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How to Calculate the ROI of Customer Experience

Opinionator

The ROI (return on investment) of customer experience for a business is undeniably high. In fact we have previously said that ‘ Customer Experience is Everything ‘ Even a small increase in positive customer experience (CX) can propel revenue to new heights, increasing company profits considerably. Advertising.

ROI 52
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Driving ROI with Intelligent Virtual Assistants

Interactions

However, with the right technology, ROI and cost efficiencies can be just as transformational as an IVAs impact on customer care. The reason that IVAs can deliver these powerful results is because they answer to exactly what customers want. And more, IVA users have seen retention rates increase by 88%.

ROI 63
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An Interview for Change: How AI and Automation Drive ROI

Lithium

Digital customer care can meet and exceed your original ROI projects in several ways. However, poorly implementing a digital Care system can cost hundreds of thousands of dollars annually in wasted time and low NPS scores. For additional resources on the Khoros Care Platform, please visit these resources below!

ROI 52
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ROI of Social Customer Service: How to Calculate It and Create a Strong Business Case

Natalie Petouhof

If a consumer’s flight gets delayed or she receives terrible food brought to the table, she might post on Twitter, Facebook, Instagram, Snapchat, and Yelp within minutes of the incident. Customer care extends far beyond the traditional call center. A strategy to meet the social customer care goals and objectives.

ROI 45
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Loyalty marketers: get ready for the deliberate consumer

Currency Alliance

This isn’t just a casual observation, but a sign of a widespread consumer trend which every loyalty marketer should be thinking about. Consumers are becoming a lot more deliberate in their pursuit of pleasure – but also a lot more deliberate in other spending categories. One year ago, there might have been 2 people in 50.

Loyalty 72
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Building a Better Loyalty Program (and the Reward for Getting It Right)

BlueOcean

Salesforce research says consumers like us belong to 4.3 If, for example, you’re a member of Nordstrom’s loyalty program, Nordy Club, you’re among a group of customers who are likely to spend three to five times more than non-members, and are consequently driving two-thirds of Nordstrom’s sales. Customer Service Is the Cherry on Top.

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Speaking at Connections: Making Social Customer Care, Great Marketing with Honeywell, Aetna, and ALEX AND ANI

Natalie Petouhof

Tweet Social Customer Care has become an expectation amongst consumers. Don’t waste the time, energy, money on creative, content and campaigns without taking into consideration if you are solving your customer care issues. Speakers: Jessica Woodbury, Sr.