ThriveableBiz

NOVEMBER 13, 2023

Customer-driven innovation to scale -up your business To scale-up your business you have to be focused on what the customer wants and needs. You have to be different and innovative. If your innovation isn’t anchored in their emotional needs, beyond the purely rational, it’s not going to give you the growth you’re looking for.

Innovation 52

Innovation Entertainment Customers Customer Focused 52

Experience Investigators by 360Connext

APRIL 30, 2015

Just because the customer is not happy in the current situation doesn’t mean they won’t be happy in any situation with your brand. Instead of being brand-obsessed and pointing out why the subscriber is making a mistake by unsubscribing, they respect her enough to know when her mind is made up. Letting customers call the shots.

Brands 266

Brands 2013 2014 Retail 266

CSM Magazine

FEBRUARY 12, 2024

Corporate events serve as a powerful platform for networking, brand promotion, and industry engagement. To host an event that not only stands out but also resonates within your industry requires careful planning, innovation, and attention to detail. Utilize this theme across all promotional materials to create a cohesive narrative.

Events 95

Events Entertainment Transportation Workshop 95

BirdEye

JULY 10, 2023

Customers and brand ambassadors aren’t the only prospects out there who can support your business. From Instagram influencers to big-name industry leaders, partnering with like-minded brands can help you unlock valuable new opportunities. Table of contents Why do brand collaborations work?

Brands 52

Brands Fashion Social Media Retail 52

InMoment XI

APRIL 6, 2017

Customer experience experts from Reliant, Wells Fargo, Intel and more will share best practices and exciting innovations to improve the way customers interact with brands, products and employees. Caesars Entertainment VP Total Service Terry Byrnes and. View Article.

Culture 200

Culture Sales Entertainment Innovation 200

CSM Magazine

SEPTEMBER 27, 2023

Metaverse technology has conquered domains like gaming and entertainment, travel and tourism, events and conferencing, real estate, healthcare, content creation, and more. Examples of metaverse virtual spaces where brands can engage customers include Voxels, Decentraland, Sorare, Roblox, and Fortnite.

Technology 59

Technology Tourism Travel 2030 59

Oracle

APRIL 10, 2020

So, how are streaming services and digital content solutions staying ahead of the game and innovating in 2020? We asked consumers to provide examples of streaming, virtual, and digital innovations they’ve seen in 2020, and here are 10 of them. Media management software innovation. Strides with streaming.

2020 52

2020 Innovation Entertainment Social Media 52

CSM Magazine

FEBRUARY 15, 2024

Amidst an increasingly saturated entertainment industry, Swift stands as a beacon of adaptability and innovation. She seamlessly integrates her music and brand narratives across multiple platforms, from spellbinding music videos to enticing brand partnerships.

Engagement 52

Engagement Entertainment Events Connections 52

C3Centricity

MARCH 12, 2024

A study by Epsilon found that 80% of consumers are more likely to purchase a brand that provides personalized experiences. It’s about creating content that solves problems, educates, and entertains your target audience, thereby building trust and establishing your brand as an authority in your field.

Customer Engagement 90

Customer Engagement Engagement Competitive Advantage Entertainment 90

Oracle

SEPTEMBER 30, 2020

Brands have adapted their customer experience approaches dramatically in the wake of COVID-19 to continue serving customers at a high level. However, Glossy reports that several brands, such as organic beauty brand Credo, have incorporated tools to provide live advice and support. Robotics go customer-facing.

Innovation 49

Innovation Entertainment 2020 Hospitality 49

InMoment XI

APRIL 6, 2017

Customer experience experts from Reliant, Wells Fargo, Intel and more will share best practices and exciting innovations to improve the way customers interact with brands, products and employees. Caesars Entertainment VP Total Service Terry Byrnes and. View Article

Culture 182

Culture Sales Entertainment Innovation 182

Alida

OCTOBER 4, 2016

In particular, insight communities —private, online communities made up of carefully selected groups of customers who develop long-term relationships with brands—are now used by hundreds of customer-centric global brands. Gratitude requires brands to show appreciation for community members. Engagement, not entertainment.

Engagement 250

Engagement Entertainment Insights 2016 250

NetBase

SEPTEMBER 2, 2020

There are lots of dangers on and offline for brands, and staying ahead of them in our fast-paced digital world can feel impossible many days. It protects brand health in a multitude of ways – and we’ll explore a few of them below! Brand Perception is Everything. Events and Issues Brands Must Monitor.

Brands 52

Brands Social Media Airlines Consumers 52

CSM Magazine

APRIL 25, 2024

Standing out in a Crowded Market With thousands of options just a click away, differentiating your brand in a saturated market is increasingly difficult. The challenge lies not only in offering unique products or services but also in crafting a distinct brand identity.

Social Media 52

Social Media Multi-Channel Touchpoint Customer Centricity 52

Kustomer

NOVEMBER 1, 2021

Check out our favorite customer service podcasts, or keep reading for some entertaining podcast history. While the entertainment value of podcasts is largely acknowledged, they also work as a great educational tool. A treasure trove of retail, brand, and customer service information is ready and waiting for your ears.

Customer Service 98

Customer Service 2004 Entertainment Download 98

CSM Magazine

APRIL 4, 2024

Moreover, it creates committed customers who will act as brand ambassadors, spreading the word about it through referrals. Due to these digital capabilities, clients could easily navigate the casino environment, from making reservations for meals and lodging to researching entertainment options and preferred games.

Customer Service 40

Customer Service Entertainment Exceptional Customer Service Hospitality 40

CSM Magazine

JANUARY 2, 2024

This unified approach enhances convenience for high rollers and reinforces a cohesive brand experience. Collaboration with Entertainment Partners High rollers seek more than just gaming; they desire a holistic entertainment experience.

Customer Service 52

Customer Service Entertainment Exceptional Customer Service Loyalty Programs 52

BirdEye

MAY 3, 2023

The right marketing channel: Allows you to reach diverse audiences Is ideal for promoting specific products and services Increases brand visibility Boosts audience engagement Builds online communities with loyal patrons for your brand Every marketing channel has its core demographics; businesses may need more than one to reach their target audience.

Marketing 98

Marketing B2C Social Media Multi-Channel 98

CSM Magazine

APRIL 23, 2021

Cierra Dobson, strategy director at design and technology agency, Rufus Leonard , explores how brands of all shapes and sizes can adopt the successful strategies of category-defining service brands to grow their market share and take the lead. The strength and resilience of service brands.

Brands 52

Brands 2010 Return on Investment 2020 52

CSM Magazine

APRIL 16, 2024

Online casinos are not just places for digital entertainment; they are platforms where the experience of each user can define the longevity and success of the casino itself. Not only does the casino resolve issues, it goes further by building emotional connections which in turn create loyal ambassadors for the brand.

Multi-Channel 52

Multi-Channel Entertainment Social Media Loyalty 52

C Space

APRIL 22, 2020

The Brand Move Roundup – April 22, 2020. We’re tracking the notable brand moves & highlighting the companies who are tackling this challenge successfully. Keep checking back here for the latest updates on how brands are dealing with coronavirus. Brand Move Roundup – April 22, 2020.

2020 52

2020 Brands Fashion Hotels 52

Avaya

MARCH 13, 2017

Almost two-thirds have stopped doing business with a brand due to a poor service experience, and the majority consider customer service a vital part of brand loyalty. So, why do 65% of customers still believe they put in more effort than a brand to resolve service issues?

Hospitality 56

Hospitality Innovation Hotels Guest Experience 56

Currency Alliance

JUNE 16, 2020

For most of the last decade, loyalty marketing seemed to be on autopilot for many brands – but the tide is turning. What really stood out is which brands were pulling off these feats. Travel brands have featured less heavily among the winners, this year, than ever before. The program is actually called, ‘ Voxi Drop ’.

Magazine 52

Magazine Loyalty Innovation 2020 52

C Space

APRIL 21, 2020

The Brand Move Roundup – April 21, 2020. We’re tracking the notable brand moves & highlighting the companies who are tackling this challenge successfully. Keep checking back here for the latest updates on how brands are dealing with coronavirus. As always and today more than ever, people turn to audio.

2020 52

2020 Brands Hospitality Entertainment 52

SurveySparrow

SEPTEMBER 5, 2023

Have you ever wondered what makes some automotive brands stand out from the rest? Why do customers choose one brand over another? The answer lies in the way customers are treated throughout their journey with a brand—this is what we call the automotive customer experience. Consider your favorite coffee shop.

Automotive 52

Automotive Customer Experience Touchpoint Multi-Channel 52

Oracle

JULY 7, 2020

With so many more people at home working, studying, and finding entertainment across devices, the way consumers are behaving and interacting with brands is changing. During this time, it’s critical for brands to stay connected with their customers and show they care. Lines are blurring between work and personal time.

Consumers 98

Consumers Entertainment Fashion Touchpoint 98

Maru Group

MARCH 16, 2021

By Audra Priluck, Vice President, Media & Entertainment | March 16, 2021. Our research results “depict a radically different type of fan who values brand extensions into areas of interest while placing less value on watching whole games.” In fact, at 9%, its decline is relatively small. Other sports are faring far worse.

Sports 52

Sports Innovation Events Social Media 52

ThriveableBiz

NOVEMBER 13, 2023

For continuous improvements and creative innovations, to stay ahead of your competitors. People will buy from brands they trust, based on content, conversations and relationships. Your content & ad campaigns are just like any entertainment brand. It’s just the same when you’re in the business of entertaining people.

Insights 52

Insights Marketing Entertainment Social Media 52

Alida

JUNE 6, 2018

This is especially true in apparel retail, where longtime rivals Nike and Adidas have both recently invested heavily in digital transformation and innovation to stay at the top of their game. Competition between the two brands is long-standing, so it makes sense it would extend to their digital transformation efforts.

Apparel 153

Apparel Retail Innovation Entertainment 153

Alida

OCTOBER 27, 2017

Although some traditional retail behemoths such Toys ‘R’ Us and Sears have filed for bankruptcy and are even dying completely with a final breath of liquidation sales, some brands are doubling down on their physical locations by revisiting the in-store experience. In-store inventory innovation secures customer loyalty.

Retail 154

Retail E Commerce E-support Entertainment 154

West Monroe

FEBRUARY 13, 2024

Under Don’s leadership, Satisfi Labs has seen significant growth in the sports, entertainment, and tourism sectors, receiving investment from Google, MLB, and Red Light Management. However, as fans seek more personalized connections with their favorite brands, technology plays a crucial role.

Sports 98

Sports Tourism Entertainment Events 98

C3Centricity

NOVEMBER 4, 2019

Brand Building. Many large CPG companies, such as P&G, Coca-Cola and Nestle, have changed the name of their Marketing departments in the past twenty years, to Brand Building. And with few exceptions, they prioritised thoughts about themselves and their brands, and rarely took their customers’ perspective.

Customer Centricity 59

Customer Centricity Brands Advertising Consumers 59

Call Experts

FEBRUARY 12, 2024

While specific details remain under wraps until the big game day, we can expect a diverse array of brands vying for our attention with their innovative ad campaigns. From heartfelt narratives to hilarious antics, brands pulled out all the stops to capture our attention. What were the best Super Bowl commercials of 2023?

Advertising 52

Advertising 2023 2024 Automotive 52

C Space

APRIL 14, 2020

The Brand Move Roundup – April 14, 2020. We’re tracking the notable brand moves & highlighting the companies who are tackling this challenge successfully. Keep checking back here for the latest updates on how brands are dealing with coronavirus. This giveaway featuring Cardi B is the program’s latest charitable effort.

2020 52

2020 Brands Fashion Hospitality 52

West Monroe

JANUARY 30, 2023

We talk to Brian Kaminsky, Chief Data Officer and President of Revenue Strategies for iHeartMedia, about how its new virtual entertainment venue, iHeartLand, provides an immersive, always-on community for families, gamers, entertainers and advertisers. It’s a tremendous innovation. That's our mission.

Entertainment 52

Entertainment 2023 2022 Advertising 52

Alida

JANUARY 5, 2018

CMOs will turn this [year] into an opportunity to remould their organization to be customer obsessed, prioritizing talent that can conceptualize innovation and growth, and farming execution-oriented specialist work out to partners,” Michael Barnes, Forrester VP and research director, tells CMO. ” Brand management becomes holistic.

2018 0

2018 Marketing Multi-Channel Advertising 0

C Space

APRIL 17, 2020

The Brand Move Roundup – April 17, 2020. We’re tracking the notable brand moves & highlighting the companies who are tackling this challenge successfully. Keep checking back here for the latest updates on how brands are dealing with coronavirus. Brand Move Roundup – April 17, 2020. Read More.

2020 52

2020 Brands Hospitality Hotels 52