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Do You Really Understand Your Customer’s Hidden Motivation? Here’s How to Do This…

Beyond Philosophy

Customer emotions heavily influence experiences and motivate actions, yet these motivations are often hidden, even from the customers. Organizations must uncover these hidden motivations to serve their customers better. It prompts companies to ask what customers are buying and why they are buying it.

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The Customer Experience Conundrum: Where Does It Belong in Your Organization?

Experience Investigators by 360Connext

Do you have a Chief Customer Officer? Where this vital function should sit in their organizational structures is the lingering question of customer experience management. This reflects a dedicated commitment to the customer experience, and it can be a powerful statement to both customers and employees.

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What’s On the Minds of Today’s Top CX Experts?

BlueOcean

Are you ready for the customer of the future? Today’s 6 th graders —who are playing video games on a TV while their laptop shows someone else playing video games on YouTube all while talking with friends through a PlayStation headset—are tomorrow’s customers. 4x Growth with Better Employee Experience.

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CX Training Can Make You Happier… Here’s How To Get Started

Experience Investigators by 360Connext

In a cover story for the Humboldt Foundation , Dr. Manfred Spitzer writes about the nucleus accumbens, a structure deep down in the brain that is activated by positive experiences. Learning Can Make Your Customers Happier, Too. Learning Makes You Happier — Science Shows it. Have you ever experienced a “conference high?”

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5 Leadership Actions to Build Trust With Those Who Serve Customers

Customer Bliss

Today’s guest post is from Donald Hicks , a Silicon Valley tech executive, industry thought leader, consumer experience architect, and operations veteran whom I had the pleasure of interviewing recently. Donald was a guest on the live-streaming video version of my podcast ( click here to view it on LinkedIn ). The 2020 U.S.

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Audience Q&A: 5 Questions for Yamini Rangan, Chief Customer Officer of HubSpot

Customer Bliss

Recently, I was joined by Yamini Rangan, chief customer officer of Hubspot for a LIVE version of my podcast, the Chief Customer Officer Human Duct Tape Show. Be sure to subscribe here or on your favorite podcast app to get this episode when it comes out later this week. – Jeremy Uteza. B2B is interesting.

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18 fresh tactics of marketing for interior designers

BirdEye

From leveraging modern approaches like virtual tours to mastering collaborative content creation, this article guides you through strategic steps designed to innovate, captivate, and elevate your marketing game. Pro tip: Leverage Birdeye’s business Listing management platform to show up where your customers search 3.

Marketing 110