Optimove

MARCH 9, 2023

Welcome to the first part of this two-part mini-series, where we discuss all the beautiful things a Multichannel Marketing Hub (MMH) can do for your business. A multichannel marketing strategy allows businesses to reach their target audience through multiple channels, increasing the chances of engagement and conversion.

Marketing 52

Marketing Social Media Telecommunications ROI 52

Optimove

JUNE 1, 2023

Some better than others – and to that end, we’ll dive into what building a proper B2C digital marketing attribution strategy looks like. They can conduct extensive research, compare products, read reviews, and seek recommendations before purchasing. These touchpoints aim to create awareness and generate interest.

Customer Journey 98

Customer Journey E Commerce E-support Marketing 98

GetFeedback

JANUARY 28, 2020

What are the best customer retention strategies? Learning some social media customer retention strategies is, therefore, important for you if you want to acquire and retain buyers. Just make sure to implement the strategies you will read from this article. What is a customer retention strategy? So let’s get started.

Social Media 322

Social Media Customer Retention Customers Article 322

Optimove

OCTOBER 5, 2023

Data Strategy Dilemmas: Marketers are wrestling with a ghostly absence—a lack of a robust first- and zero-party data strategy. Nearly half, or 49%, lack a strategy for collecting zero-party data, while 42% are without a first-party data strategy. Fright Level: 2. Fright Level: 4.

Marketing 119

Marketing 2023 Loyalty Consumers 119

Kustomer

JULY 12, 2022

The CRM is the heart of the omnichannel CX strategy by providing a centralized location in which to collect and access data from every customer interaction across every channel and with every agent. Many brands may look at the benefits of an omnichannel support strategy and say, “OK, it’s time to make the move to omnichannel support.”

Omnichannel 98

Omnichannel Culture Communication Technology 98

Kustomer

JUNE 6, 2023

The financial services industry, which includes commercial and retail banking, and wealth management, has become a hub for innovative ways to improve CX. No matter which expectations you choose to prioritize in your CS strategy, it’s important to avoid getting overwhelmed by starting small and building from there.

Financial 98

Financial Customer Service Banking Customer Satisfaction 98

TechSee

OCTOBER 29, 2019

Research shows that companies that eliminate inefficiencies along the customer journey increase revenues by as much as 10-15%, while simultaneously lowering the cost to serve by up to 20%. Any business seeking to create a successful self-service strategy should ensure the technology is straightforward and intuitive.

Net Promoter Score 95

Net Promoter Score Effort Score Contact Center Customer Journey 95

SurveySparrow

NOVEMBER 24, 2022

User research helps businesses place people at the center of their product design. UserTesting is a user research platform tool that is great for organizations to understand how customers feel when they use their products. If you are concerned about user research and are looking for a tool, read on. Usability Hub.

2023 52

2023 Net Promoter Score Feedback Workshop 52

ChurnZero

MAY 18, 2023

CS teams have the option to use the tool’s pre-loaded AI prompts or create their own to instantly synthesize customer data, conduct research, draft communications and templates, and generate strategies. CS AI is integrated right into user workflows.

2023 52

2023 Demo Books Insights 52

Experience Investigators by 360Connext

MARCH 11, 2015

Blogs are at the center of many content strategies. It’s the hub of our thought leadership, our perspective on current events, our “x marks the treasure” spot for our social communities! They’ll answer and tell you where to focus your research! Ours at 360Connext is no exception! What keeps you going?

Blog 207

Blog Social Media Leadership Events 207

Optimove

AUGUST 12, 2021

The need to provide a seamless, cohesive, and coherent digital customer journey – across all channels, in realtime – has got brands running for the fences looking to adopt cross-channel campaign management solutions/hubs as fast as possible. in both the report’s Current Offering and Strategy categories.

Management 98

Management 2019 Telecommunications 2021 98

Daniel Group

NOVEMBER 30, 2022

One of the critical things Bryan outlined was the strategy to engage employees and customers. Below are a few of the components of this strategy: Give customers a voice across the organization. Create a VOC hub of content accessible for all to use in meetings/presentations. Our Researchers Make a Difference!

2022 98

2022 NPS Net Promoter Score Presentation 98

2020 Research

AUGUST 29, 2022

Rob Berger, Executive Vice President of Global Quantitative Research, and Tom Doulos, Vice President of Client Service Operations at Schlesinger Group, presented a webinar Aug. Quantitative research aims to discover the “what” behind a question. These insights come from a highly engaged community of thousands of research participants.

Brands 52

Brands Banking Webinar Insights 52

Retently

APRIL 5, 2024

Now, let’s cut to the chaise to uncover practical strategies that create such engaging retail experiences that foster loyalty and repeat business. By integrating backend systems and employing omnichannel feedback strategies, retailers can build a consistent and coherent journey that delights customers and sets the stage for lasting loyalty.

Retail 78

Retail Engagement Customer Experience Loyalty Programs 78

Alida

MARCH 8, 2018

Once we had some base-level feedback, we posted to the Stakeholder Hub of our insight community. In our Hub, we created a collection and used metadata tags to differentiate buyer personas (those involved in buying our platform but are not necessarily involved in the day-to-day use of it) from customer personas.

Customer Journey Mapping 150

Customer Journey Mapping Document Feedback Customers 150

Optimove

MARCH 23, 2023

An effective Customer-Led Marketing strategy has many components, but a key one is customer segmentation. The Smaller the Target Group, The Higher the Uplift Optimove Researchers ran a cross-site study to measure the correlation between the granularity of target groups and campaign uplift. How do they do it, you ask?

Demo 52

Demo Brands Customers Marketing 52

Alida

SEPTEMBER 21, 2018

The Customer Intelligence Summit brings together some of the brightest minds in research, marketing, customer experience and product innovation to discuss the latest trends, share best practices and discover the newest innovations in the industry. Scale your research with technology. This year’s Summit took place in Washington, D.C.

2018 145

2018 Insights Innovation Feedback 145

Wootric

JUNE 1, 2020

A Product-Led Growth (PLG) model focuses on the end user’s needs when developing products, crafting education and support strategies, and shaping user experience. Customer experience is an integral part of any PLG strategy. “If Eventually, other departments try Zoom and it gains company-wide adoption. What is Product-Led Growth?

Customer Experience 104

Customer Experience User Experience Touchpoint Metrics 104

Alida

MARCH 27, 2018

Asia Miles: Lead innovation with insight-driven strategies and design thinking. Heading up the core Customer division, Adrian runs the strategy and manages the end-to-end team of customer ambassadors across Asia Miles. Herbert So, AVP, market insight and consumer research, CSL Mobile.

Brands 124

Brands Hotels Rewards Programs Insurance 124

Thematic

DECEMBER 9, 2022

It seems obvious, but according to Hubspot research , 42% of businesses don’t survey their customers or collect feedback. They redirected their strategy to focus on the customer. Stores became ‘welcoming hubs’, where customers could give ideas on their ideal Starbucks experience through an online portal.

2008 71

2008 2010 Customer Satisfaction Fashion 71

SurveySparrow

JANUARY 9, 2024

Using AI tools for market research is a game changer. This blog will look into the top AI market research tools, their features, and pricing! This blog will look into the top AI market research tools, their features, and pricing! But, before that… What is an AI Market Research Tool? For me, it is nothing but time!

Marketing 52

Marketing Document Multi-Channel Insights 52

Totango

MARCH 8, 2022

Providing a forum to share CS strategies, tips, and best practices. Supporting CS research. Customer Success Managers in Action is a global community focused on strategies to elevate the customer success profession. Promoting CS thought leaders. Soliciting CS opinion polls. Showcasing and reviewing CS software.

2022 117

2022 Customer Success White Paper Social Media 117

Optimove

JUNE 1, 2023

Not only that – happy existing customers are the best acquisition strategy out there: most people choose word of mouth as the most important factor in deciding which brands to purchase. Your customer marketing software should bridge the gaps between data, insights and strategy-driven marketing actions. They account for 3.7X

Marketing 52

Marketing Multi-Channel Metrics Customers 52

Eptica

DECEMBER 12, 2018

based senior executives polled by Wipro Digital believe that their company isn’t successfully executing on its strategy. This is backed up by other research that tells us that 70% of these digital initiatives will not reach their stated goals. One important way that organizations are doing this is by creating customer hubs.

2018 65

2018 2022 Culture 2019 65

West Monroe

FEBRUARY 21, 2022

As a recent research paper suggests , although pharmaceutical companies have historically thought of the physician as their customer, a focus on patients and their behaviors improves outcomes and limits healthcare expenses. Strategy and structure: Laying the foundation of patient centricity. This is digital enablement in a nutshell.

Healthcare 52

Healthcare 2013 2018 Technology 52

Alida

JANUARY 19, 2017

Sales in athletic apparel rose 12 percent in 2016 , according to the market research firm NPD, as more consumers wear their workout clothes outside the gym. These retailers are embracing more immersive strategies, bringing unconventional experiences into physical retail. Photo: Bloomberg.

Retail 167

Retail Apparel E Commerce 2016 167

ShepHyken

APRIL 8, 2022

Research shows that brands with the strongest omnichannel client engagement techniques hold 89% of their customers, in comparison to 33% of customers held by companies with powerless techniques. 3 Advantages of Retail CX Strategy . This is often termed an omnichannel approach. Encourage and support online and offline communities .

Retail 75

Retail Customer Experience Contact Center Omnichannel 75

Oracle

JUNE 13, 2019

In a new video with a strong message, Jay Baer, customer experience expert and founder of Convince & Convert, shares some notable research: 86% of customers will pay more for a better customer experience. Yet, new research from Walker shows that 86% of your customers will pay more for a better customer experience. Prefer to read?

Customer Experience 60

Customer Experience 2019 ROI Innovation 60

Call Experts

OCTOBER 5, 2023

Whether it’s a contact center for doctors or accountants , these customer service hubs are not merely cost centers but vital touchpoints for building and maintaining strong customer relationships. Research the provider’s reputation and customer reviews to understand their track record.

Contact Center 105

Contact Center Call Center 2027 Customer Satisfaction 105

SurveySparrow

NOVEMBER 10, 2023

These volunteers eagerly contribute their ideas, perspectives, and stories, adding color to the research. Whether you are a research guru or a novice in the field, we have something for everyone. It fosters engagement and openness, making it valuable for various research topics. It is often used in exploratory studies.

Insights 52

Insights Social Media Demo Engagement 52

CSM Magazine

NOVEMBER 23, 2021

On top of this a recent Calabrio research found that one in three advisors will consider leaving their post within the next year, making 2021 seem like only the beginning of an attrition crisis. Assessing customer journey maps to identify where common queries arise enables a more proactive strategy.

2022 52

2022 2021 Net Promoter Score Customer Journey Mapping 52

West Monroe

MARCH 16, 2023

We are actively piloting different uses for generative AI via a strategy of learning fast—and failing fast—that will hopefully lead to a unified, company-wide strategy for adoption. This equates to more than three-quarters of the surveyed companies – and this research was done six months before ChatGPT was released.

Innovation 52

Innovation ROI Financial Social Media 52

West Monroe

MARCH 16, 2023

We are actively piloting different uses for generative AI via a strategy of learning fast—and failing fast—that will hopefully lead to a unified, company-wide strategy for adoption. This equates to more than three-quarters of the surveyed companies – and this research was done six months before ChatGPT was released.

Innovation 52

Innovation ROI Financial Social Media 52

BirdEye

DECEMBER 30, 2022

If you’re eager to find the best time to post on social media for your business, you should do a bit of research. As you build your social media content strategy , you should experiment with different times and posting schedules so you can learn what works best for your business. How to determine the best times to post on social media.

Social Media 98

Social Media B2C Healthcare B2B 98

Joe Rawlinson

OCTOBER 20, 2022

And a dedicated event management integrated ticketing system helps you keep the event in sync throughout the process as a central hub that can control various aspects of the event and provide directions and everything needed in one place. . Decide on a pricing strategy. Another strategy is to display a countdown timer. .

Events 78

Events Sales User Experience Social Media 78

Maru Group

DECEMBER 16, 2019

All ten ads were tested against four key criteria – attention and cut-through, ‘feel’ diagnostics and emotional engagement, ‘think’ metrics and relevancy and ‘behavioural’ calls to action – using Maru/HUB’s Content Screening solution. Maru/HUB is an instant access platform that gives users meaningful insights in real-time.

Advertising 52

Advertising Connections Return on Investment 2019 52

Kerry Bodine

OCTOBER 5, 2015

On this important day, I want to discuss an important topic: strategy. In a recent post , I lamented how many companies today focus on business strategy first and customer experience strategy second. Need help co-creating your customer experience strategy? Happy CX Day! 2) Distill experience themes. Let us help !

Customer Experience 97

Customer Experience Customer Journey Mapping Workshop Customer Journey 97