NetBase

OCTOBER 21, 2019

What dictates consumers’ media consumption habits? And what can media and entertainment brands do to keep pace with these ever-changing needs? We explore that and more in our Social Media Industry Report 2019: Media & Entertainment. Media & Entertainment Brands Must Eat or be Eaten. So who does it best?

Entertainment 46

Entertainment Social Media 2019 Sports 46

NetBase

OCTOBER 21, 2019

What dictates consumers’ media consumption habits? And what can media and entertainment brands do to keep pace with these ever-changing needs? We explore that and more in our Social Media Industry Report 2019: Media & Entertainment. Media & Entertainment Brands Must Eat or be Eaten. So, who does it best?

Entertainment 40

Entertainment Social Media 2019 Sports 40

Alida

AUGUST 24, 2021

There’s no doubt about it: The pandemic turned media streaming from a rising star to a consumer staple.

Voice of Customer 246

Voice of Customer Insights Consumers Customers 246

C3Centricity

MARCH 12, 2024

Because consumer behaviour has evolved. Today’s consumers are inundated with choices and information, making them more selective about where they direct their attention and loyalty. A study by Epsilon found that 80% of consumers are more likely to purchase a brand that provides personalized experiences.

Customer Engagement 90

Customer Engagement Engagement Competitive Advantage Entertainment 90

delighted

JUNE 3, 2021

Consumer spending plunged amidst lay-offs and shelter-in-place orders. Niche and boutique stores without an online presence suffered the most, as consumers migrated to big box stores and online shopping to satisfy all their shopping needs in fewer trips. However, this decrease in spending did not affect all retailers equally.

Omnichannel 100

Omnichannel Retail Consumers 2021 100

CSM Magazine

FEBRUARY 6, 2024

In the high-stakes world of sports and entertainment, the right technology can turn game day into an unforgettable experience. That’s where Oracle Cloud EPM comes into play, providing a level of agility stadium operators require to keep up with the dynamic nature of sports and entertainment events.

Entertainment 52

Entertainment Sports Financial Events 52

NetBase

MARCH 27, 2020

Able to stay one step ahead of consumers, offering what they want, when they want it, ecommerce brands using social insight have early access to consumer conversation and are winning market share. And they noticed a theme among consumers: Keto. eCommerce Consumers Kicking It with Keto. billion in 2024.

Insights 52

Insights Brands Marketing 2026 52

Alida

OCTOBER 4, 2016

Online communities are now an important tool in gaining ongoing customer feedback and insight. In particular, insight communities —private, online communities made up of carefully selected groups of customers who develop long-term relationships with brands—are now used by hundreds of customer-centric global brands.

Engagement 250

Engagement Entertainment Insights 2016 250

NetBase

APRIL 27, 2020

Connecting businesses to consumers on an emotional level, memes have the ability to showcase a sense of humor, and most importantly right now, show solidarity. Envision memes as little crumbs that your company can follow to stay on top of how your consumers feel about important topics, and your brand. COVID-19 Meme Messaging.

Culture 63

Culture Consumers Social Media Entertainment 63

NetBase

MAY 30, 2019

When offering a top-notch experience is your product, you’ve got your work cut out for you in today’s consumer-empowered climate. Though social media and social analytics are hardly new, less than 40% of CX professionals use social listening tools to understand their target consumers. Entertainment options. Want an edge?

Hospitality 56

Hospitality Consumers Social Media 2019 56

Gravy Analytics

APRIL 15, 2019

These location-derived insights power our industry-leading audiences that enable advertisers to reach engaged consumers… Gravy Analytics uses anonymous, mobile location signals to understand where people go in their daily lives, and give brands new visibility into the offline customer journey.

Entertainment 64

Entertainment Travel 2018 Advertising 64

Currency Alliance

JUNE 1, 2020

This isn’t just a casual observation, but a sign of a widespread consumer trend which every loyalty marketer should be thinking about. Consumers are becoming a lot more deliberate in their pursuit of pleasure – but also a lot more deliberate in other spending categories. to keep entertained and occupied.”[ii].

Loyalty 72

Loyalty Consumers Marketing Loyalty Programs 72

CSM Magazine

APRIL 25, 2024

Utilise surveys, focus groups, and social media analytics to gather insights into customer preferences and behaviours. Tailored products and services, based on these insights, can significantly enhance customer satisfaction and loyalty. Stay Ahead With Market Research Regular market research is vital.

Social Media 52

Social Media Multi-Channel Touchpoint Customer Centricity 52

Alida

AUGUST 1, 2017

To that end, the company leverages an insight community to engage throughout all stages of the customer cycle. Unless you’re talking to your target customer on all sorts of decisions, you’re not consumer-centric. Bustle: Take calculated risks with data from your insight community. You have to walk the walk.”.

Entertainment 124

Entertainment Advertising User Experience Insights 124

TechSee

JANUARY 2, 2019

Opening on January 8 in Las Vegas at the Sands, Level 2, Halls A-D , the CES Smart Home marketplace will feature the latest innovative tech from vendors offering everything from security monitoring to smart appliances, lighting, window coverings, irrigation, entertainment systems and more. Why a must see: Because you want to know the facts.

2019 174

2019 Innovation Entertainment Events 174

Alida

SEPTEMBER 22, 2016

Start by clearly defining what your company stands for, developing an understanding of how customers engage with your brand and prioritizing lasting emotional connections with consumers. In a world of choice, consumers need help to simplify their decisions. vpq4rHp8ep #vcsummit pic.twitter.com/if3TXTbFah. broadcast still rocks!

2016 267

2016 Innovation Marketing Insights 267

Alida

NOVEMBER 23, 2021

As a source of insight on how people consume brands and products, and the way they build their lifestyles, videos are invaluable for researchers. Not to mention the increased usage of Zoom during the pandemic.

Blog 246

Blog Brands Consumers Insights 246

Strativity

MAY 25, 2023

With rising interest rates, inflation, and softening consumer spending, restaurateurs are facing challenges like those experienced during peak pandemic levels, but food delivery apps are no longer the boon they once were. But the success of these programs has as much to do with insights as technology.

Brands 52

Brands Loyalty Programs E-support 2022 52

Qualtrics

MAY 12, 2021

Driven by emotional and transactional needs, consumers across the world have demonstrated their values – and indicated their plans for the future. Read on for top-level insights from our 2021 Global Consumer Trends Report. Download the 2021 global consumer trends report now. Digital entertainment proved its worth.

Consumers 26

Consumers 2021 E Commerce Entertainment 26

ShepHyken

JULY 12, 2021

Out of 1,000 consumers, 65% said, “Yes.” Retail Customer Experience) Brand and strategy expert Margo Bloomstein shares insight on what’s happening now as retailers enter the post-pandemic realm and why it’s so important retailers pay attention to what consumers want and expect. by James Heskett. by Gautam Mahajan.

Article 126

Article 2021 Customer Service Retail 126

Alida

JUNE 6, 2018

Adidas: Putting consumers first and “failing fast” Adidas’ use of extensive consumer research is a significant part of its digital transformation investment, according to an article in Harvard Business Review. The company takes advantage of extensive consumer testing during the many iterations of app development.

Apparel 153

Apparel Retail Innovation Entertainment 153

Alida

OCTOBER 18, 2016

By 2020, Generation Z will account for 40 percent of all consumers in the U.S. The report, The Everything Guide to Generation Z , provides statistics and insight for marketers, customer experience and innovation pros in all major industries. Download the report for more stats and insight on Gen Z. Optimistic and self-assured.

Travel 279

Travel 2010 Fashion Hotels 279

QuestionPro Audience

MARCH 16, 2018

As mobile becomes more popular, however, the entertainment business is using the technology to capture what was lost in the relationship between the studios and the consumer, and convert that data into meaningful insight into what works and what doesn’t. While advertising “The Greatest Showman”, a musical about the P.T.

Entertainment 98

Entertainment Advertising Consumers Innovation 98

Forrester's Customer Insights

MAY 21, 2020

About two months into a lifestyle confined by stay-at-home orders and physical distancing, individuals are heavily relying on technology to work, get things done, be entertained, connect with friends and family, and so much more.

Consumers 39

Consumers Entertainment Connections Technology 39

NetBase

MAY 2, 2019

For brands, netnography – also known as audience segmenting – can bring you just as close to consumers. Engaging consumers is all about connecting to them personally – as if you were their bestie, hanging out over coffee. When you zoom in on what consumers are most passionate about, you can’t help but connect. Here’s how.

2019 71

2019 Engagement Entertainment Sports 71

Chadwick Martin Bailey

OCTOBER 26, 2020

Additionally, we are all streaming more digital entertainment (TV shows, movies, and online gaming for the kids) now that we don’t go out anymore. Chris Neal , VP of CMB's Tech & Telecom Practice, has over 20 years of experience in high tech, online, consumer electronics, telecom and media insights, analytics, and consulting.

Entertainment 124

Entertainment Technology Connections Consulting 124

Optimove

NOVEMBER 15, 2022

By ensuring your relationship with your Gen Z audience is a two-way street, you’ll be more successful in collecting the insights that will allow you to engage them with the personal, relevant, valuable content they want. Shorter attention spans and limited time to consume content that demands focus for longer than a few seconds.

Engagement 59

Engagement Marketing Social Media Entertainment 59

Chadwick Martin Bailey

JANUARY 14, 2020

Most articles looking back at the 2010’s mentioned the massive evolution in how we consume entertainment and the onset of the streaming wars. In a recent study with over 20,000 consumers, we found that these benefits are important for brands across diverse industries. Erica is CMB’s VP of Consumer Psychology.

Entertainment 101

Entertainment 2010 Brands Consumers 101

GetFeedback

JULY 19, 2019

Research reflects it, too: 76% of consumers expect companies to understand their needs and expectations. The number of insights gleaned from the data. The former director of customer experience, Erin Pepper, and her team find insights in unstructured data. We can all agree customers expect more of us than ever. We all feel it.

ROI 309

ROI Touchpoint Hotels Customer Journey 309

Alida

JULY 28, 2016

To learn more about this topic, join us at the 2016 Customer Intelligence Summit , where Lauren Meewes, senior program manager of seller at eBay, and Catherine Makk, vice president of global insights at HarperCollins, will share how to use customer feedback to give context and meaning to big data. The big data hype is officially dead.

2010 160

2010 Social Media 2016 2013 160

Guavus

FEBRUARY 11, 2019

Not even Google can rival the wealth of consumer data that communication service providers (CSPs) have at their fingertips. A study conducted by Ovum Research last year, for example, found that 67 percent of brands consider telecom operators a better original source of data insights than Google, Apple, and Samsung.

Insights 51

Insights Marketing Customer Experience 2018 51

Gravy Analytics

JUNE 3, 2019

Location intelligence is a relatively new term in marketing, but one that is gaining popularity as consumers demand more relevant content and offers. Broadly defined, location intelligence is a type of business intelligence based on the physical locations consumers visit. Timestamps and device information. Competitive Analytics.

Automotive 92

Automotive Advertising Retail ROI 92

Alida

DECEMBER 15, 2016

The reality, however, is that mergers don’t necessarily improve patient care or lower costs for consumers. The reality is that mergers don’t necessarily improve patient care or lower costs for consumers. Today’s health care consumers are more empowered than ever before —and they expect a seamless experience.

2013 138

2013 Airlines Hospitality 2005 138

CSM Magazine

OCTOBER 5, 2022

Fortunately, testing your new customer journeys provides insight into the friction points that occur during the process. This trend was brought into sharp focus by a recent survey that revealed nearly two-thirds of consumers have abandoned an account setup journey or online purchase because the sign-up process was too difficult.

Customer Journey 64

Customer Journey Touchpoint Entertainment Hospitality 64

ReviewTrackers

SEPTEMBER 1, 2020

Yelp is one of today’s most popular online review sites, with the unique power to influence purchase decisions and consumer behavior. The 5 most reviewed business categories are: shopping; restaurants; home and local services; beauty and fitness; and arts, entertainment, and events. Consumers often check Yelp.

Advertising 81

Advertising 2004 2018 Automotive 81

SurveySparrow

MARCH 19, 2024

Videos can help your lead generation by: Boosting social engagement: Videos are easy to consume, especially on social media. Most social media platforms offer advanced analytics to break down what’s working – and what isn’t – for your campaigns, so use these insights to inform your future campaign plans.

Marketing 95

Marketing Social Media Demo B2B 95

Quadient

JANUARY 21, 2022

Heightened competition, increased consumer expectations and declining customer loyalty are hurdles that many insurers are facing today. These insights will establish customer-centric goals to start mapping the best real-time communications to send to meet their ‘specific demands’. . Andrea Haughton. Fri, 01/21/2022 - 14:44.

Insurance 52

Insurance Customer Experience Customer Journey Mapping Touchpoint 52