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Creating Fans, Not Just Customers: Metro Bank’s Journey to Customer-Centricity

InMoment XI

In the midst of a financial industry crisis, Metro Bank emerged in 2010 with a bold vision—to create fans, not just customers. They envisioned a landscape where exceptional customer service, inviting environments, and a commitment to personal connections prevailed over the conventional transactional approach.

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Connecting Your Brand with the New Generation

Second to None

Gen Zers, those born roughly from 1995-2010, are beginning to trickle into the workforce and become routine contributors in the economy. Influence is a major factor for Gen Z when it comes to making a purchase and connecting with a brand. 4] Due to this shift, younger people are connecting with brands in unique ways.

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Connecting Your Brand with the New Generation

Second to None

Gen Zers, those born roughly from 1995-2010, are beginning to trickle into the workforce and become routine contributors in the economy. Influence is a major factor for Gen Z when it comes to making a purchase and connecting with a brand. 4] Due to this shift, younger people are connecting with brands in different ways.

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80% of the companies fail to increase their satisfaction since 2010, why?

Beyond Philosophy

Connect with Colin on LinkedIn HERE. The post 80% of the companies fail to increase their satisfaction since 2010, why? . __ Did you know we have a YouTube Channel too? Check it out here. Follow Colin on Twitter HERE. Click HERE to learn more about Professor Ryan Hamilton of Emory University. appeared first on Beyond Philosophy.

2010 17
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Remembering the extraordinary life of Dr. Henk F. Moed (1951-2021)

Clarivate

Between 1981 and 2010 Henk was a senior staff member at the Centre for Science and Technology Studies (CWTS) at Leiden University, still now a center of excellence in the field of bibliometrics. He was an enthusiastic hockey player; he loved running and took immense pleasure in traveling and connecting with people.

2021 105
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The rise and fall of big data hype—and what it means for customer intelligence

Alida

By 2010, the term “big data” had entered the common lexicon. Big data can offer some answers, but continual human-to-human connections are required to fully understand the rapidly evolving marketplace. And that’s where human intelligence comes in—human-to-human connections that provide a company with insight it can get nowhere else.

2010 160
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Retain Consumer Trust By Keeping Your Brand Promises

Second to None

Any brand that hopes to connect with consumers is must reckon with the powerful nature of public scrutiny in the digital age. The connectivity between brands and consumers offered in the Internet age has integrated brands into the daily routine of our lives.

Consumers 109