage customer support are similarly shifting to focus around mobile technology and more instantaneous messaging-based channels. This is essential in retaining their loyalty in the event that something goes wrong.

Events 98

Events Consumers Social Media Loyalty 98

Experience Matters

OCTOBER 20, 2015

This research shows that CX is highly correlated to loyalty across 20 industries. Here’s the executive summary: To understand the connection between customer experience (CX) and loyalty, we examined feedback from 10,000 U.S. Download report for $295.

2015 131

2015 ROI Net Promoter Score Customer Experience 131

CSM Magazine

SEPTEMBER 15, 2021

Upside launches ‘The Tipping Point of Loyalty’ report which also finds retail customers are now less loyal than they were before the pandemic. Among the other significant findings from the report, the quantified impact of the pandemic on retail loyalty suggests that customers are now less loyal than before the pandemic.

Retail 52

Retail White Paper Banking Loyalty 52

ENGAGE.cx

MARCH 2, 2017

Part 1 – Traditional Loyalty is at a Cross-roads. Click to download The New Loyalty 3 part series. As consumers, we don’t have to look much farther than our own smart phone to realize that even the newest loyalty programs don’t really work. Using myself as the example, I have 3 loyalty apps on my phone.

Loyalty 45

Loyalty Measurement Brands Loyalty Programs 45

Comm100

OCTOBER 8, 2016

Your customer retention is super important to your bottom line—after all, customer loyalty is well-known for being more valuable than customer acquisition. But 68% of consumers will not go back to a provider once they’ve left, and 80% of them believe the company could have done more to retain their business in the first place.

Customer Retention 60

Customer Retention Loyalty Loyalty Programs Social Media 60

Retently

JUNE 28, 2022

It’s a valuable metric – for most companies and it’s the most valuable metric available for measuring customer loyalty and satisfaction. Over time, the reviews and ratings of your enthusiastic customers can add up, rewarding you with stronger rankings, more traffic, more downloads, more sales, and as a result – more revenue.

NPS 148

NPS Net Promoter Score Feedback Social Media 148

Experience Matters

SEPTEMBER 9, 2014

The research shows the connection between customer experience, loyalty, and revenue growth for 19 industries. Here’s the executive summary: To understand how customer experience corresponds to loyalty, we examined feedback from 10,000 U.S. consumers describing their experiences with and their loyalty to 268 companies.

2014 126

2014 ROI Net Promoter Score Customer Experience 126

Qualtrics

JANUARY 3, 2020

It examines the connection between customer experience and loyalty across 20 U.S. It examines the connection between customer experience and loyalty across 20 U.S. To understand the relationship between CX and loyalty , we examined feedback from 10,000 U.S. Repurchase from a company. Trust a company.

ROI 68

ROI Customer Experience Net Promoter Score Wireless 68

LiveChat

OCTOBER 31, 2019

We live in a culture of instant gratification, and consumers expect a fast and convenient customer experience from brands 24/7/365. 4 automation strategies to improve customer loyalty. Using the data, identify customers that make repeat purchases and/or regularly download, share, and comment on your content. Welcome programs.

Loyalty 57

Loyalty Call Center Return on Investment Consumers 57

TechSee

JANUARY 7, 2020

Accenture reports that 77% of consumers are no longer loyal to any particular brand, telcos must work harder than ever to retain their customer bases. To reduce churn and improve loyalty, telcos are utilizing a number of strategies: Loyalty programs. How telcos can reduce customer effort to increase loyalty.

Customer Retention 136

Customer Retention Telecommunications Loyalty Programs Wireless 136

Kustomer

APRIL 25, 2022

More so than ever before, consumers are invested in making conscious purchase decisions, thoroughly researching the product, and receiving above and beyond customer service. In fact, among surveyed consumers, Kustomer found that 79% believe customer service is extremely important in deciding where to shop. Sales and marketing.

E Commerce 98

E Commerce E-support Net Promoter Score Sports 98

Upstream Works

NOVEMBER 19, 2020

The below three drivers of CX success will help to keep customer loyalty strong as we move into 2021. Connectivity and communications will no longer be centralized in the same way. Many home-based broadband plans will need to be upgraded and IT won’t want agents using consumer-grade communications applications.

2021 78

2021 Average Handle Time Contact Center E Commerce 78

SurveySensum

MARCH 15, 2024

They both launched their products around the same time but only Company B received more downloads and positive feedback. This resulted in more relevant downloads and positive feedback from customers. It involves configuring automated notifications to monitor shifts in consumer awareness or brand signals. Why is that?

2024 52

2024 Marketing Demo NPS 52