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The Role of Customer Experience in Telco

Lumoa

There are many factors contributing to this result, but one of the most impactful may just be the change in needs and expectations from telecom’s customers. . During the pandemic, European telecommunications providers had to meet the need for new services and adjust to a rapidly growing demand.

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Uncovering the “why” delivers higher research ROI for CX leaders

Alida

Note: This article is part of our ROI Matters series , which explores the value of research ROI to C-suite executives and leaders in product innovation , customer experience, marketing and customer insight. . Research experience is customer experience.

ROI 252
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Quantum Metric Integrates With Servicenow to Ease Contact Centre Frustration

CSM Magazine

“Being able to capture customer insight is table stakes. “What’s needed is the ability to empathize with every step of the customer journey to fuel action with insight. It’s time we start focusing more on using data to drive action,” said Mario Ciabara, CEO of Quantum Metric.

Metrics 52
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What Telcos Can Learn About CX From Other Industries (And The Other Way Around)

Lumoa

In today’s competitive telecommunications industry, customer experience (CX) has become a crucial factor in retaining customers and driving business growth. Delivering top-notch CX increases customer loyalty and enhances brand reputation, which can boost revenue.

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The Retention Potential of a Good Digital Transformation: See How this Telco Brand Doubled its Number of Campaigns

Optimove

It’s especially true when this client is a telecommunications brand. Because, as opposed to your run-of-the-mill brick-and-mortar retailer, for example, telco companies bring with them two “legacy” differences: 1) they were always offering a multichannel customer journey.

Brands 52
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Who Moved The Communications Services Sector?

Forrester's Customer Insights

As new technologies mature, the distinction between technology, media and telecommunications industries blur. […]. In it, every new technology advancement brings new business models, new security and sociopolitical debates, brand new industries of disruptors, and even new job roles for man and machine.

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5 keys to putting a Total Experience into action

Think Customers

Total Experience in action: When a telecommunications provider wanted to reduce customer churn, proactive solutions helped. Total Experience in action: Wanting to deliver more meaningful customer experiences, quick-service restaurant chain Chipotle began using Microsoft Customer Insights to learn about existing and potential customers.