Customer Advisory Boards (CABs): Frequently Asked Questions
PeopleMetrics
MARCH 25, 2022
However, even if your business doesn't fall into one of these broad categories, creating a CAB can still be a very smart move. Customer advisory boards (CABs) can be a powerful tool in your organization's arsenal. But what are customer advisory boards? How do they work? How do they work? Is one right for your business?
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